Join us for the Virtuous User Summit

August 19-21, 2025

📣 Responsive Nonprofit Summit • Free + Virtual 🎉

June 4-5, 2025

Practical Strategies. Real Results. Free to Attend.

The Responsive Nonprofit Summit June 4-5, 2025

Responsive Nonprofit Summit • Free + Virtual

March 11-12, 2026

Already a Virtuous customer? Our Professional Services help with Data and Report Clean-Up, Custom Training, Consulting and Giving Page Optimization.

Deeper donor relationships.
Less wasted time.

Virtuous is the modern fundraising platform that creates inspiring moments for donors and grows giving – all with less work from your team.

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Thousands of nonprofit pros trust Virtuous to future-proof their fundraising

Powered by AI

Unlimited fundraising possibilities.
One integrated suite.

Virtuous
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Fundraising doesn’t need to feel hard.
Remove data silos, connect personally with donors, and automate menial work with the platform designed to accelerate modern fundraising teams.

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Walker Konkle

Director of the Annual
Fund, Washington
International School

“Virtuous isn’t just a prettier system–it’s an innovative ecosystem built to support the everyday work of fundraisers and nonprofits.”

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Walker Konkle

Director of the Annual
Fund, Washington
International School

Virtuous
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Everything you need to build
better donor relationships.

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Enterprise-ready CRM, Fundraising Automation, Email, Marketing,
and more. Supercharged by AI and purpose-built for fundraisers to save time and tailor outreach.

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Mindy McDonald

Director of Advancement & Marketing

“Over the past couple years, I’ve seen the number of our monthly donors increase by 75% and we didn’t previously have a strong recurring donor backing!

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Mindy McDonald

Director of Advancement & Marketing

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Predict donor behavior
with wealth data & AI.

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Accelerate prospect research with wealth, demographic, digital engagement and donor behavior data powered by industry-leading machine learning prediction models. 

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Tatum Zale

Assistant Director of Development,
AllThrive 365

“Virtuous Insights allows us to have smarter campaign segments and deeper engagement. Insights is a game-changer for data-driven fundraising!"

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Tatum Zale

Assistant Director of Development,
AllThrive 365

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Grow giving with frictionless
online donor experiences.

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Customizable donation forms & pages to control every aspect of your online experience. Data intelligence to optimize conversation and gift amount.

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Otto Monroy

CRO, Logos Academy & President, Logos Works Partners

“Raise clears the way for you to do the fundamental things that need to be done to grow and raise more money while bringing more people into your mission.”

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Otto Monroy

CRO, Logos Academy & President, Logos Works Partners

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Triple gift officer outreach
with AI agents.

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Empower mid- and major gift officers with an AI that drafts emails, prioritizes your inbox, and builds dynamic engagement plans.

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Pam Colbert

Mid-Level Gift Officer, Metropolitan State University in Denver

“When I open up Momentum, I know I’ve got a plan. It keeps me going in the morning, allowing me to plan my donor phone calls that I need to be make – it's picking up the work for me!”

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Pam Colbert

Mid-Level Gift Officer, Metropolitan State University in Denver

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Leverage data intelligence
built for nonprofits.

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Build custom dashboards with advanced business intelligence tools, connect to a data warehouse, or get started with best practice nonprofit reporting.

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Emily Butler

Chief Strategy Officer, Agape International Missions

“Having Analytics dashboards and benchmarks shows us how we measure up. It’s given us confidence that we're in a healthy spot and making the right strategic decisions.

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Emily Butler

Chief Strategy Officer, Agape International Missions

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Happy Customers.
Real results.

  • Increase Donor Retention
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    “Over the past couple years, I’ve seen that number of monthly donors increase by like 75%, which really we didn’t have a strong recurring donor backing previously.”

    Mindy McDonald

    Director of Advancement and Marketing
    at Victory Mission

    8%

    Increase in
    Donor Retention

    15%

    Increase in
    Average Gift Size

  • Grow Fundraising
  • Lahai-Health

    “People feel much more connected to Lahai than they did before…People feel much more connected to us, and that’s where we’ve gone from four major donors to a dozen by building relationships.

    David Eller

    Executive Director

    at Lahai Health


    35%

    Increase in email open rates​

    38%

    Increase in annual revenue​

  • Automate Manual Tasks
  • Northcentral-University

    “Thanks to Virtuous, we think of fundraising differently now by focusing on creating a personalized touch everywhere we go. And now that we’re not spending as much time doing the manual processes and can connect more with our donors.

    David Duxbury

    Associate Director, Advancement

    at North Central University


    520

    Hours saved annually​

    13:1

    Increase in YoY fundraising revenue​

  • Remove Data Silos
  • ATLAS-FREE-LOGO-main-blue

    “We’re now able to come together better than ever and really forecast where we’re headed as a unified team because of the data we’ve been able to pull from Virtuous.”

    Jackie Ellwood

    Donor Relations Manager

    at Atlas Free


    30%

    Less time spent on reporting​

    40%

    Increase in automated tasks​

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“Over the past couple years, I’ve seen that number of monthly donors increase by like 75%, which really we didn’t have a strong recurring donor backing previously.”

Mindy McDonald

Director of Advancement and Marketing
at Victory Mission

8%

Increase in
Donor Retention

15%

Increase in
Average Gift Size

Lahai-Health

“People feel much more connected to Lahai than they did before…People feel much more connected to us, and that’s where we’ve gone from four major donors to a dozen by building relationships.

David Eller

Executive Director

at Lahai Health


35%

Increase in email open rates​

38%

Increase in annual revenue​

Northcentral-University

“Thanks to Virtuous, we think of fundraising differently now by focusing on creating a personalized touch everywhere we go. And now that we’re not spending as much time doing the manual processes and can connect more with our donors.

David Duxbury

Associate Director, Advancement

at North Central University


520

Hours saved annually​

13:1

Increase in YoY fundraising revenue​

ATLAS-FREE-LOGO-main-blue

“We’re now able to come together better than ever and really forecast where we’re headed as a unified team because of the data we’ve been able to pull from Virtuous.”

Jackie Ellwood

Donor Relations Manager

at Atlas Free


30%

Less time spent on reporting​

40%

Increase in automated tasks​

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“Over the past couple years, I’ve seen that number of monthly donors increase by like 75%, which really we didn’t have a strong recurring donor backing previously.”

Mindy McDonald

Director of Advancement and Marketing
at Victory Mission

8%

Increase in
Donor Retention

15%

Increase in
Average Gift Size

Lahai-Health

“People feel much more connected to Lahai than they did before…People feel much more connected to us, and that’s where we’ve gone from four major donors to a dozen by building relationships.

David Eller

Executive Director

at Lahai Health


35%

Increase in email open rates​

38%

Increase in annual revenue​

Northcentral-University

“Thanks to Virtuous, we think of fundraising differently now by focusing on creating a personalized touch everywhere we go. And now that we’re not spending as much time doing the manual processes and can connect more with our donors.

David Duxbury

Associate Director, Advancement

at North Central University


520

Hours saved annually​

13:1

Increase in YoY fundraising revenue​

ATLAS-FREE-LOGO-main-blue

“We’re now able to come together better than ever and really forecast where we’re headed as a unified team because of the data we’ve been able to pull from Virtuous.”

Jackie Ellwood

Donor Relations Manager

at Atlas Free


30%

Less time spent on reporting​

40%

Increase in automated tasks​

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A team to ensure your success.

More the just a software platform, Virtuous offers a team of experts and hands on training to ensure that your team is empowered to hit their goals.

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Hands-on migration & onboarding

Switch comfortably with our best-in-class team

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Training & Certification

Ensure your team is maximizing its ROI

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Ongoing coaching & support

Learn best practices & mature over time

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Professional Services & partners

Get the help you need to fill in the gaps

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Microsoft Tier 1 Partner

Built on Azure Microsoft Data & security processes

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Customizable and Extensible

Make Virtuous your own with customizable objects/fields

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Data Security and Trust Center

Leading encryption, security, HIPAA and SSO

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App Marketplace and APIs

Integrate with your favorite tools or connect with the API

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Enterprise grade and ready to scale.

Powered by Microsoft, Virtuous delivers enterprise reliability, security, & performance. Run on future-ready infrastructure with peace of mind that your data is safe.

Resources and education to grow your nonprofit.

Get access to thought leadership, research, tools, and best practices to help your nonprofit build more sustainable fundraising.

Join the responsive
fundraising movement.

Tour our products or platform, learn about migration, or kickstart your Responsive Fundraising journey with the right resource or playbook.

One platform.
Unlimited Fundraising
Possibilities.

The Virtuous Platform is easy to use, helps automate key tasks, and allows your entire team to leverage the right data and channels to create stronger donor relationships that result in more growth and retention.

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