Superman, no!

Here’s hoping your holiday is full or joy and happiness, and free of strife and, well, radiation. Thanks for reading, pals, and I’ll see you on Friday.

Here’s hoping your holiday is full or joy and happiness, and free of strife and, well, radiation. Thanks for reading, pals, and I’ll see you on Friday.
First order of business: get me your 2026 comic industry predictions! Read the rules, then submit! SUBMIT, I tell you.
Next, back to Isaac P.’s question about ’90s comic publishers. Specifically:
“Is there one of these [oublishers/imprints] that you, as a reader, wish had been a success? Alternatively, are there any particular memories of this era that stick out to you from the sales side of things?”
Well, one I would have liked to see stick around is the Ultraverse line from Malibu, later purchased by Marvel Comics:

Yup, that’s Sludge there, Steve Gerber’s attempt at doing a new variation on the Swamp Thing/Man-Thing formula. Haven’t read it in a while, but I remember enjoying it, because, hey, Gerber writing a man-monster comic, of course I’d like it. (The initial artist of the book, Aaron Lopresti, would occasionally plot an issue and there are a couple he outright wrote himself.)
Anyway, I would have liked to have seen more of that book. And most of the Ultraverse in general. (Prime, a Shazam!-esque comic about a young man who can turn into a grotesquely-overmuscled adult hero, was one I enjoyed, until it turned out one of its original writers was a sex offender, tainting that particular property for all time.) But other books had their followings, like Mantra (an immortal male warrior reincarnated into the body of a woman), Rune (an evil demonic entity that got up to plenty of trouble, early issues written and drawn by Barry Windsor-Smith), Firearm (a non-superpowered private detective)…all quite popular at the time. And I know I’m leaving out your favorite, sorry.
Now, of the ’90s imprints that came and went, it would seem like Ultraverse would be the one that had at least one foot in the door for a full revival. The publisher was purchased by Marvel Comics, and for a time, there were several crossovers between the Marvel Universe and the Ultraverse. But, eventually, the Ultraverse characters just stopped appearing, even though Marvel still owns them.
There’s no official reason given, and there’s a whole section on the Wikipedia page about the current status of those properties. Revivals were planned and discarded, and it’s been suggested that the line’s former publisher maintains business interests in the Ultraverse titles, which I guess put the kibosh on any relaunches.
It’s a shame those titles can’t be revived or reprinted, at least at this time, as there was a lot of good work in there. I already mentioned Windsor-Smith, but there was a whole of of George Pérez in there, too. Ah, well, it’s just (maybe) a bunch of legal red tape, maybe it’ll get unknotted someday and we can see these books again.
One particular memory I have from the ’90s was when one of the Ultraverse writers happened to come to our store to do a little shopping. Now, back then, we did a lot of business in recent back issues, and we had several boxes of Ultraverse backstock marked and shelves in the back room, just visible through one of the doorways into that back area. The writer happened to spot those boxes and mentioned to his friend (but within my earshot, which I don’t think he realized) “oh, they’re never going to sell those.”
Well, ha HA mister, we did sell all of those! Eventually. In the 2000s. In a bulk sale for about a dime apiece. BUT WE SOLD THEM.
Anyway, Ultraverse…I think it would have been okay if it kept going. Maybe not even as its own standalone thing, but just fully integrated into the Marvel Universe like they were trying to do. I mean, 30+ years of Firearm comics? C’mon, that would’ve been pretty cool. And Rune, maybe not as his own standalone title, but as one of the many wildly-powered adversaries who menaces our heroes on a regular basis. He could have been the Big Bad in a series of Marvel movies by now. Brings a tear to one’s eye.
Next ’90s company/imprint to discuss: oh, what the heck, let’s talk about Comics’ Greatest World, even though I’ve read, like, almost none of it. But I’ll give it a shot in a few days.
So anyway, I was out Christmas shopping Thursday night, and boy are my arms tired. …No, really, they are, I was carting a lot of stuff around.
But the upshot is, I got home late and lack the time to fully write about the things I wanted to write about today. Sigh, the holidays, what can I tell you. But I currently plan to continue my response to Isaac’s question about ’90s publishers and what I’d have kept around, with Ultraverse planned for Monday.
I do also want to remind you folks to get in your 2026 comic industry predictions! I’ll be getting to the 2025 predictions in January, so get in those new predictions so I have something to post about in January 2027!
Okay, pals, I’ll be back on Monday. Thank you for your patience.

Okay gang, I’m at it again…I’m looking for your predictions for the 2026 comic book industry! I’ve been doing this every year for (cough cough) years and it’s all in good fun and maybe, just maybe, we can learn a little something.
Just leave ’em in the comments to this very post, but please adhere to these simple yet necessary rules:
1. Don’t read the other predictions before entering your own.
2. Don’t criticize other people’s predictions.
3. Don’t predict any real person’s death.
4. Limit of three predictions per person! VERY VERY IMPORTANT! You can only do one or two if you’d like, but NO MORE THAN THREE PLEASE!
And I’m going to add here, since this has been a problem lately…NO SIDE DISCUSSIONS in these comments! Leave the comments section to this post just for 2026 predictions! I will delete non-prediction comments from this post. Please. Thank you.
Starting next month, I will begin to cover everyone’s predictions for 2025, and we’ll see how we all did. And then we’ll all regather in January 2027 to see how we did with this newest batch!
As always, thanks in advance for participating!
So when we last met, I was looking at an inquiry from Isaac P. regarding the 1990s New Superhero Universe Explosion. One of his questions was “do you wish any of them had been a success?” vis-à-vis my comics fandom (as opposed to being a comics retailer).
Well, in a way, most of them were successes, at least briefly, in that many comics from that period of the industry managed to pull in some numbers. I remember specifically Valiant Comics having a slow start with us, as Harbinger #1 showed up and I don’t think we sold a single copy.

That quickly changed as Wizard Magazine got on board the Valiant/hot comics train for whatever reason, and suddenly all Valiants were suddenly in demand. (At least until Turok Dinosaur Hunter #1 came out, but you don’t need me to write about that again.)
Now, for Isaac’s use of the term “success,” I’m going to presume “continuing to publish past the ’90s boom/crash and perhaps even ’til today” as the definition of the term, instead of the short-term windfalls these companies acquired. And while there are still Valiant titles being published today, it is not the same company it once was. It’s changed owners, titles have been relaunched and rebooted, so on and so forth.
The Valiant I’m thinking of, the era where I believe it was the best it had ever been, was its initial superhero universe from the early 1990s. X-O Manowar, Shadowman, the aforementioned Harbinger, and titles featuring licensed characters as part of their shared universe, Solar Man of the Atom and Magnus Robot Fighter (and eventually Turok, yes, yes). This was overseen, and some titles written by, former Marvel editor-in-chief Jim Shooter, and everything wove together more or less smoothly and it was all a lot of fun.
Once Shooter left Valiant, and more and more titles started to be added, it became a little more difficult for most readers to stay immersed in the entirety of this superhero universe. I didn’t much care for how things went post-Shooter, but Your Mileage May Vary, of course.
But I think of all the new shared universes that popped up in ’90s, I wish that early period of Valiant had been able to continue on ’til today, without all the reboots/relaunches/changes in ownership, and still including the licensed books as part of the whole (as most of those moved on to other publishers after the first iteration of Valiant ended).
And I know people have soft spots for some of the later 1990s Valiant books, like Second Life of Dr. Mirage, Bloodshot and Quantum and Woody, so…what the hell, let’s keep them around, too.
I don’t mean to disparage any work being done on Valiant properties currently (except the anti-trans horseshit in that Bloodshot book, off to the sea with that garbage). I’m mostly just waxing nostalgic for a period of that company’s publishing endeavors that kept me entertained and invested as a fan, not just as a guy slinging comics from behind the counter.
Anyway, remember when I said this was going to be a two-part answer to Isaac’s question? With today being part two? Well, I lied, I guess, because I’ll continue on with Ultraverse Comics in the next installment. I may have other stuff posted in the meantime, like the long-awaited new entry in the Final ’90s Countdown. But I’ll come back to it in short order, Isaac, honest!
Isaac P. wants to know
“I’m fascinated by the ‘every publisher launches a superhero universe’ era of the 90’s that brought us the Ultraverse, Comics Greatest World, & the like. Is there one of these that you, as a reader, wish had been a success? Alternatively, are there any particular memories of this era that stick out to you from the sales side of things?”
I will tell you the one big memory I have of this particular period in the comics industry history. It’s probably one I’ve mentioned before, but it’s well worth repeating.
I very strongly recall getting in the new copy of the Diamond Previews catalog, which features Dark Horse’s “Comics’ Greatest World” on the cover, ballyhooing the arrival of A New Superhero Universe™!
Courtesy the folks over at the Longbox Heroes podcast, here is a scan of that Previews cover from April 1993:

And as you may be able to see, there’s a split down the center, where you could swing open those parts of the cover and reveal the Comics’ Greatest World gang lurking within:

Which is all well and good, but 30+ years later, I can still remember the thoughts I had upon seeing this cover. I thought about all the other Superhero Universes and such that were coming into existence around this time, and I thought of Dark Horse’s entry into that already-burgeoning playing field, and I wondered “how do they expect comic readers to pay for all these New Universes?”
And that was the real problem. Here’s Valiant, here’s Ultraverse, here’s Comics’ Greatest World, here’s…I don’t know, Triumphant, here’s that other shared superhero universe Malibu was doing aside from Ultraverse, and then there’s DC and Marvel of course, and probably more I’m not thinking of at the moment.
It was just too much…new comic readers weren’t suddenly going to appear from nowhere to read all these comics, especially during a market downturn. The fans that already comprised comic book readership were either going to have to cough up more money to buy additional books, or they’d have to drop other books to make room for some of these new titles. It wasn’t a huge growth move for the industry, it was more a lateral move.
You know how there was a huge push to make shared universe movies after Marvel’s success with that strategy, only for several studios to find out that it wasn’t quite as easy as all that? (And that even Marvel isn’t finding it so easy lately?) What’s going on in the comic book industry about this time is sort of similar to that, except 1) publishers had a slightly better hit rate, and 2) there was a whole lot less money at stake.
The rise and fall of the Superhero Universe in comics was enough of a thing for the Overstreet Price Guide to release a side-guide a few years back, the Overstreet Price Guide to Lost Universes. And as you can see at the link, it doesn’t just concern itself with ’90s efforts, as it includes the ’70s Seaboard/Atlas books…though, were they in a shared universe? I can’t recall any crossovers there. Anyway, I think I actually grabbed a copy of this for myself, so I’m going to try to dig that out and give it a once-through before I continue here.
Yes indeedy, this is going to be a two-parter, at least. I kinda want to spend some time with some of these departed Universes and not rush through ’em at the end of this post, so I hope you forgive the cliffhanger.

I don’t think it dawned on me that Bruce Zick was the artist on this Hellboy-universe series. That’s a name I haven’t thought about in quite a while, since he drew Thor for Marvel back in the ’90s. (And that’s on me if I’ve forgotten any work he’s done since then.) Anyway, he does a good job drawing a creepy ethereal realm filled with ruins and monsters in this comic, which is just what I want from a Hellboy-related comic book.

This series has done a very good job duplicating the tone of the TV series, with plenty of humor mixed with what works out to be a genuine Star Trek-style adventure. The earlier issues felt a little more dense, thanks to Ryan North’s inclusion of extra text along the bottom of most pages, and they had the advantage of North’s grasp of working in complex sciences into the plotlines.
But the newer ones are fine, and plenty of fun. The story involves a planet with a missing populace, a Lower Decker feels jealousy over a crewmate’s achievements, and of course plenty of hijinks and goings on. Just by being printed on paper, everything’s less manic, but most everything that made the TV show special is still here in the comic.

Absolute Batman remains The Comic Book That Prints Money, and none more so that this issue, introducing this wild new interpretation of the Joker. Did I order enough for my shop? Probably not. But I expect the forthcoming eight or nine reprints will sell just fine too.

A nice story that shows the moral lessons Superboy has to learn to effectively be a superhero. And it’s not a predicament with which he can punch his way to a solution. I enjoy getting a story like this when too many other superhero comics are involved in High Stakes Super-Fighting Saving the World/Universe/Local Dimension battles. Having a storty where the villain is A Banker Who Sucks is a welcome change.

Writer/usual artist Sophie Campbell (Haining drew this issue) gave a sneak peek of what she had planned for this issue on social media a while back, referencing the Silver Age story where Supergirl parked one of her secret identity Linda Lee robots in a hollowed out tree. The story is about, as Campbell’s cover may imply, What If Supergirl Just Totally Forgot about That Robot?
I won’t spoil anything you can’t already see on the cover, but Supergirl certainly learns a lesson about herself. And that’s what I like about the series…there’s usually some kind of minor (or major!) personal lesson to be had in each issue, whether it’s explicitly laid out there or just something to be inferred. Like the Action this week, it’s good to have a comic that’s more than just “how do I beat up the villain this month?”

I don’t really need to be buying more magazines since I’m way behind on the ones I do have. But, I mean, look at that cover. And I’m always up for a newly-transcribed Len Wein radio from some years back. Added bonus: an article about Jay Scott Pike, the creator of Dolphin.
So let’s see…do I start off my next year of blogging with a post about our relative sense of “old” comics, or do I start it off looking at the trend of comics about real life murders and serial killers?
Well, let’s do that first one today, because that second one is going to take a little more digging than I’ve left myself blogging time for today. Let us go back to a comment left by longtime reader Chris G. who sez
“…Thank you for making me realize that back when I was a comic collector looking for ‘old comics,’ I was in fact looking for comics from thirty years earlier.
“Why did 1965 seem far away in 1995, but 1995 seems like yesterday?”
There are certainly a lot of reasons for that, particularly in reference to comic book collecting. One main reason is the wild overordering of comics in the ’90s, leaving plenty of stock around for folks to find. Now, generally, it may not be as easy to find now as it once was, given that many of the stores that did said reordering have since shut down and vanished along with their inventories (my former stomping grounds included). But even that is only a minor change in availability. If you want a Turok Dinosaur Hunter #1, you can find one in short order.
Related to that is the very nature of the direct market. Comics ordered by shops were, for the most part, theirs to keep. There were rarely “stripped cover returns” that newsstands, the primary retail arena for comics in the decades prior to the ’80s, were able to do. Thus, to use the years Chris offered up, a comic from 1995 that didn’t sell was just the retailer’s problem to store in the backroom forever or throw in the bargain bin. In 1965, a comic that didn’t sell would have the cover striped off and returned to the distributor for credit, the rest of the comic being disposed of.
Another possibility depends on the age of the collector in question. If you weren’t around, or at least old enough to buy comics, in 1965, those will always seem to be from ye olden tymes to you. But you may have been old enough to start collecting in the ’90s and are still collecting now, so there is a continuity of acquisition that makes you see those ’90s comics as “the earlier part of my collection” versus “hokey smoke those are three decades old.” I get that feeling sometimes when I’m at the shop: “I remember buying this issue of Spanner’s Galaxy off the shelf, it can’t be old!”
One more thing that would make a “30 year old comic from 1965” seem that much older than a “30 year old comic from 1995” is simple aesthetics. If you’re in 1995 looking back at a 1965 comic, it just looks old. I don’t mean wear and tear and other matters of condition, I mean the artwork, the storytelling, the coloring, the paper stock, everything…a 1965 comic would just look dated to the eyes of someone thirty years later.
Someone in 2025, like, y’know, all of us at this moment, looking thirty years back at a comic from 1995: it’s still going to have elements that are dated. Maybe some Liefeld-isms in the art, more dialogue on the page, more cover blurbs, some crazy cover gimmicks…but you can still usually draw a straight line from that 1995 comic to the comics of today. You can see how one may have evolved into the other.
If I had to put my nickel down on any of these, I’d say it would be just the sheer number of 1995 comics left out there in the marketplace to buy now. You can probably go into most comic shops and ask for a Spawn #27 and chances are good they’d have it. But if you were in 1995 asking for a thirty year old copy of Star Spangled War Stories #120, you might be out of luck.
I still wouldn’t quite rule out “being old enough to buy the ’90s comics when they were new,” because that’s the one that hits old farts like me the hardest.
It’s that most magical time of the year once again, pals, when your favorite website celebrates its 22nd anniversary! No, not Myspace or Linkedin, but this site right here, Mike Sterling’s Progressively Ruinated Industries, marking over two decades of typing about comics at a rapidly declining audience as everyone would rather watch a TikTok video with someone yapping (incorrectly) about how Howard the Duck is dumb.
Ah well, What Can You Do™? Well, what I can do is keep educating and entertaining the masses, for certain definitions of the word “mass,” here on my site, as I dump my knowledge and experiences out on the printed webpage for all to see. And I plan on continuing it here on ye olde-fashioned blogge for the foreseeable future. Well, until I finally make the switch to video and you can watch me doing my hair and makeup while explaining what a “splash page” is.
Anyway, thanks to all my family and friends for not holding an intervention to get me to stop this, and thanks to my online pals for continuing to tolerate me after all these years. And big thanks to Neilalien, Bizarro Comics Blogger #1, for blazing the trail I continue to follow.
The past year has been a pretty good one all around, managing a reasonable work/home/blog balance. My store, Sterling Silver Comics, continues to do well, despite taking a bit of a hit with some of the economic shenanigans that have been going on. I did end up having my most financially successful Free Comic Book Day event yet at this shop, but it remains to be see what will become of FCBD in 2026.
Healthwise things are looking up. My eyes have improved, and just a couple of days ago, as I write this, I had some laser surgery correcting a problem in my right eye, which seems to have done the trick.
I only made it onto one podcast this year, “Let’s Talk Comics” over at Comic Book Yeti, where I chat about my many, many long centuries of comic book retailing. And to nobody’s surprise, I couldn’t shut up, so here’s a small extra bit!
And now to the part that takes up lots of webpage real estate…my social media posts from Bluesky, where you can follow me and see if I’m talking about you behind your back. I’m nearing 6,000 followers there, presumably not all Russian bot accounts, which isn’t bad for a dumb guy who says silly stuff when he isn’t complaining about something.
Anyhoo, here’s what I was up to over there on the Blooskees:
It’s been a real year of this:

Why yes, I am the 21st Century John Henry:

This is sort of the same type of folks who say they’ve been looking for a certain comic forever, but they turn down my copy because it’s only in Fine to Very Fine:

You Canadians know what you do to your comics:

There is a very good chance this Bluesky post is based on real events from a certain person’s comic book store:

I don’t get no respect:

There are days when I don’t just feel my age, I wallow in it:

Yes, this something that happened in my store. I think I derailed things enough to where the actual question was never asked:

There are so many things I can do at my job that would probably count as “goofing off” else but are actually necessary for me to do my work:

Sometimes I feel online was a mistake:

People called me out on the fact Earth-Two Superman was actually Kal-L and how dare you use facts against my gag:

One of the people in my response to the quoted post is a friend, the other person referenced I haven’t heard about in a long time and hope it stays that way:

How to Get Children to Read Comics, Part 38:

I worry about stupid stuff sometimes:

I am not happy with these kids because they forced me to have knowledge I wish I didn’t:

Astounding that it’s come to this, that some people only expect grading from “professional” graders:

That previous entry is somewhat related to this one:

Frankly, at this point I’m surprised people even remember the band:

Eat it, Fredric Wertham:

The makers of this Monopoly variation didn’t realize how hard they were going:

Look, I told you up front ’90s comics were gettin’ it in the shorts here:

The lonely task of the Closed Store Checker:

I mean, really, if I’m sending you back to an entry from 2005, practice safe clicking:

This is the funniest Lovecraft joke of the year, I’ve given myself an award for it:

See, it’s not all snarky stuff from me:

Just in under the wire, this exchange between Jeff Parker and yours truly that resulted in lots of New Gods ska humor. You read that right…click that link, check the responses and the quotes:

And to wrap it up…the secret to my success:

And, yes, I wrote some blog posts here, too. I’m trying a little hard to cover a few new books most weeks during their actual weeks of release. In addition, I’m still going through the Final ’90s Countdown, where I look at the favorite comics of that decade as voted on by you. I thought I’d actually finish that before the end of the year, but it looks like it’ll be continuing on through 2026. Hey, something to look forward to!
Plus I did the ol’ comic industry predictions thing again, looking your most recent foretellings this past January. Which reminds me…I’m probably going to ask for more starting later this month, so get ’em ready (but don’t post them here yet!).
Now, for the month-by-month overview…a couple of these months may look a little sparse, but that’s because their entries may be covered by one of the categories I just mentioned. Or I didn’t write a lot, one of the two.
DECEMBER 2024
A special Swampy gift from pal Batfatty, a nice MAD Magazine callback, WOLVERINE BACK ISSUE TALK (parts 1 2 3 4 5)…
JANUARY 2025
…and WOLVERINE BACK ISSUE TALK continues here (6 7 8, bub), some schmuck on Bluesky got me thinking about online trolls, oh nothing just Diamond Comics declaring bankruptcy.
FEBRUARY 2025
Retailer ordering tips from the October 1985 Bud Plant catalgo (1 2 3), “I’ve eased up on buying toys” I tell myself as I take THIS thing home, I talk about how superhero movies have it harder now (and disabuse some online chowderhead of his misconceptions).
MARCH 2025
In which I pick up the “Most ’90s Comics” thread one year later (and a brief follow-up), those sales numbers on the first part of “Hush II” are slightly less impressive at second glance, my 56th birthday and another birthday comic, I go all in on the Swamp Thing #37 facsimiles, Zody the Mod Rob – the character find of 1970.
APRIL 2025
I finally catch up to a DC Comic I missed as a kid, Turok – mostly less racist than other comics with Native Americans, a cool Scott McCloud mini-comic I can’t believe I hadn’t written about here before, I probably shouldn’t make fun of an anti-drunk-driving comic, I finally got some Guts.
MAY 2025
The Free Comic Book Day aftermath, so long Peter (and more).
JUNE 2025
News footage from an early San Diego Comic Con, the only Koosh Kins comics post of 2025, yet another recovered original drawing from my ‘zine days, 1990s news footage of the Dark Horse Comics offices, concluding the trilogy with MTV’s comics coverage (with a special Mark Gruenwald appearance!), Steve Lieber Swamp Thing drawings and Fantastic Four pins, I still think this Robin panel is the Most Shocking Event in Comics this year, a Nancy ‘n’ Sluggo art mini designed to terrorize.
JULY 2025
So long Jim, Brinke Stevens comics (and the time we had her for a signing at the shop), the MAD Disco special and its pricing relative to other MADs, a look at the new Superman movie (needed more Krypto the Superdog), oh wait here’s more Krypto, an obscure newspaper-delivery promo comic starring Mr. Grumpy, the forgotten MAD knockoff, pal Jed comes through with a sketch cover I did not expect, that Fantastic Four movie was pretty good even if it didn’t blow up the box office.
AUGUST 2025
The Metatextual Adventures of Superman (in a story already pretty thoroughly dissected by Marvel’s Tom Breevort), where to start someone with comics, the ends, that Super Mural in Superman, where to start with Herbie, some of my favorite newspaper strip collections.
SEPTEMBER 2025
Our first clue that somethin’ is going on with Rick Veitch’s Swamp Thing run, a Rogue Trooper movie and Swamp Things of other lands, that hot comic Red Hood #1, writer-brands and following characters/titles vs. creators, always room for The Tick, DC and Marvel — together again, the crowdfunded Stardust book and a couple of its problems, turn me on Deadman, when a man decides he’s had enough Green Lantern in his life.
OCTOBER 2025
Archie playing Video Pong in 1979, ranking the many series/reboots of the Legion of Super-Heroes, top reordered comics from Diamond in December 1979, the Rick Veitch Swamp Thing secret is out, the public domain-iness of Air Pirates Funnies, my answer to a question about licensed comics where I didn’t quite hit the mark — so I tried again, and again, and one more time (though there’s a little discussion about A.I. first — I should note that the A.I.’s new result for that search more accurately reflects the truth).
NOVEMBER 2025
Not enough Ultra the Multi-Alien talk on my site for my tastes, a bank’s Tarzan button giveaway, a Donald Duck comic exclusive to a foreign land, a post about Desert Island Comics that may be screwing up Alex Désert’s Google results, readin’ them Usagi Yojimbos.
DECEMBER 2025
What th– (sputter) kids in my comic shop?
But serious, thanks to everyone out there still reading my site, whether it’s on a regular basis, or you followed a link of mine on Bluesky, or you just Googled “nerdiest object ever” in quotes and found yourself here. I truly do appreciate it.
And now, for reading all that, here’s a picture of me following my most recent eyeball surgery:

No need to thank me.
See you on Monday.

Going in for my eye surgery today…when I come out, I will look exactly like the picture above. Well, the bandage will be over the right eye, otherwise, spot on.