clevermethod

At clevermethod, we spend our days building and optimizing digital platforms, but last week, we focused on something different. Some members from our team volunteered with Hope Rising Together to pack meals for children and families in Sierra Leone facing food insecurity. It’s a reminder that meaningful impact isn’t limited to the work we deliver; it’s also in how we show up for our communities. #clevermethod #communityimpact #corporateresponsibility #teamculture

Behind every high-performing digital platform is a team aligning strategy, engineering, marketing, and design. This is ours.

We had a great time attending the GALAA 26 hosted by AAF Buffalo A on Friday and are excited to share that clevermethod took home Gold! Our team received a Gold ADDY in the Online/Interactive – Consumer Website category for “Here’s The Buzz on Snacking Fun.” (Check it out here - https://lnkd.in/ewRr7WBR) This recognition reflects the thoughtful strategy, design, and development work our team puts into every digital experience we build. We’re incredibly proud of the collaboration behind this project and grateful for the clients who trust us with their platforms. Congratulations to all of the other winners and thank you to AAF Buffalo for a great evening celebrating the creative work happening across our community.

AI hasn’t made SEO obsolete but it has changed what we’re optimizing for. Today, it’s not just about ranking on a search engine results page. It’s about being referenced inside AI-generated responses from platforms like ChatGPT and Google’s AI summaries. That shift changes the strategy: ✔️Authority matters more than volume ✔️Content depth beats surface-level optimization ✔️ Information architecture is critical ✔️ Traditional KPIs don’t tell the full story The brands that win won’t just “rank.” They’ll be the sources AI trusts. We broke down what we currently know about AI SEO and how to position your content for what’s next. Read the full article here: https://bit.ly/4rSZ3uf

The Big Game commercials weren’t just entertaining — they were a marketing blueprint. From AI that actually made sense 🤯  to nostalgia done right 👟☕  to emotional storytelling that hit hard 💛 Here are 5 lessons you can learn from the biggest ads of 2026. 👉 Full breakdown: https://bit.ly/46yT30W #Marketing #Advertising #Branding #ContentStrategy #Creative 

When CCIDA launched Choose CHQ and Live CHQ, they needed more than a refresh—they needed clarity. By unifying three agencies into one cohesive, ADA-compliant platform, we helped create a digital home that serves both investors and future residents—without confusion or clutter. See how strategy, structure, and smart WordPress development made it happen 👇 🔗 Read the case study:  https://bit.ly/4a0x4kk

Today we’re celebrating Dana and her retirement from clevermethod, along with the lasting impact she’s made on our team, our clients, and our culture. Dana’s journey with clevermethod spans two chapters, beginning in 2003 and coming full circle in 2023. In every role she held, she led with integrity, humor, and a genuine commitment to helping others succeed. Beyond her accomplishments, she’s been a steady, thoughtful presence whose perspective and care made all of us better. As Dana begins this next chapter, we’re grateful for everything she’s given and proud to have been part of her journey. Thank you, Dana—you will be deeply missed, and we wish you nothing but happiness in retirement. #clevermethod #AgencyLife #CareerMilestones #EmployeeSpotlight

✨ From all of us at clevermethod—Happy Holidays! ✨ As we close out the year, we’re thankful for the relationships, ideas, and collaboration that made it such a rewarding one. To our clients, thank you for trusting us to build, grow, and create alongside you. Wishing you a joyful holiday season and a new year full of momentum and possibility. #clevermethod #AgencyLife #MarketingAgency 

Tully and Dolly made a surprise appearance during our session with Dyna-Purge, Tully even sported a brand-new clevermethod bandana! Even in the most productive meetings, a little canine energy can spark big ideas. We love bringing creativity and a few smiles into every client partnership. #clevermethod #DynaPurge #AgencyLife #CreativeCulture #DigitalAgency #InnovationInAction #ClientPartnership #Collaboration #OfficeDogs #DogsOfLinkedIn #WorkplaceCulture