Will the agent change my site without me?

No. Over MCP your agent can read everything, your traffic, funnels, heatmaps, ad spend and Stripe revenue, but the only thing it can change is a split test: create one, update it, or stop it. It can save a funnel definition too, and that is the whole list. Every one of those arrives as a proposal you approve before anything touches your site. Promoting a winning variant into production stays a human decision, on purpose.

Every tool ships an MCP now. Why yours?

The protocol is not the differentiator. Humblytics gives the agent one connected view of traffic, funnels, heatmaps, Meta ad spend, experiments and Stripe revenue. That means it can investigate a leak, propose a test and evaluate the result against payment-processor revenue instead of treating MCP access itself as the product.

What if we don't use Stripe?

Stripe and Foxy are supported today. Everything else still works, analytics, funnels, heatmaps and A/B testing, but tests get scored on conversions rather than dollars. Revenue attribution also needs an ad connector alongside the revenue one. If proving revenue is the reason you're here, check your processor first.

Does this replace GA4 and Hotjar?

It can. One script covers analytics, funnels, heatmaps, A/B testing and revenue attribution, and it runs alongside GA4 if you'd rather keep it. What we don't do is session replay. That's a deliberate call, not a gap we're filling later.

How do I run split tests without developers?

The visual editor lets you select elements on the page, create variations of copy, buttons, images or layout, set traffic allocation and launch. The platform splits traffic and calculates significance in real time. All of it runs from the one script, with no tag manager and no extra libraries.

Does it work with Webflow, Framer, Shopify and WordPress?

Yes. Add one script tag and you're tracking. Webflow users can connect through the Webflow App Store with one-click authorization. Framer, Shopify, WordPress, Squarespace and custom-built sites all work the same way.

Will the script slow down my site?

It's 36 KB, loads asynchronously and is served over a global CDN, so it never blocks rendering. Like any third-party script it has some load cost, but the small size and async load keep the impact minimal compared with most analytics or A/B testing tools.

Is Humblytics GDPR compliant? Do I need a cookie banner?

Humblytics is designed for GDPR-compliant analytics. Its analytics script uses no cookies or local-storage identifiers, anonymizes visitors with a one-way hash and discards raw IPs immediately. That means the Humblytics analytics layer does not itself require a cookie-consent banner, but your site may still need consent for other tools or uses. Review the privacy policy, DPA and applicable law for your complete stack.

Humblytics: Analytics, A/B Testing & Revenue Attribution

The platform

See the whole funnel. Test the fix. Know what earned money.

Analytics, heatmaps, A/B testing, and Stripe revenue attribution in one script. Claude or Codex can investigate every signal, while every change waits for your approval.

01.Behavior

See what buyers actually do

Every click, scroll, and pageview across all your traffic. Spot the CTAs that win and the sections nobody reaches.

Page Heatmap46 clicks

Avg fold · 26%

Start trial CTA2963%

Behavior capturedClicks + scroll depth

02.Journeys

See the whole funnel

Humblytics joins pages, behavior, paid traffic, and revenue to find the step losing the most buyers.

Leak detectedCart → Purchase

03.Testing

Control every change

Claude or Codex drafts the experiment. Inspect the exact change, edit any element, and approve it before it reaches your site.

Approval requiredNothing ships automatically

04.Revenue

Know what earned money

Every ad, page, and winning variant is measured in verified Stripe revenue, not clicks or a platform-reported conversion.

Stripe verifiedMeta → Stripe

Ask what to fix next. Approve every change.

Connect Claude or Codex through MCP. It can investigate your funnel, heatmaps, experiments, ad spend, and Stripe revenue from one place.

Run it from Claude or Codex

More revenue from the traffic you already have.

Connect Humblytics to Claude or Codex and ask it anything about your traffic, tests and revenue. It reads everything and changes nothing without you.

You approve every test that ships, and every win shows up as real Stripe revenue, not clicks.

Start free trial See how the agent works Included on every plan

Already have an account? claude mcp add humblytics --transport http https://mcp.humblytics.com/v1

Customers

Teams who can point at the revenue.

Growth teams and agencies who found out what actually makes them money.

Jani T

Co-Founder, MatchDay Health

7×

Revenue in 90 days

“Heatmaps showed 70% of users never scrolled to our booking button. We moved it, conversion jumped, and we shipped 15 tests in 90 days with zero dev tickets.”

Read story

Dom Trovato

Founder, The Host Report

+63%

Conversion lift

“A benefit-oriented copy test drove a 63% higher conversion rate, and the attribution data floored my Meta ads agency.”

Read story

Andrew

Co-Founder, Dedication Agents

+28%

Conversion lift

“A/B testing across every client site lifted conversion rates by 28%, rolled out in a week with no per-site dev work.”

“A/B testing runs our entire high-ticket funnel. The attribution shows exactly which variant moves real revenue. It's how we drive over $1M a month.”

“Our landing page booking conversion went from a modest 2% to 8% in just three months with their A/B testing.”

“Humblytics is now our preferred analytics tool for our agency and clients. Unmatched in speed, robustness, and user experience.”

Read story

Trusted by growth teams and agencies running paid traffic

See all success stories

Pricing

Every plan gets every tool.

Analytics, heatmaps, funnels, A/B testing and the MCP, all on the first plan. One winning test pays for the year.

BusinessPopular

For teams letting Claude or Codex operate the loop.

$79

/ month

Start free trial

Everything you need to run the loop:

500K events/mo
Unlimited websites
5 A/B tests · 5 funnels · 5 heatmaps
Meta ad attribution (Google Ads soon)
Stripe revenue tracking
Hosted MCP + REST API
200 AI chat credits/mo
Cookie-free, no consent banner

The in-house growth lead

Runs $2,500 to $25,000 a month in ads on one or two sites, somewhere between 10,000 and 500,000 visitors. Makes $5,000 or more a month through Stripe and wants to know which pages earn their keep.

Start free trial

14-day free trial · Cancel anytime

Scale

More volume, unlimited tests and room for the whole growth team. Book a demo to map the setup, or start on your own if you're ready.

From$279/ month

Book a demo

Ready now? Start a free trial

The platform:

1M events/mo
Unlimited A/B tests, funnels & heatmaps
5 team members
Everything in Business, at higher volume

A growth team, or several brands

Past 500,000 visitors and $25,000 a month in ad spend. Enough moving parts that attribution needs one dependable setup across every page, campaign and brand.

Book a demo

A quick call to scope your setup, or start a free trial now

Managed service

Humblytics Marketing Engineering

A dedicated team that finds revenue leaks, ships experiments, and strengthens your measurement system.

Starting at

$4,000 USD / month

Book a marketing engineering callBook an engineering call

What we deliver

Tracking, funnels and revenue attribution
Weekly analysis and test prioritization
Landing-page and A/B-test implementation

What changes

See which pages and campaigns make money
Ship experiments without roadmap delays
Keep every result in one operating platform

Six marketing engineering specialists working together inside the Humblytics product workflow.

Backed by Humblytics analytics, heatmaps, funnels, A/B testing, revenue attribution and MCP context.

See the full service

Running an agency?

Every client on one script, shareable dashboards with no client login, and 50% revenue share for 12 months.

See agency pricing

Managing enterprise accounts?

Custom events, unlimited team members, dedicated specialist, and SLA-backed support.

See enterprise

What counts as an event?

Pageviews, clicks, and form submits, auto-tracked from one script. Heatmap interactions are bundled into pageviews.

What if I exceed my limit?

We email you at 75% usage. Past the limit you get a 3-day grace period, then tracking pauses until you upgrade, add an events add-on ($39/mo per 1M), or your limit resets on the 1st of the month.

Can I cancel anytime?

Yes. Month-to-month, cancel in two clicks. Your card won't be charged until the 14-day trial ends.

Add-ons & overflow pricing

Extra Data Events $39/mo per 1M events

Scale tracking beyond your plan limit

Extra Data Events $129/mo per 5M events

Bigger overflow pack for high-traffic sites

Extra Seats $9/mo per seat

Add team members beyond 5 on Scale

Compare all features across plans

Feature	Business	Scale
Analytics
Events / month	500K	1M
Websites	Unlimited	Unlimited
Cookie-free tracking
Cross-domain tracking
Revenue tracking (Stripe)
Testing & Optimization
A/B split tests / month	5	Unlimited
Funnels	5	Unlimited
Heatmaps	5	Unlimited
Visual A/B editor
Agent & API
Hosted MCP server (Claude or Codex)
REST API access
AI chat credits / mo	200	1,000
Ad attribution
Meta Ads attribution
Google Ads attribution	Coming soon	Coming soon
Form connectors
Team
Team members	1	5
Email support

Every plan includes the hosted MCP server and REST API, heatmaps, funnels, the visual A/B editor, cookie-free tracking, and public share links. AI chat is credit-based, metered by messages sent and received.

Compare all plans

[ FAQ ]

The questions people actually ask.

The hard ones first. If yours isn't one of them, just ask and get an answer now.

Is Humblytics right for you?

Ask about pricing, setup, or whether it fits your traffic. It answers from our docs, and it will tell you if you're too early for it.

Joined conversion

Ad click → test → Stripe revenue

See what to fix. Know what it earned.

Add one script. Find where buyers leave, test the fix without a developer, and verify the revenue it earns.

Start your 14-day trial Book a 30-minute demo

No credit card · $79/month after trial · Cancel anytime

Revenue analytics and A/B testingfor growth marketing teams.

Analytics

See the whole funnel. Test the fix. Know what earned money.

See what buyers actually do

See the whole funnel

Control every change

Know what earned money

Ask what to fix next. Approve every change.

More revenue from the traffic you already have.

Teams who can point at the revenue.

Every plan gets every tool.

Humblytics Marketing Engineering

The questions people actually ask.

See what to fix. Know what it earned.