App Insights

Modifier
An Examination of MacroFactor’s Expenditure Modifiers

The expenditure modifier is an optional add-on that helps you get a little extra performance in specific scenarios. This update adds step-informed data and goal-based adjustments to improve the accuracy of your Calorie targets.

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MacroFactor vs. MyFitnessPal: Which Macro Tracking App Wins in 2025?

We looked at how MacroFactor stacks up against MyFitnessPal, the most recognizable name in food logging. MyFitnessPal has been the starting point for millions of people, but does it still make sense in 2025 if your goal is to track Calories and macros effectively?

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How Accurate is MacroFactor’s Expenditure Algorithm?

Most apps rely on static calorie formulas. MacroFactor’s adaptive algorithm learns from your data to deliver far more accurate targets. Here’s how it works, how we measure its accuracy, and why it consistently outperforms other methods.

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