The DSP with composability at its core. API-first, AI-powered, and built for control, transparency, and flexibility.
precision
Your workflows. Your data. Your control.
Legacy DSPs lock you into rigid systems. Infillion MediaMath adapts to you. Connect what you have, plug in what you need, and leave the rest behind. Our composable architecture integrates demand, data, creative, and supply through open APIs — delivering a platform that scales the way you work.
- Full control, any way you work: Activate through REST APIs, the Infillion Agent Connector, or direct UI access for complete flexibility
- Run managed, self-serve, or agentic: Switch models instantly as your teams scale, without disrupting campaigns
- Integrate and build freely: Use your own data, logic, and tools to create custom workflows and automations
- Connect everything that matters: Seamlessly plug in identity, data, and measurement partners for end-to-end interoperability
- Built to scale across channels: Seamlessly run campaigns across video, display, audio, and CTV—whether your goal is brand lift or in-store visitation.
INTELLIGENT
See inside the AI that drives every decision.
The Infillion Brain is an intelligent, AI-driven optimization engine that learns and acts in real time — with full transparency. No black boxes. No guesswork. Just clear, actionable insights on what’s driving performance.
- Transparent AI Optimization: Every signal and decision is visible, from bid to budget
- Dynamic Budget Allocation: Shifts spend automatically to what’s working, in-flight
- Integrate and build freely: Use your own data, logic, and tools to create custom workflows and automations
- Signal-Level Insights: Understand which variables move ROI, CPA, and engagement
software solutions
Powered by Infillion’s Real-World Intelligence
Infillion MediaMath is underpinned by XGraph, our privacy-safe identity spine that connects people, households, and behaviors across every screen.
Layer your CRM data, activate lookalikes, and measure performance — all within a unified, cookieless framework.
Opt-in location and survey data
Interoperable identity
Attention that outperforms. Supply that delivers.
Infillion MediaMath gives you instant access to premium, brand-safe inventory across video, CTV, audio, display, and digital out-of-home — all curated for performance, transparency, and quality.
- TrueX guaranteed attention: Proprietary, high-impact format deliver 25–40% higher recall and 2× engagement versus industry norms
- Curated Marketplaces: Purpose-built around verticals, KPIs, and tentpole events for easier activation and proven outcomes
- Award-winning Creative Studio: Access world-class creative as-a-service to build interactive experiences that drive measurable brand and performance results
Better creative deserves smarter distribution.
10% More Effective
software solutions
Prove performance,
not proxies.
Arrival:
Footfall attribution powered by Infillion’s first-party location data — see who visits, where, and for how long
Uplift:
Real-time brand lift measured directly within ads through zero-party surveys — no extra tags, no guesswork
Third-party Measurement:
Measure any outcome with trusted partners – from brand lift to sales impact – for a complete, closed-loop view of performance
Log-level Reporting:
Transparent, always-on performance data — updated three times daily for continuous optimization
Build your tech stack, your way
Build AI-ready ecosystems that are interoperable, transparent, and fully customizable, while gaining full control over your data, identity, and monetization strategy to drive innovation and future-proof your growth.
