Your appointment reminder email is probably too polite.
It buries the time, hides the reschedule link in size-8 font, and hopes the person magically remembers.
Here's what's actually worth fixing (and what's overrated) 🧵
Everything you need to share your events, schedules, calendars, and appointments (and easily add to calendar) so no important moment is ever missed. 🗓️
- Trust is earned. Permission-based presence puts utility first. Read more about it on @DG_Report: eu1.hubs.ly/H0xwW090 #BrandTrust #B2B
- Giveaways can do more than fill seats. Smarter distribution helps teams reach more fans and extend game-day impact. Read about it in @SBJ: eu1.hubs.ly/H0xvR_v0 #SportsBiz #FanEngagement
- Search is changing fast. Calendar marketing gives brands a direct, opt-in channel beyond crowded feeds and shifting algorithms. Read our take in @martechcube: eu1.hubs.ly/H0xvRBc0 #AEO #MarTech
- 1/ Unpopular opinion: an RSVP isn't just data collection. It's a genuine statement of intent. Pair it with an "add to calendar" button, and you've got a real commitment signal. Here's why this matters 🧵👇

