AI-native accounting, inventory & analytics for consumer brands
Build a stronger finance operation, not a bigger finance team.
Finaloop partners with consumer brands to deliver real-time accounting, inventory, and finance operations on one AI-powered financial platform.
Real-time numbers.
Smarter decisions.
With Finaloop, your financials update as your business moves, not weeks after it already has.
Your back office,
handled your way.
We handle your books & financial operations, or run it yourself on Finaloop with built-in AI.
Every team using one source of truth.
Finance, ops, and marketing, with one definition of profit. No conflicting spreadsheets or dashboards.
The expertise of an ecommerce accounting firm.
The speed of a real-time platform.
‘Zero-day close’ accounting for ecommerce & retail
Finaloop combines AI-native accounting software with oversight by a dedicated team of accountants to deliver fully reconciled accrual P&L, Balance Sheet, and Cash Flow.
Real-time inventory visibility. No more spreadsheets.
Real-time tracking for POs, fulfillment, stock levels, and COGS across warehouses. Get SKU-level margins with FIFO-based accounting, demand planning, and 60+ 3PL/WMS integrations.
Not just dashboards, a new way to chat with your data
Chat directly with your business data, generate insights with AI, build custom views, or use our prebuilt templates, all powered by your real-time financial data and MCP connectivity.
Build the tools your team needs to track what matters
Build custom workflows to automate your financials and operational processes. Create custom dashboards to get real-time answers from your data.
One solution.
Two ways to run it.
Full-service accounting & finance operations
From books and invoices to COGS and monthly close, our team handles the day-to-day work on Finaloop, so everything stays accurate, current, and moving.
Real-time accounting & operations platform
Operate your back office with your team using Finaloop. Built-in automation and AI-powered workflows handle the heavy lifting while you stay in control.
For agencies, accounting firms and corporate brands.
Build your own financial infra, or white-label a solution with Finaloop’s data warehouse
Get fully reconciled raw data in a clean, structured, always-current data warehouse. Connect to existing ERP or tools, build custom dashboards or workflows, or white label solutions and build tailored reporting for clients, without hiring any data engineers.
Accounting and financial operations that grow with you.
Whether you need a dedicated accounting team, a real-time platform, or both, Finaloop adapts to your business.
Intelligence of AI. Oversight of expert accountants.
Finaloop deploys specialized AI agents that handle your financial workflows, with expert accountants reviewing, flagging, and stepping in when it matters.
Automates when it’s safe. Escalates when it’s not.
Our Transactions Agent automates 96%+ of your accounting uses your unique business logic. Any complex edge cases are flagged for human review so nothing slips through.
Always audit-ready. Never scrambling at month-end.
Our Banking Agent reconciles youraccounts around the clock, using our proprietary models to identify gaps and anomalies in real-time before they become problems.
Your inventory moves. Your financials update instantly.
Our Inventory Agent bridges the gap between physical stock and financial reporting with continuous warehouse and 3PL syncing so your COGS, margins, and inventory counts reflect what’s actually happening in your business.
Loans, interest, repayments. Tracked automatically, down to the cent.
Our Lending Agentparses loan terms
from providers like Shopify Capital and Wayflyer; principal, interest, and repayments updated automatically so your books stay clean and cash flow stays clear.
Your data. Fully customizable.
Sync your financial data to Google Sheets, Zapier, n8n, or any tool your team already uses to build custom automations and workflows that fit exactly how you operate, without adding headcount to manage them.
Ask anything about your business. Get answers instantly.
Connect Claude, ChatGPT, or any AI assistant to your financial data and get real answers about your margins, channels, and performance in plain English.
What operators say after their first clean close.
"Integrations to EVERY ecom-related app you can think of"
“Love Finaloop. Seeing all our data allowed us to cut 30% of OPEX over the last 12 months. Legit the best in the space.”
“Game changer. Finaloop made managing our finance seamless and saves us tons of time on bookkeeping. Highly recommended!”
OMG! I didn't know I calculated my ROAS wrong for 2 years!
Wow, why are my shipping expenses 17% higher than the benchmark for other fashion brands?
I had no idea I'm losing money on SKU DK972RLR, I'll need to adjust my pricing!
I was worried about my burn rate, but I actually seem to be OK.
I saved 8% on interest by understanding the real cost of different loan options.
Built for every stage of your brand’s growth
6 figure brands
Get the financial infrastructure you need from day 1 with expert support and guidance, all at a cost that fits your size.
7 & 8 figure brands
Get your accounting and financial operations fully handled by our team of experts so you can focus on scaling.
9 figure brands
Give your team the tools they need to run your finances in-house with our real-time, ERP-grade financial platform.
Why brands choose Finaloop over traditional bookkeeping
QuickBooks
+ Bookkeeper
NetSuite
+ Bookkeeper
Why our customers love us
Huron
Beauty, Health, Personal Care
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Clutch
Electronics & accessories
Cornbread Hemp
Beauty, Health, Personal Care
&Collar
Fashion
Under 5'10
Fashion
Netrition
Food & Beverage
Onewith
Fashion
Gleamin
Beauty, Personal Care
Obvi
Consumer goods
Unboxme
Beauty, Personal Care
Sunnie
Food and Beverage Services
Coda Music Technologies
Electronics
Duradry
Beauty, Health, Personal Care
Rue Saint Paul
Fashion
MagBak
Electronics & accessories
Qases
Electronics & accessories
