ActivationPal

Actionable revenue analytics
for mobile apps.

See which installs turn into revenue, where onboarding leaks, and what to fix next—across every app you ship.

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  • RevenueCat
  • Superwall
  • Native Swift
  • Native Android
  • Flutter
  • React Native
3919.5$26$13Aug 29Sep 1Sep 4Sep 7Sep 10Sep 13Sep 16Sep 19Sep 22Sep 25

Onboarding

  • installed699100%
  • 0your goal65994%
    • build muscle33050%
    • lose weight19029%
    • stay consistent13921%
  • 1experience level61388%
    • beginner31752%
    • intermediate17128%
    • advanced12520%
  • 2weekly schedule57182%
    • 3 days30854%
    • 4 days16930%
    • 5+ days9416%
  • 3notifications53276%
    • allowed33162%
    • skipped20138%
  • completed50873%
  • paywall shown50873%
  • plan selected22232%
    • monthly13661%
    • lifetime8639%
  • purchased365%
    • monthly2672%
    • lifetime1028%

Acquisition

installsrevenue
  • Tier 1500$227.71
  • Tier 219$2.49
  • Tier 393$21.95
  • Tier 470$14.36
  • Tier 517—

Outcomes

16

started

cohort outcomes

50% churn by

7.0d

churn paths

cancelled
0
expired
1

Apple Ads

Spend
$218.80
Revenue
$54.44
Impressions
11634
Installs
139
CPI
$1.57
spendinstalls
  • US — brand$104.4087
  • Worldwide — generic$114.4052

Devices

  • 📱 iPhone747
  • 🖥️ iPad44

Events

  • workout_logged705 · 505
  • streak_extended132 · 118
  • reminder_set58 · 57
  • badge_unlocked56 · 54
  • workout_shared27 · 26
  • apple_health_sync16 · 15
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