Publishers are personalizing newsletters to get more value from readers, but questions remain over whether it's a meaningful differentiator. buff.ly/E8DyctS
TikTok Shop’s combination of eyeball-sucking entertainment and frictionless shopping have made it a legitimate competitor to beauty giants like the LVMH-owned Sephora. buff.ly/rgCzLLp
The creator economy is moving into a new phase: creators getting into companies at the ground floor through sweat equity or angel investing. buff.ly/ENwfXnk
SktechDeck, Markacy and Futureman are now being pitched by 24 Seven’s new business team as any combination of the three shops that a client might want to tap buff.ly/qSB8iK3