You can now embed Cohorts and Funnels reports directly into your Matomo dashboard for quicker access to retention and conversion metrics. These updates provide a more flexible way to track user behaviour over time and optimise key journeys.

Gain deeper visibility into how AI chatbots interact with your content. See which pages and documents AI systems access, compare AI and human content engagement, and identify content that attracts different levels of interest from each audience.

The Funnels Overview report now includes a Funnels Summary table that aggregates key funnel metrics, including entries and conversion rates. This makes it easier to analyse performance across multiple funnels in one view.