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Bento's tanuki

Email marketing for serious senders who make money off email.

Send email broadcasts, run marketing automations and send transactional emails with Bento. World-class support and tooling to ensure you land in the inbox every send.

Start 30-day free trialBook a demo

ImageSOC 2 Type IICreate an account in minutes

Most people come to Bento after a bad send.

And stay with us for years once we get them back into the inboxes of their customers.

Image4.9/5 on G2Image5/5 on Capterra
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“The support and community within Bento is hands down the best I've ever seen from any company, ever.”
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Luke J.

ImageG2 review

“I love how easy it is to use to design SaaS emailing sequences. You can also see rapidly which campaigns are the money makers. But what I love the most is undoubtedly the deliverability that you have once you've set up custom domain tracking”
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Arnaud B.

ImageG2 review

“Moving to Bento was the best thing I ever did for my list and its profitability”
Image

Iliane L.

ImageG2 review

“Bento is the bomb - great API, amazing support, sign up and thank me later.”
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Noah L.

ImageCapterra review

“Moved to Bento from Hubspot and never looked back!”
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Chris P.

ImageCapterra review

Your data is safe with us.

OneLeet independently audited Bento for security, availability, and confidentiality. All customers can request our report and read through it for themselves, no enterprise contact needed.

View the report →How we got there →
SOC 2 Type II badge

SOC 2 Type II report

Audited by OneLeet

  • SecurityAudited
  • AvailabilityAudited
  • ConfidentialityAudited

Feel in control of your email program.

Bento is built to ensure that every send feels calm, safe, and lands where you want it.

Check everything before you hit send.

Spring sale

41,200 subscribers

Review

  • Links

    1 of 14 links returns a 404

    Broken

  • Names

    212 subscribers have no first name

    Add fallback

  • Content

    No spammy phrases found

    Passed

  • Personalization

    Tags, events, and custom fields filled

    Passed
2 things to fix before you send.

Sent

20,000 of 41,200

Done in 4h 7m

Accepted20,000

Rate-limited0

Send in batches and stay within mailbox provider limits. Pause anytime.

10k/hr

Create automations in plain English.

  1. Trigger

    Joined the newsletter

  2. Email

    Welcome to Acme

  3. Wait

    Wait 2 days

  4. Condition

    Opened the welcome?

  5. Tag

    Tag as engaged

Never wonder if your email got through.

  • Claim your free prize

    Looks abusive. Stopped before it left.

    Blockednow

  • Weekly roundup

    old@example.com · Mailbox does not exist

    Bounced2s ago

  • Reset your password

    sam@example.com · 451 4.7.1 rate limit

    Deferred4s ago

  • Your Acme receipt

    li@example.com

    Delivered6s ago

  • Weekly roundup

    ana@example.com

    Opened8s ago

AI is cool (we have lots of it) but we also care about the whole human thing too.

Migrate from HelpScout, Zendesk and others to Bento Chat.

Shared inboxes for all your most important conversations.

Memories teach Bento Chat your docs and pages.

Memories144 pages
  • docs.acme.com142 pagesRead
  • acme.com/pricing1 pageRead
  • acme.com/returns1 pageRead

  • Can I return something I bought on sale?

    Yes. Sale items can go back within 30 days for store credit.

    From acme.com/returns

  • Does the Pro plan include API access?

    It does. Pro includes the full API and webhooks.

    From docs.acme.com/api

We want to talk to you; open a ticket, join our Discord or email support.

Real people who know email answer every ticket and stay on it until your mail lands. Everything we teach is free.

Newsletter going to spam at GmailResolved
  1. YouMon 9:12

    Gmail started putting our newsletter in spam after we moved to news.example.com.

  2. Bento supportMon 9:30

    DKIM passes. DMARC fails alignment on the new domain. Here are the two records to change.

  3. Bento supportWed 10:40

    We watched your next two sends with you. Both reached the Gmail inbox.

  1. 1Welcome and basics
  2. 2Intermediate skills
  3. 3Real-life examples
The Bento email courseFree lessons, from basics to real sends.ImageCNIL just banned open and click tracking in FranceFree on YouTube

Everything else you expect from an email platform.

Flows, attribution, revenue, and profiles.

Visual automation

Build flows from behavior, events, and tags. Check every branch before it runs.

Journey attribution

See which campaign or automation helped close the sale. No report stitching.

Revenue tracking

Tie sales and recurring revenue back to the email or flow that came before.

Deliverability controls

Review the audience and content, set the pace, then send.

Collaboration and support

Invite everyone who needs access. If migration gets awkward, you talk to someone who knows Bento.

Profiles and events

Use form answers, survey responses, and events when building segments.

Every SDK and API you need to build a workflow that fits you.

Whether you want your agent to work in Bento, you in the terminal, or via an integration you can do it.

Import subscribers, find a record, or script the job you run every week. Full API coverage for everything you need to do.

Read the CLI docs

Integrations for ImageWordPress, ImageWooCommerce, ImageShopify, ImageStripe, and ImageZapier.

Bash
# Install the Bento CLI
npm install -g @bentonow/bento-cli

# Sign in to your Bento account
bento auth login

# Find a subscriber
bento subscribers search "dana@example.com"

# Import subscribers from a CSV
bento subscribers import ./contacts.csv --dry-run
bento subscribers import ./contacts.csv --confirm

# Tag a subscriber
bento subscribers tag dana@example.com --add "VIP,newsletter"

# Track an event
bento events track --email "dana@example.com" \
  --event "completed_onboarding" \
  --details '{"plan": "pro"}'

Did we mention we have AI?

Add Bento MCP to Grok Bot, Cursor, Claude, or ChatGPT with one URL. Then ask it to find a subscriber or fix a flow.

Meet Tanuki, your AI friend.

ImageGrok BotEasy setupImageCursorEasy setupImageClaudeEasy setupImageChatGPTEasy setup
Our welcome series has low open rates. Can you improve it?
Image
Reading Welcome Series
Opening welcome emails 1 to 3
Comparing subjects and calls to action
3 sequences in Marketing
Subjects and bodies loaded

Want me to rewrite all three?

Rewrite the three welcome emails and keep them as drafts.
High confidence

We are transparent to the core.

We publish live delivery rates by mailbox provider, and every update we ship.

What we shipped lately.

  1. ImageBento Team[Upgrade] We have just released Bento V2! A full overhaul of our UI interface with AI built into the core. Any feedback please send to our Discord or support@bentonow.com.
  2. ImageBento Team[Bug] Fixed a bug where old version of an email may be held if someone else was editing a Stripo email. Thanks @Erin for reporting.
  3. ImageBento Team[Dedicated IPs] We will begin to allow customers to purchase their own dedicated IPs, self-serve, within Bento. If you have interest for this please reach out to get early access.
Read the full changelog on Discord

Send your next campaign with confidence.

Free for 30 days. Move your lists, flows, and templates with help from a human.

Start free trialBook a demo