AdIntel | Devpost

💡 Inspiration

In today’s creator economy, ideas move faster than ever—but so do expectations. This year alone, brands in the U.S. will spend over $422 million USD on creator marketing. 93% of brands plan to increase investment, and 70%+ of small businesses are expanding ad spending too.

Yet, most creators still juggle spreadsheets, inspiration boards, and dozens of tabs just to launch a single campaign. As a content creator himself, Daniel experienced this pain firsthand—and our team saw an opportunity to reimagine how creators ideate, plan, and launch campaigns with the same intelligence that drives their creativity.

👀 What it does

AdIntel is your AI-powered creative strategist—from brainstorming to posting.

🧠 Ideate: Analyze trends and competitor content to instantly generate campaign ideas, captions, and creative directions tailored to your niche.

🎨 Reference: Upload content you admire—or your past work—and let AdIntel learn your tone, visual style, and audience preferences to shape your next campaign.

✍️ Edit: Need a fresh rewrite or on-brand caption? AdIntel refines, rewrites, and optimizes your content automatically, so you can focus on creation—not copying and pasting.

🌐 Connect: Once ready, AdIntel publishes directly to Instagram, X, and LinkedIn through seamless automated posting powered by Composio.

AdIntel bridges creativity and analytics—so every creator can act like a strategist, without slowing down the creative flow.

⚙️ How we built it

AdIntel combines a full-stack web app with a modular AI pipeline:

Frontend: Built with React + Next.js for a fast, modern UI.
AI Stack: Integrates Claude 4.5 Sonnet, Gemini 2.5 Flash, Qwen, and Groq for reasoning, content generation, and multi-model flexibility.
Database & Search: Supabase handles relational data and real-time sync, while Chroma Cloud provides vector search with Gemini embeddings for semantic recommendations.
Automation: Composio (MCP) powers cross-platform posting to major social apps.
Trend & Competitor Analysis: BrightData performs SERP scraping to surface viral trends; data flows through Rexa pipelines before being stored in ChromaDB for retrieval.

Every feature was designed to feel like a creative assistant—an AI teammate that knows what’s trending, what works, and what fits you.

🏃‍♂️ Challenges we ran into

We pushed the limits of integration—both technically and creatively. Early in development, we struggled with over-ideation: too many exciting features, not enough time. Choosing the right stack meant ruthless prioritization.

We also hit roadblocks integrating BrightData, Reka, and Postman Flows, which required creative pivots to keep progress moving. Despite the challenges, we balanced experimentation with execution, ensuring each tool served a clear purpose in the final product.

🌟 Accomplishments that we’re proud of

We’re proud that AdIntel works end-to-end: from idea generation to automated posting. We integrated a diverse set of sponsor technologies in a cohesive pipeline—something we had never attempted before. We also learned to adapt quickly, navigate complex SDKs, and stay collaborative under tight deadlines.

More than anything, we’re proud that AdIntel feels genuinely useful—a product we’d use ourselves as creators.

🤓 What we learned

Every member of our team ventured beyond their comfort zone. We learned the value of modular design when juggling multiple APIs and models, and the importance of clear documentation and clean code in fast-paced builds.

We also realized that building for creators means balancing freedom and structure—giving users intelligent support without restricting their voice. That insight shaped every decision we made, from UX copy to AI prompting strategy.