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ASO for indie mobile app developers

The ASO platform that grows your mobile app

Every App Store and Google Play keyword scored against your own app’s authority, daily rank tracking on both stores, and the exact keywords a metadata change wins or loses — shown before you publish it.

7-day free trial · No card required · Cancel in two clicks

How it works

From store URL to a top-10 keyword in three moves

Most ASO tools hand you a data warehouse and wish you luck. ASOnest hands you a to-do list.

01

Paste your store URL

ASOnest imports your listing, the keywords you already rank for, your category position and a suggested competitor set. No SDK, no account connection, no setup call.

02

Get a winnable keyword list

Every keyword is scored on real search volume and difficulty, then sorted by how close you are to the top ten. You get a short list of terms worth your week, not a spreadsheet with 4,000 rows.

03

Ship metadata, watch it move

Draft your title, subtitle and keyword field with live scoring, publish it, then watch daily rank history confirm the change worked — or tell you to try something else.

Keyword research

Difficulty you can trust, not a vanity number

A keyword is only useful if you can reach the top ten for it. ASOnest scores every term against the apps that actually rank there today — their rating counts, their download momentum, how hard they lean on the keyword — and then tells you where your listing lands.

  • Apple popularity index and Google Play demand in one list
  • 0–100 difficulty computed from the live competitive set
  • Winnability score based on your app’s current authority
  • Long-tail mining from store autocomplete and review language

How keyword research works →

Rank tracking

Proof that the thing you shipped worked

Ranks are checked against live store search results every day, in every country you ship to. Metadata releases are marked on the chart, so you can see which change moved which keyword instead of guessing.

  • Daily positions on the App Store and Google Play
  • Release markers tie rank movement to specific metadata edits
  • Category and top-chart positions tracked alongside search
  • Email alerts the moment a keyword drops past your threshold

How rank tracking works →

Competitor tracking

Your competitors already did the keyword research

Point ASOnest at the apps ranking above you and it lists every keyword they rank for and you don’t, sorted by how reachable each one is. Their listing changes land in an activity feed the same day they ship.

  • Keyword gap analysis on every plan, up to 500 competitors per app
  • Title, subtitle, screenshot, price and release changes tracked daily
  • Share-of-search across your whole keyword set
  • Suggested competitors based on real search-result overlap

How competitor tracking works →

AI suggestions

See what a metadata change does before you ship it

ASOnest drafts title, subtitle and keyword field variants from your winnable keyword list, then scores each one: which tracked keywords you gain, which you lose, and how the 100-character field is really being tokenised.

  • Variants generated from your own keyword set, not a generic prompt
  • Character counts and duplicate detection per locale
  • Projected keyword gain and loss for every draft
  • Export-ready copy for App Store Connect and Play Console

Works with your AI assistant. ASOnest ships an MCP server and a REST API on every paid plan, so Claude, Cursor or your own scripts can query live keyword, rank and review data instead of guessing from training data.

Why ASOnest

Enterprise ASO tools are excellent. They are also not for you.

AppTweak, MobileAction and Sensor Tower are built for teams with an ASO headcount and a procurement process. If that is you, buy one — they are good. If it isn’t, here is the difference.

$10, not $79 to "contact sales"

Every price and limit is published. No demo call between you and the product, no annual contract, no per-country add-on when you launch in Germany.

Useful in two minutes

Paste a store URL and you are looking at your real keyword positions. No onboarding project, no data pipeline, no SDK in your app.

Opinionated, not exhaustive

The dashboard answers one question — what should I change this week? — instead of handing you nine modules and a training video.

Pricing

Priced like a tool, not a headcount

Three plans, every limit published, all countries on each. The one most indie developers settle on is $24 a month.

Lite

Everything one developer needs to get a couple of apps found.

$10 /month

Billed $120 once a year

5 apps 100 tracked keywords 20 competitors
Start 7-day free trial

Pro

For studios running a portfolio of apps.

$72 /month

Billed $864 once a year

100 apps 5,000 tracked keywords 500 competitors
Start 7-day free trial

Full feature comparison and annual pricing →

FAQ

Questions people ask before signing up

Still stuck? Email us — a human who works on the product will answer.

ASOnest is an App Store Optimization tool built for indie app developers and small studios. It combines keyword research with real search volume and difficulty scores, daily rank tracking on the App Store and Google Play, competitor keyword gap analysis, review sentiment analysis and AI-generated metadata suggestions in one dashboard. Plans start at $10 a month, and every plan begins with a 7-day free trial.

Both the Apple App Store and Google Play, on every plan. Keywords, ranks, competitors and reviews for both stores live in the same workspace, so you never switch tools or pay twice to see the other half of your business.

Search volume comes from Apple’s own popularity index for the App Store and from Google Play search demand signals. Ranks are checked directly against live store search results rather than modelled, which is why a position in ASOnest matches what you see when you search the store yourself.

Difficulty is a 0–100 score computed from the apps currently ranking for that term: their rating counts, download momentum, how strongly the keyword appears in their metadata, and how entrenched the top ten is. A new app with 200 ratings and a difficulty-70 keyword is not going to rank, and ASOnest tells you that before you spend a week on it.

No. Paste any public App Store or Google Play URL and ASOnest imports the listing, current ranks and suggested competitors. Connecting your developer account is optional and only adds first-party download and conversion data.

Three plans, all billed in US dollars, with a flat 20% off for paying annually. Lite is $10 a month billed annually ($120/year, or $12.50 month-to-month) for five apps, 100 tracked keywords and 20 competitors. Basic is $24 a month billed annually ($288/year) for 20 apps and 1,000 keywords. Pro is $72 a month billed annually ($864/year) for 100 apps and 5,000 keywords. Every plan includes all countries, daily rank tracking and a 7-day free trial with no card required.

For organic App Store Optimization, yes — ASOnest covers keyword research, rank tracking, competitor analysis, review analysis and metadata optimisation at a fraction of the price. It deliberately does not cover Apple Search Ads management, ad creative intelligence or market-level download and revenue estimates, so teams who need those will still want an enterprise suite alongside it.

Daily on Lite and Basic, twice daily on Pro. Rank alerts fire by email as soon as a tracked keyword moves past the threshold you set.

Start ranking for keywords you can actually win

Add your app, see your real keyword positions in under two minutes, and get a prioritised list of what to change first. 7 days free, no card required.