NEW FLAVOR!

Caffeinated Poolside Pop

Inspired by our favorite frozen poolside treat, with an extra kick to get you moving!

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NEW FLAVOR!

Caffeinated Strawberry Lemonade

An explosion of flavor and energy in every chew!

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It's FINALLY HERE!

NEW Blue Raspberry Blast

Created in partnership with Dr. Tommy Martin, this flavor connects performance, purpose, and fun!

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FUELING MADE FUN

Sports nutrition designed to taste like your favorite sour gummy candy

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OUR STORY

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Quick-Digesting

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Essential

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That Works For You

We ♥ Our Community

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VERIFIED CUSTOMER

Noogs is the only fuel I have for my runs when needed! After trying different fuel that would work with my stomach with no gallbladder it was tough. From the texture of gels, to having gels and having stomach issues I couldn’t find anything. I tried Noogs at the Disney SpringTime Surprise weekend, bought a pack and tested them, they became my favorite thing to rave about!

Summer Jowers | Founder, Girls Who Run DFW

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VERIFIED CUSTOMER

Noogs have become a staple in my training since I first tried them. They taste great, are easy to eat - no sticky or drippy mess and cause no issues with my stomach. Noogs are easy to carry and give me the boost I need to complete my workouts.

Donna Q. | Adventure Enthusiast

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VERIFIED CUSTOMER

Fuel is everything when it comes to triathlon and marathon training, and that’s why I love using Noogs! 💪 They’re so delicious and give me the steady energy and electrolytes I need to power through long workouts. Whether I’m heading out for a long ride or tackling a brick session, Noogs keeps me fueled, satisfied, and ready to go the distance. 🌟

Amanda Kenny | Ironman, Triathlete, Marathoner

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VERIFIED CUSTOMER

As endurance fuel, it truly checks off all the boxes: quick digesting carbs that are easy on my stomach, has electrolytes that also help keep me moving, and are delicious and easy to chew! As a brand, I love that Noogs celebrates athletes of all levels, and truly embodies that running is as much about the vibes and community as it is about the performance!

Philip dela Merced | Runner, Physician, Super Dad

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VERIFIED CUSTOMER

I'm so grateful that Noogs exist. I was underfueling my long runs because I couldn't stomach what I was using, and now I look forward to fueling instead of absolutely dreading it. I feel so good during my training and shout my Noogs appreciation from any rooftop that will have me! My clients and I are obsessed with you. THANK YOU!

Megan Mahoney, MS, RD, LDN | Runner & Dietitian

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VERIFIED CUSTOMER

Noogs are the perfect choice for me, whether it's a short run that needs some quick energy on the go or one of my long runs white training for a marathon.  Noogs' nutrition is as important of a choice as the shoes I wear.  It delivers the perfect amount of sodium, carbs and sugar that is critical nutrition for me while running. While there are many nutritional choices out there for runners, I am glad I found Noogs!

Bill Mahon | Runner, Content Creator, Super Dad

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