I’m so excited and grateful to share that my team Point Breakers and I placed 3rd at the Global Launch Challenge (ACE UTM’s 2026 Case Competition) overall out of 272 individual competitors! 🏁
We worked through a case centered on Cadillac’s entry into Formula 1, and our biggest focus was making the strategy feel credible beyond just slides.
My contribution focused on the financial + operational side, specifically how Cadillac can treat its first 18 months as a credibility-building and capital-preservation strategy. Furthermore this enabled diagnosing Cadillac’s cost structure and financial risk profile, and proposing a solution I call the Credibility-First Cost Structure (CFCS). The core idea was simple but intentional: Cadillac’s challenge is not overspending — it’s where and when costs are incurred. In a public, capital-intensive sport like F1, late-stage failures and rework are disproportionately expensive and credibility-destroying.
CFCS Prioritizes 3 Main Pillars:
1. Reliability ROI over early performance peaks
2. Partnerships over premature vertical integration to preserve flexibility
3. Financial and operational guardrails over outcome promises, using runway, sponsor concentration, and reliability KPIs as substitutes for guaranteed results
The biggest takeaway for me was how much clarity comes from anchoring strategy in measurable controls, outcomes, guardrails, and clear, coherent KPI’s. Especially when dealing with volatile performance environments.Credibility becomes built through discipline, transparency, and governance.
Once gain none of this would’ve been possible without amazing team, so shoutout to all my teammates; Abdur Khalid, Rudrah Shaha, Nayaz Khan, and Bogdan-Mihai Trandafir for the late nights, focused debates, and constant iterations. A lot of hard work went into it and I'm genuinely so proud with how our team performed!
Huge thank you as well to our judges that took the time to join us, Sydney Fan, Ismail P., Michael Tahir, Belal Raifai, CPA, MMPA and Matthew Borrelli, MMPA for the thoughtful questions and feedback that challenged us and made the experience genuinely valuable learning experience and gave us so man top tips and wonderful insights about what it takes to have a truly impactful and informative presentation. Everyone’s points were really insightful and something I will definitely take with me going into any future opportunities.
Lastly huge props to ACE UTM for creating and hosting such a wonderful event, I was grateful to have been a part of it!
This competition reinforced something I’ll carry forward: learning to pressure-test assumptions in uncertain, high-stakes environments, credibility is built through structure, clarity, and control not just ambition, which must be pitched such that ideas translate into something investors and stakeholders can trust.
#CaseCompetition #Strategy #Finance #Formula1 #Operations #UofT #UTM #ACEUTM #Teamwork #Consulting