Brands spend billions on loyalty every year, and with the deprecation of cookies, rise in inflation, and increasingly competitive market, customer loyalty is more valuable than ever. But traditional loyalty programs face a myriad of challenges, from escalating customer acquisition costs to interoperability issues and the prevalence of fraud. The emergence of blockchain technology offers a new way for brands to deliver value to customers with cross-brand collaborations, trusted secondary sales, and proof of ownership. However, brands should be sure to use wallet-as-a-service and fiat payment tools to keep a seamless, Web2 experience for their programs.

With secure, immutable, and traceable data, businesses can gain deeper insights into customer behavior while fostering trust and transparency. Blockchain simplifies cross-brand collaboration, with seamless integrations creating a single source of truth. Furthermore, the reduction of fraud and the ability to authenticate merchandise ensure the integrity of loyalty rewards, enhancing their impact and value.

Tokenization is the technology at the heart of Web3 loyalty programs, offering new opportunities for engagement and rewards. Companies can tokenize loyalty points, creating digital assets that can be easily managed, traded, and exchanged across platforms. Alternatively, companies can offer digital twins of physical merchandise, increasing loyalty with proof of ownership and personalization of rewards based on prior purchases.

Real-world examples such as Nike’s swoosh.nike community showcase the potential of NFTs to unlock exclusive benefits and incentivize customer participation. Through the platform, community members can co-create digital footwear and apparel and then use these tokenized creations inside games or other experiences. Initiatives like this leverage blockchain technology to blur the lines between the physical and digital realms, offering customers unique experiences and rewards. Brands can also collaborate more easily, enable customers to redeem points and offers across brands, and target overlapping communities more easily.

How can companies unlock the benefits of Web3-enabled loyalty while preserving a simple, inviting experience for all users? Choosing the right technology providers is crucial to maintaining compliant and seamless programs without sacrificing user experience. Tweed bridges the gap between Web2 and Web3 with a comprehensive suite of tools tailored to the needs of modern loyalty programs. With Tweed’s embedded wallet-as-a-service and fiat-to-token payment solutions, businesses can seamlessly integrate blockchain technology into their loyalty programs and make onboarding Web2 users a breeze — without the need for users to have a cryptowallet or own cryptocurrency. Whether it’s selling NFTs, tokenized rewards, or offering embedded wallets, Tweed empowers brands to unlock the full potential of blockchain-powered loyalty.

By embracing Web3 technology through Tweed’s white-label wallet and payment solutions, businesses can overcome the challenges of traditional loyalty initiatives and unlock a new paradigm for customer engagement and brand loyalty.

As the use cases of blockchain and Non Fungible Tokens proliferate, one thing remains clear: the user experience must be simplified. This is why Certhis has partnered with Tweed to power fiat-to-NFT payments, offering a new level of convenience and efficiency in the digital asset space.

Through this partnership, Tweed and Certhis are creating a frictionless experience for platforms and their users, allowing them to engage with NFTs effortlessly. Now, platforms using Certhis can not only easily create and deploy smart contracts, but also enable their customers to purchase NFTs with credit/debit card or Apple/Google Pay, and choose from more settlement options through the Tweed integration.

By enabling fiat payments, platforms can broaden their reach and sell to users who don’t own cryptocurrency. With this approach, companies can enter the blockchain space without worrying about how to cater to their Web2 customers, opening the door to more innovative applications and experiences.

• Simple Web3 Transactions: With Certhis and Tweed, users can purchasing NFTs directly using a credit card, Apple Pay, or Google Pay
• Uncompromising Security: Proprietary smart contracts ensure your collection is never at risk, and that NFTs are minted and sent to the proper recipient
• Seamless Integration: Collections deployed through Certhis benefit from automatic, seamless integration — include NFT payments

With Tweed’s payments and Certhis’ no-code smart contract solutions, platforms can take advantage of Web3 more easily than ever before. The collaboration not only underscores the potential for progress within the NFT realm but also sets a precedent for strategic alliances that moves blockchain adoption forward.

Visit app.certhis.io and paytweed.com to learn more!

Tweed’s NFT and In-Platform Token checkout solutions turns Token sales into seamless, e-commerce transactions. One of the key features that sets Tweed’s checkout solution apart from competitors is the ability to provide merchants with flexible settlement options, including fiat, crypto and now supporting any ERC20 token.

Understanding Tweed’s Checkout Solution:

Tweed’s checkout solution is designed to increase token sales by providing merchants with a secure way to handle these transactions, while simplifying the buying experience by removing blockchain complexity. This solution allows merchants to tap into the growing market of NFTs and Tokens while providing a seamless payment experience for traditional customers.

Key Features of Tweed’s Checkout Solution:

✅ Seamless transactions: Buyers can purchase tokens instantly with credit or debit card, or apple or google pay, bypassing the hassle of converting to crypto or understanding gas fees.

✅Developer Friendly: Tweed’s checkout is simple for developers to integrate, and free for the platform.

✅Security at the forefront: Utilize Tweed’s innovative and secure smart contracts to ensure NFTs and Tokens are minted and sent to the correct wallet address.

✅Flexible Settlement Options:

One of the standout features of Tweed’s offering is the choice in settlement options, which Merchants can choose from based on their preferences and business needs.

Tweed’s settlement options continue to grow with-

1. Traditional Fiat Currency Settlements: For merchants who prefer stability in traditional currency, Tweed supports settlement in fiat currencies world-wide. This ensures that businesses can continue their operations without exposure to the volatility of cryptocurrency values.
2. Cryptocurrency Settlements: Tweed also caters to the growing popularity of cryptocurrency transactions. Merchants can opt to receive payment in the native coin of their token’s smart contract, providing them with the advantages of faster transactions with instant and secure settlement.
3. NEW! ERC20 Settlement: The recent addition to Tweed’s settlement options is ERC20 settlement, which enables merchants to receive payment in nearly any ERC20 coin of their preference, no matter how the buyer pays or what their smart contract’s native coin is. This enables merchants to settle with stable USDC, or even in their own ERC20 token.

Tweed’s checkout solution not only brings innovation to the payment landscape but also stands out for its commitment to payment choice. Just as buyers should be able to pay with either crypto or fiat, Merchants should be able to choose a settlement option that aligns with their business strategies, whether it’s the stability of fiat currencies or the decentralized nature of cryptocurrencies.

With the addition of the ERC20 settlement option, Tweed continues to lead the way in providing merchants with cutting-edge solutions that adapt to the dynamic world of digital transactions. As the NFT market continues to grow, Tweed’s commitment to flexibility positions merchants for success in the evolving landscape of digital commerce.

Integration details for this feature are not yet in Tweed’s documentation. If you would like to learn more, please contact us at hello@paytweed.com or support@paytweed.com.

In the evolving landscape of the gaming industry, strategic partnerships play a pivotal role in shaping the future of immersive gaming experiences. In blockchain gaming specifically, gamers can often become encumbered by the various steps to completing actions and even to just start playing a game. If you don’t have a wallet, the onboarding process can be clumsy and burdensome. That’s why Old Castle Defense partnered with Tweed to embed wallet creation into the onboarding process, making gameplay seamless.

About The Old Castle Defense:

Web3 game The Old Castle Defense (“TOCD”) has captivated players worldwide with its engaging gameplay and intricate castle-building mechanics. To onboard more gamers, TOCD was in need of a frictionless solution to open wallets for users — letting them begin gameplay with just one click.

Where Tweed Comes In:

Tweed provides innovative solutions for the gaming industry, abstracting the complexity of blockchain technology for traditional gamers, and improving the user experience of web3 games. With Tweed’s Wallet-as-a-Service solution, The Old Castle Defense onboards users with a scalable, seamless, secure, and compliant solution:

• Seamless User Experience: With Tweed, TOCD opens wallets for users in the background, enabling them to start playing immediately. No complicated setups — just provide your email, click, and you’re ready to embark on an epic gaming adventure!
• Security: As online gaming continues to face security challenges, Tweed incorporates state-of-the-art security measures to safeguard all wallets powered by Tweed.
• Compliance at the Core: Wallets created with Tweed are 100% self-custodial, meaning only users can access their private keys and their assets, enabling platforms like TOCD to onboard users globally and compliantly from day 1, no matter what assets users hold in their wallets
• Scalability: Tweed’s advanced infrastructure ensures that Old Castle Defense can handle increasing player numbers without compromising on performance. With no on-chain dependencies, wallets can be opened at scale.

The decision for Tweed and TOCD to join forces is rooted in a shared commitment to delivering unparalleled gaming experiences. By leveraging Tweed’s technological prowess, Old Castle Defense can stay at the forefront of the industry, offering players a seamless and enjoyable gaming environment.

Tweed is thrilled to announce our newest payment solution, In-Platform Tokens Checkout. Our existing NFT Checkout solution allows buyers to purchase NFTs with credit or debit cards, enabling a traditional ecommerce experience. With this new offering, platforms can similarly offer In-Platform Tokens, and buyers can purchase them with credit/debit cards or Apple Pay/Google Pay, without worrying about gas fees or purchasing cryptocurrency.

Our innovative smart contacts orchestrate the onchain transaction with the offchain fiat processing, and ensure tokens are always minted and sent to the correct wallet address, providing the most secure solution. Tweed handles the gas fees, and merchant can כreceive either cryptocurrency or fiat.

Now, platforms can sell loyalty points, in-game currency, or other in-platform tokens that can be used for redeeming status, membership, playable characters, or other digital or physical platform merchandise. Benefits of our solution include:

✅ Instant, Seamless Purchases: Buy in-platform tokens instantly with your credit card, bypassing the hassle of purchasing crypto.

✅Developer Friendly: Integrate quickly — Tweed’s In-Platform Token Checkout is simple and free for developers to incorporate into their platform.

✅Flexible, E2E Solution: Flexible settlement with either crypto or fiat. Coupled with our wallet-as-a-service solution, platforms can offer a truly end-to-end experience for users.

Please note: This solution is for tokens that have no value outside of your platform, and not for tokens bought and sold on exchanges, or any token that may be considered a security. Please consult with your legal counsel

In today’s digital age, where cryptocurrencies and digital payments have gained widespread acceptance, the importance of ensuring the security of assets and transactions cannot be overstated. Tweed is dedicated to bridging the worlds of web2 and web3 by providing our clients with the safest and most innovative products. Security is at the core of everything we do; our team of cybersecurity experts make sure all interactions with Tweed are seamless and protected. To safeguard our users and maintain their trust, last month we completed a comprehensive penetration test and had our smart contracts reviewed by the security firm Halborn.

Halborn is a well-respected name in the cybersecurity industry, and is trusted by many large-scale web3 projects including Solana, Polygon, and Sushiswap. They have a proven track record of providing comprehensive security solutions and have expertise in assessing the security of cryptocurrency and blockchain systems. We’re proud to say that no major issues were found in the review. We will continue to have our solutions pentested and reviewed to ensure the security of our solutions remains top notch.

In a verticals where security is paramount, our decision to complete a penetration test by Halborn Security is a proactive and essential step. By identifying vulnerabilities, enhancing customer trust, and continuously improving our security measures, we are better equipped to offer the most secure solutions.

Operating in the cryptocurrency and digital payments spaces means operating in a dynamic and ever-changing environment, and we are committed to staying ahead of the curve to provide the highest level of security and service to our users.

Tweed is excited to announce a partnership with Fuse! Tweed is now live on the Fuse Network,

and Fuse developers can embed Tweed wallet-as-a-service into their platforms, and offer transactions and loyalty systems on Fuse Network.

Now, businesses that want to offer Tweed’s wallet-as-a-service can operate on Fuse and extend payments and token transfers on the network. Transactions in FUSE cost a fraction of a cent and take place instantaneously, offering SMEs and merchants new payment options. Tweed has a special offer for Fuse developers who sign up by Dec. 31, 2023, with three months free of our wallet-as-a-service solution, making self-custodial wallet creation even more accessible for platforms building on Fuse.

About Fuse: Fuse Network is an EVM-compatible, Layer-1 decentralized public blockchain founded in 2019, dedicated to enabling seamless and affordable crypto payments in daily life. Lightning-fast transactions, with confirmations in just five seconds at an average cost of less than a cent, set it apart as an ideal solution for the modern financial ecosystem.

Versatile in its applications, the network supports various projects in DeFi, NFTs, and gaming sectors, driving mainstream adoption of Web3 payments. In addition, with Fuse Labs’ blockchain payments API platform and middleware launch, businesses and developers can access advanced payment capabilities beyond traditional banking systems, further revolutionizing the financial landscape.

Read more about Tweed and Fuse here

AkaSwap, the first and largest NFT open marketplace based on Tezos in Asia, is live with Tweed’s fiat-to-NFT checkout solution. Now, buyers on Akaswap can use their debit or credit card globally to purchase NFTs, and Akaswap sellers are paid directly in XTZ. Gas fees are covered and handled by Tweed, so buyers don’t need to hold any cryptocurrency to make a purchase.

✅ Purchase Instantly: Buy your favorite artworks instantly with your credit card, bypassing the hassle of converting to crypto.

✅ Easy and Fast: Payments are now a breeze with a user-friendly interface, making collecting blockchain art much easier to everyone.

✅Developer Friendly: Tweed’s NFT checkout is simple for developers to integrate, and free for for the platform.

“We are proud to be partnering with Akaswap to make purchases on their site as seamless as possible, and to help them grow their user base and transaction volumes,” said Michelle Latzer, CEO and Co-founder of Tweed. “We will continue to be strong supporters of the Tezos ecosystem, and help them to onboard more users into blockchain based products.”

AkaSwap has built a simple and open NFT trading platform for everyone to easily create, trade, and appreciate various NFT assets from all over the world. Through the marketplace, akaSwap offers a new source of income for artists, and provides collectors with a place to store and trade artworks.

Integrate our NFT checkout with a few simple steps.

Need additional support? Don’t hesitate to reach out to us at support@paytweed.com

Make the onboarding experience and payment process native to your platform and customize the Tweed modals to fit your brand!

Now introducing color customization to our widgets! Activate with the following easy steps:

1. log into the Tweed Developer Console
2. Create Sandbox Keys by entering your info in the Account tab
3. Go to the ‘customize’ tab
4. Select the color font and background you want to apply
5. Start building!

We are constantly adding more features to make our products integrate as seamlessly as possible within your environment, minimizing any UI impact and allowing for the best user experience.

Follow us on Linkedin and Twitter to read more about product updates and view our docs for more information on the integration.

Need additional support? Don’t hesitate to reach out to us at support@paytweed.com.

Our onboarding solution just became more powerful! Launching the Tweed Web3 Provider, an easier way to combine all of your web3 auth options and improve your user metrics.

A web3 provider is a critical component that acts as a bridge between the dApp and the blockchain, enabling seamless interaction with smart contracts and other blockchain functionalities. This ability, in combination with the Tweed SDK, allows dApps to integrate Tweed alongside WalletConnect, Metamask, and other wallet providers.

You no longer need to write extra lines of code to add 3rd party wallets in addition to social-logins. By integrating with the Tweed SDK, developers can call sdk.blockchain.getProvider(<blockchainId>). This API enables dApps to connect to the user’s 3rd party wallet, read data from the associated chain, and suggest users sign messages and transactions.

The Tweed SDK can be set up easily, and provide a wide range of functionality using standard Web3JS RPC methods in combination with the Tweed wallet objects.

Through a simple integration process platforms can:

• Transparently create self-custodial wallets at scale
• Secure wallets using social logins
• Enable 3rd party wallet connectivity
• Offer full wallet functionality
• Integrate account abstraction features like ‘set token limit’
• Provide fiat-to NFT onramp functionality
• Support a multichain environment (EVM and non-EVM)
• Interact with smart contracts and much more…

View our docs for more information on the integration.

Need additional support? Don’t hesitate to reach out to us at support@paytweed.com.