Running campaigns that feel meh? Tired of low conversions or leads that ghost you? Wasting time managing an agency that “reports” but never performs? Its time to turn ad budget into a revenue engine. You’ve got a growing brand, solid reputation, and momentum but you’re missing performance management that understands conversion and customer intent.
We don’t guess. We don’t “set and forget.” We build strategic, data-led campaigns that perform and we’ve got the numbers to prove it. BaseCloud Google Ads are designed for businesses that want predictable, profitable customer acquisition through smart search strategy.
Our click-through rates are approximately three times the global average. That’s what happens when strategy, psychology, and creativity work together to attract the right people — not just any clicks. Our Google Ads campaigns are conversion-led from the ground up. That means you’re not just getting traffic — you’re getting action. Our funnel-based strategy ensures we attract and convert your ideal buyers at every stage. Because getting clicks is only the first step. Our ads go hand-in-hand with our high-converting websites, turning searchers into buyers like clockwork.
No templates. No rinse-and-repeat. Every campaign is custom-built by our in-house performance team, with smart segmentation, psychological triggers, and a focus on your business goals. We employ laser-focused targeting based on real buyer intent.
We monitor and adjust your campaigns daily to ensure we’re squeezing every cent of value from your budget. If it’s not performing, we fix it — fast. Your ads show up when and where it matters most. We don’t waste budget on window shoppers, we capture demand at the moment it’s ready to convert.
Our team uses the latest machine learning tech paired with real marketing brains and engineering skill to optimise daily. No autopilot here.
BaseCloud CRM and UTM Parameters capture leads more reliably, manages them intelligently and closes more sales with less friction. It ensures any leads generated via Google Ads is tracked not just as a click or impression, but as a lead with rich metadata (where exactly it came from), and that this information is visible both inside BaseCloud CRM and passed back to Google (for conversion tracking and optimisation).
Forget confusing dashboards or fluffy KPIs. We give you real data that makes sense and shows exactly how your ad spend is turning into business growth.
From your first ad impression to final conversion, your entire sales funnel is working in sync. Our Google Ads, websites, and CRM are fully integrated — built to convert, track, and optimise in real time. This is a full funnel strategy that aligns with your sales goals.
*BaseCloud charges a 20% management fee additional to your chosen ad spend.
Feel free to ask them about us...





We started working with BaseCloud in 2020, just before the advent of COVID. At that point in time, our online business was just about non-existent, and we decided it was time to get our online business going, so we signed up with BaseCloud. We can say that with just about immediate effect, we saw a massive increase in our sales. Subsequent to that, we’ve been working with them on an ongoing basis, and recently they also started doing some of our Meta advertising for us. I can wholeheartedly recommend BaseCloud as a company that really knows their stuff when it comes to Google Ads.
Francois Dreyer, Owner Heavenly Coffees
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Google launches new campaign types faster than most businesses can evaluate them and Performance Max (PMax) is one of the most confusing. It promises full reach across Google’s platforms, from Search to Maps to Display.
BaseCloud CRM captures leads more reliably, manages them intelligently & closes more sales with UTM parameters analyzing effectiveness in Google Ad campaigns.
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