This year’s Digiday Technology Awards finalists reflect an industry adapting to a rapidly changing digital landscape, with AI-ready infrastructure, first-party data, privacy and operational efficiency emerging as defining priorities. Across publishing, commerce and advertising,
Bot traffic is rising for e-commerce brands and interfering with retargeting strategies. But marketers are split on whether they should remain open to AI visitors or work harder to block. buff.ly/PefPNBJ
