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            The roots of the 100% brand date back to the early 1980’s when the popular logo graced the factory racing equipment of the biggest names in motocross.

            Today, 100% is about to inspire a whole new generation of racers and ask them the original tag line “How much effort do you give?”.

             

            Explore the full range >

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            The news page covers everything you need to know about the cycling world, from exciting product launches and in-depth product reviews. You’ll find bike checks from our team and sponsored riders, along with updates on new brand launches and upcoming events.

            Stay tuned for the latest team news and updates to keep you in the loop with all things Silverfish.

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    SLENDALE + SLENDALE SL.

    EXPLORE

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    PODIUM. SMOOTH IS FAST.

    EXPLORE

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    ONE STEM, TWO SOLUTIONS.

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    Built for Dirt

    Since ‘99, Silverfish has been hooking up riders with the best in MTB, Moto, and crossover gear.
    We’re talking Yeti, FOX, Michelin, Race Face, and more—only the good stuff.

    With HQ in Cornwall, a FOX Service Centre in Wales, and a crew of die-hard riders across the UK and Europe, we live and breathe dirt. Fast lines, big sends, and premium kit—that’s what we’re about.

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    Real ingredients, No nonsense.

    You may be a complex person but your nutrition needs aren't.
    Simple is good. Real is even better.

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