How is the e*thirteen Checkout Process optimized?

Before: e*thirteen was running multi-step checkout process that required users to fill out extensive forms. After: e*thirteen features now a implified to a single-page checkout with auto-fill options and clear progress indicators, reducing cart abandonment rates.

Where the e*thirteen Product Pages enhanced?

Before: Product pages at e*thirteen were running with minimal information and small images. After: e*thirteen features high-quality images with zoom functionality, detailed product descriptions, customer reviews, and related product suggestions, leading to increased engagement and higher conversion rates.

How was the e*thirteen mobile Optimization implemented?

Before: e*thirteen store was not fully responsive, leading to poor user experience on mobile devices. After: e*thirteen runs now a fully responsive design with touch-friendly elements, ensuring a seamless shopping experience across all devices.

How was the e*thirteen Personalized User Experience optimized?

Before: Generic user experience with no personalization at e*thirteen. After: e*thirteen runs a custom implementation of personalized recommendations based on user behavior and preferences, increasing user satisfaction and repeat purchases at e*thirteen.

Is e*thirteen load time optimized?

Before: Slow-loading pages due to unoptimized images and scripts. After: e*thirteen runs now optimized images, minified scripts, and use of content delivery networks (CDNs) to ensure fast load times, improving overall user experience and SEO rankings.

e*thirteen - Ecommerce - Shopify - Shopify PLUS

Name: e*thirteen
Uploaded: 2025-05-05T09:58:47+02:00
Duration: 24 min 24 s
Description: e*thirteen Shopify PLUS country store: a company focused on improving the driving experience.

Ecommerce

e*thirteen e*thirteen Shopify PLUS country store: a company focused on improving the driving experience.

Ecommerce

Last update at 05 · 05 · by milo

‧‧‧ One of 594

Project

Shopify PLUS country stores for the e*thirteen brand: e*thirteen is a company focused on improving the driving experience. e*thirteen offers well thought out, technically mature and perfectly executed products.

e*thirteen features single country stores with country specific product info, optimized collection & landing templates for e*thirteen.

The common thread among all of us at e*thirteen is our passion for riding and creating great products that solve problems. We are proud of our team and the work we do, so we invite you to get to know us through a series of videos from each place e*thirteen calls home. Taiwan, Bavaria, California and British Columbia.

Service

Web Development Shopify Development
Frontend development
Consulting

Client

e*thirteen

Location

Petaluma, California, US

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Solution

Live view —

Details

Setup

Concepting & structuring
Conversion optimization
CRO & ROI Strategy
e*thirteen Flow automation

Balance

Load balancing
Reduced e*thirteen latency
Asynchronous e*thirteen scripting
Application performance

Structure

Rich results
Information Design
User behavior analysis
e*thirteen SERP snippet optimization

Features

Structure

Faster than average

87 %

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Props

Info

Responsive
Html5
CSS3
SEO score

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SEO

Score

88 %

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Improvements

Conversion rate

Cro

Infos

Info

e*thirteen Shopify PLUS country store: a company focused on improving the driving experience.

Tech

Software: Shopify
Work: Development
Analytics & reporting
Last Update: 05.05.25

The e*thirteen Features

A totally customized, unique experience

wrenchSEO settings & options brushOutstanding future proof design mouseAccessibility & easy use statsOptimized & fast structure

Live view —

Tailor-Made Shopify Plus

e*thirteen had specific requirements regarding the features expected for their new e-commerce site. Over the course of several workshops, milo 3oneseven defined the functional and technical scope to meet the requirements and meet user expectations.

All e*thirteen UX and UI workshops were conducted using a mobile-first approach to meet current usage patterns, clear & efficient navigation was created to guide users through their e*thirteen purchasing journey.

The e*thirteen company's main objective was to improve cro, roi, site performance and page load times compared to their previous ecommerce technical stack.

Workflow

e*thirteen Process

Definition

Interview
Project Brief
Personas
Tech Specs
Project Timeline
Initial Planning

Structure

Content
Functionality
Site Diagram
Page Diagram
Wireframes
Tech Components

Visuals

Draft Visuals
Feedback
Refine Design
Feedback
Refine Design
Select Design

e*thirteen Setup

Development

Confirmation
Refine Tech Specs
Review
Adjust Project Timeline
Development
Integration

Test & Refine

Quality Assurance Testing
Priority Issues
Refinements
Browser Issues
Mobile Issues

Launch

Production Style Guide
Launch e*thirteen
User Feedback
Refinements
Maintenance Plan

Ecommerce^Category

A designer, developer & ecommerce consultant with a proven five-star track record in the design, setup & optimization of ecommerce stores.

Ecommerce Shopify Shopify PLUS

e*thirteen Gallery

e*thirteen product page shopify PLUS design

View e*thirteen product page shopify PLUS design

e*thirteen productpage shopify design

View e*thirteen productpage shopify design

ethirteen shopify PLUS

View ethirteen shopify PLUS

Strategy

Customer Journey

Analyzing how customers interact with e*thirteen store and improving their experience.

Product Information

Ensure e*thirteen product descriptions, images, and specifications are clear and compelling to increase conversions.

Omnichannel Strategy

Seamless shopping experience across multiple platforms, including e*thirteen, mobile apps, and social media.

Customer Retention

Loyalty programs, excellent e*thirteen customer service, and personalized engagement to keep customers coming back.

Streamline Process

Flow tools to enhance efficiency, from inventory management to e*thirteen customer service.

User Experience (UX/UI)

Improved e*thirteen design and navigation to make shopping easier and more enjoyable.

Numbers

7 Custom Metafields

4048 Media files

27 Templates

2 Functions

11 Apps

11 Trackers

e*thirteen Video

e*thirteen Shopify PLUS country store: a company focused on improving the driving experience.

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About milo

milo 3oneseven, a designer, developer, ecommerce consultant with a five-star track record in the design, setup & optimization of ecommerce stores.

e*thirteen

Project

Service

Client

Location

Solution

e*thirteen UX design

An effective ecommerce store with e*thirteen layout ensures an organized design that guides users seamlessly through the shop.

e*thirteen User experience

Prioritized ecommerce shop usability with e*thirteen will ensure a seamless and fast user experience.

e*thirteen Optimal setup

Optimized store navigation with e*thirteen makes it easy for visitors to find information and explore store products.

e*thirteen Structured Data

Structured data has a positive impact with e*thirteen across the customer journey, from the research phase to converting a sale.e

Details

Setup

Balance

Structure

Features

Structure

Props

SEO

Improvements

Conversion rate

Infos

Info

Tech

Category

The e*thirteen Features

Tailor-Made Shopify Plus

Workflow

e*thirteen Process

Definition

Structure

Visuals

e*thirteen Setup

Development

Test & Refine

Launch

EcommerceCategory

e*thirteen Gallery

Strategy

Customer Journey

Product Information

Omnichannel Strategy

Customer Retention

Streamline Process

User Experience (UX/UI)

Numbers

7 Custom Metafields

4048 Media files

27 Templates

2 Functions

11 Apps

11 Trackers

e*thirteen Video

Reviews

Related

About milo

milo 3oneseven

Say hello

Talk

Visit

Follow

e*thirteen
UX design

e*thirteen
User experience

e*thirteen
Optimal setup

e*thirteen
Structured Data

Ecommerce^Category

milo ^3oneseven