Siege Media

@siegemedia

Full-service GEO. We drive LLM visibility through content, digital PR, consulting, affiliate, & Reddit marketing. 100% remote and 6x Inc. 5000 award-winning!

siegemedia.com

Joined August 2012

Replies Reposts Media

Siege Media
@siegemedia
Sep 8
Small sample, but worth watching. A new model can be the earliest signal for where retrieval behavior is heading before the wider data catches up.
Ross Hudgens
@RossHudgens
Sep 8
Reddit showed up in 66% of ChatGPT Astra's answers to "best X" prompts I ran. Anecdotal, but when I ran ~39 commercial prompts across industries for “best X” type frameworks yesterday, Reddit appeared in the citation list ~66% of the time. Astra launched last week, so I thought
Siege Media
@siegemedia
Sep 1
AI-referred traffic is engaging nearly as well as organic search. 60.3% median engagement rate for AI referrals vs. 63.4% for organic search across 16B sessions. AI visibility is becoming too important to treat as a nice-to-have.
Siege Media
@siegemedia
Aug 27
We analyzed 500+ sites to benchmark GA4 engagement rate by industry. The median was 51%, with e-commerce and retail leading the way. If your rate sits below your industry's median, the answer may not be more content. It may be matching what you publish to the traffic's intent.
Siege Media
@siegemedia
Aug 26
Retrieval built old search. Synthesis is building the new one. Our founder, @RossHudgens, wrote the guide on what that means for GEO. Nine chapters, three real case studies, and frameworks built to outlast the next algorithm update. Early release October 13. Order info below.
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Siege Media
@siegemedia
Aug 19
Quality over quantity is the whole game with AI citations. A handful of publisher relationships that actually move the needle beats a bigger, meaningless number every time.
Ross Hudgens
@RossHudgens
Aug 12
The snake oil in how third party AI citations are being sold: for most brands it’s a quality game, not a quantity game. In evaluating clients across dozens of competitive verticals, where there are often pay-to-play, affiliate-type opportunities that exist, the number of said