UR VR APT began with a simple moment: standing in an empty apartment, trying to imagine a life that didn’t exist yet.
The room was bare, the walls were blank, and every decision felt like a guess. Would the couch fit? Would the bed block the window? Would the place feel like home?
Like millions of people, we were left trying to visualize an entire future from a floor plan or a few staged photos. It was stressful, expensive, and totally disconnected from how people actually understand space — by moving through it.
But then came a thought: What if you could step inside your future home before ever moving in? Not on a screen. Not in AR. But in a fully immersive, life-sized space where you could walk naturally, explore freely, and design intuitively.
That idea became UR VR APT.
We set out to build an experience where you don’t need controllers, tutorials, or design training — just your natural movement and creativity. A place where anyone can decorate, rearrange, and experiment until their space truly feels like theirs.
UR VR APT is more than a decorating simulator. It’s about giving people the confidence to shape their environment, the joy of seeing their ideas come to life, and the feeling of stepping into a place that finally feels like home.
And it all started with one empty apartment and the desire to imagine it differently.
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