Associations matter.
Showcare partners with associations and
non-profits to amplify their positive impact on society.
We power event, membership and revenue growth.
A unique ecosystem of expert services and tailored technology.
Founded in 1982, we bring more than four decades of proven knowledge to every partnership.
Our Expertise
We have delivered thousands of events across multiple sectors. We have a deep expertise in the following.
Client Stories
Discover how we partner with associations to grow their impact.
By consolidating fragmented systems into one platform, SSA improved completion rates, standardized workflows, and reduced onsite friction so much so that they now require one less staff member for onsite event support.
Rise has streamlined how we manage event registration. The process feels familiar and easy to navigate, which means we can handle everything onsite, from updating names to printing badges to processing payments, without missing a beat. And having Peter and the Showcare team in our corner means we’re never alone. They know our events, understand our team, and are always ready to help.
MSA partnered with Showcare to retain sponsor relationships and expand the program’s impact. The challenge: move and deliver quickly, understand a new organization, and show value in a single-event sponsorship model within the education sector. The results speak for themselves.
With only four months to deliver, Showcare brought a fresh perspective, a strategic mindset, and a clear understanding of our goals. They respected our voice and our members, aligned with our mission, and helped elevate our sponsorship efforts in a way that felt authentic to MSA. We’re proud of what we accomplished together.
The Obesity Society (TOS), has partnered with Showcare for several years to drive engagement and revenue growth. By refining strategies in marketing and event management, and continuously optimizing efforts, TOS aimed to achieve exceptional outcomes. This collaboration has not only generated additional revenue but also amplified the impact of their mission. With the increased funds, TOS is better able to strengthen their efforts to drive meaningful change.
Showcare has consistently provided our organization with high caliber digital, multi-channel marketing support that has contributed to the growth of our annual conference. Their service is top-notch. I especially appreciate how Showcare comes to us with all sorts of new ideas, actively driving the marketing campaign to new heights.
How We Are Different
We empower associations and non-profits to reach their full potential by generating meaningful human interactions.
We work exclusively with associations, combining expert-level services and marketing technology.
We are data-driven in everything we do to accelerate conversion and maximize ROI across every touchpoint for a measurable impact.
Your goals are our mission. Showcarians bring expertise, energy, and commitment to advancing your mission every day.
Every association is unique
So are our solutions tailored to your specific needs. What remains constant is what you can expect from Showcare.Customization
Our solutions are configurable to reflect your structure, goals, and workflows, integrate with your existing systems, and deliver custom reporting, so technology and services support how you operate without adding complexity.
Personalization at scale
Showcare helps you personalize journeys, communications, and engagement across events and programs, while maintaining consistency, clarity, and operational efficiency.
Flexibility
As your priorities evolve, Showcare adapts with you. From targeted support to full performance partnerships, our model flexes to match your needs, timeline, and internal capacity.
We work as an extension of your team, bringing care, accountability, and long-term commitment to the outcomes that matter most to your organization.
Reach your full potential
Our impact in action
Real results that show how we help associations deliver reliable, high-quality events year after year.
What our clients are saying
We work with organizations and associations of all disciplines and sizes across North America, and we couldn’t be any prouder of our partnerships.
Discover who we are
If I had to describe the Showcare team with three adjectives, it would be adaptable, friendly, and encouraging. The team and their commitment to supporting our event made it such a positive experience overall.
The Showcare team went above and beyond guiding us from the planning stages through the event execution. They helped us deliver an event we were proud of to our community members.
Our onsite event was the most flawless we have had in my 7 years. The Showcare team did a great job of finding solutions that met our needs and guiding us through each step. I talk to the Showcare staff more than many of my own colleagues—they became an extension of our team.
Showcare helped us reach our revenue goals for two years in a row with a user-friendly virtual conference system. For our next conference, we’re working with Showcare to produce a fully hybrid event that will wow attendees and help us exceed revenue goals.
If I had to describe the Showcare team with three adjectives, it would be adaptable, friendly, and encouraging. The team and their commitment to supporting our event made it such a positive experience overall.
The Showcare team went above and beyond guiding us from the planning stages through the event execution. They helped us deliver an event we were proud of to our community members.
Our onsite event was the most flawless we have had in my 7 years. The Showcare team did a great job of finding solutions that met our needs and guiding us through each step. I talk to the Showcare staff more than many of my own colleagues—they became an extension of our team.
Showcare helped us reach our revenue goals for two years in a row with a user-friendly virtual conference system. For our next conference, we’re working with Showcare to produce a fully hybrid event that will wow attendees and help us exceed revenue goals.
Frequently asked questions
Showcare is both. We deliver modern event and engagement technology paired with experienced services teams who work alongside you. Associations and nonprofits often need flexibility, not an all-or-nothing model. With Showcare, you can use our technology, our services, or a combination that fits your internal resources and goals.
Most platforms ask you to adapt to their system. Showcare adapts to you. We focus on outcomes, not just software adoption. Our approach combines configurable technology, deep association expertise, and hands-on support so your events, memberships, and revenue programs perform better without adding operational strain to your team.
Showcare is built to help associations and nonprofits unlock smarter revenue growth across sponsorships, exhibits, and partner programs. We combine technology, strategy, and execution to help you design, sell, and manage revenue programs that create real value for sponsors while staying aligned with your mission and member experience.
That’s common and expected. Showcare is designed to work within your existing ecosystem, not replace everything overnight. We integrate where it makes sense, fill gaps where needed, and help you simplify workflows over time. Our goal is progress and performance, not disruption for disruption’s sake.
Showcare partners best with associations and nonprofits that run complex events, rely on sponsorship or exhibitor revenue, and care deeply about delivering high-quality experiences. If you have strong internal leadership but limited bandwidth or specialized expertise, Showcare helps you move faster, operate smarter, and deliver better outcomes.
News, insights and trends about event solutions
Discover how intentional event commerce aligns experience, engagement, and revenue across the entire event ecosystem.
Event design
Learn why associations choose a registration provider over AMS registration for better data visibility, higher conversions, and stronger event support.
Event technology
Build your next event with confidence.
Purpose-built for associations and focused on conversion, without losing the human impact that matters most.
