About

Our Story:

From

IDEA

to

Innovation

Viktrs is revolutionising video by making it a powerful data-driven tool that’s interactive, measurable, and deeply insightful.

Initially focused on supporting independent music artists and content creators to monetise their videos and create sustainable livelihoods, Viktrs has expanded to deliver vast data insights for all videos. It connects brands and audiences meaningfully, enabling businesses to access insights and actionable metrics that drive decisions and optimise impact.

17 data-points generated per video view on average

Our

Purpose

&

Vision:

Connecting Audiences, Creating Impact

We believe in a world where every video view creates ethical data and meaningful connections, empowering both audiences and brands to take action. With Viktrs, video becomes a powerful tool for insights, engagement, and lasting connections.

Our

Mission:

Unlock the Full Potential Your of Video

Our mission is to bridge the gap between creators, brands, and audiences, by transforming every view into a data goldmine and interactive journey. By making video content actionable, we drive insights, engagement, and value for our partners, creators, and viewers.

Our

Values:

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Innovation

We’re committed to pushing the boundaries of what’s possible in interactive media.

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Collaboration

We believe that great things happen when we work together with our clients and partners.

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Transparency

Ethical data sharing and honest relationships are at the core of our operations.

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Impact

Every feature we build is designed to create measurable, meaningful results.

Our

Impact:

Driving Real Results for Creators and Brands

Viktrs isn’t just about clicks and views; it’s about generating meaningful results. By turning engagement into data, we help creators secure brand partnerships, build community, and increase revenue—by turning engagement, click-throughs, and data insights into actionable opportunities.

The

Viktrs

Team

Our team of innovators, creators, and tech enthusiasts who share a passion for changing how audiences interact with video.

Core Team:
Mark Bamford image
Mark Bamford

Founder & CEO

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Con Gornell

Head of Partnerships

Derek Gannon
Derek Gannon

Head of Strategy

Paul Eisenberg
Paul Eisenberg

COO

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Paul Stoddart

Business Development (B2B)

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Sarah Lewis

Head of Partnerships USA

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Zanyar Outhman

CTO

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Gemma Castle

Marketing

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Kayla Cranefield

Website & Design

Ambassadors
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Ed Mansel Lewis

Wine

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Louise Rey

Equestrian

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Matt Hancock

Politics

Partnerships and Consultants:
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Andrew Love

SCALE Program Lead

(Google Cloud)

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Oisin

Tech Development

(Google Cloud)

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Sinead

Data

(Google Cloud)

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Geoff Davies

PivotalEdge Consultant

(Innovate UK AI Grant Application)

With Experience From:

Ready to

Explore the Power

of Interactive Video?

See how Viktrs can work for you.
Partners and Supporters: