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Exclusive Black Label Experiences
High end luxury and corporate experiences.
You deserve it.
Your Hosts
Meet your new friends.
Joe McPherson
The Food Writer
Simon Lee
The Flying Chef
Shawn Morrissey
The Folklorist Hiker
David Mason
The Professor
Ron Chang
The Veteran Local
Taeni Park
The Night Angel
Jeff Yu
The Party Host
Jon Coyle
The YouTuber
Chris Tharp
The Busan Expert
Bre Lee
The Food Queen
If you enjoy good food and want to learn about eating habits and table manners in korea, it’s the ideal solution.
Although I’m not a believer of ghosts, it was still awesome to learn the history of all those places!
It’s a tour which is off the normal tourist track which makes it even better.
The Dark Side of Seoul Tour was a blast! Joe was a knowledgeable and accommodating guide that told interesting stories with a dramatic flair! I was legitimately creeped out by a few of them.
Experienced Tour Guides
Our guides are old hats in Seoul, Korea. Some are bloggers. Some are interpreters. Some are chefs and food writers. They ALL have a passion to show visitors around their ‘hoods.
Unique Immersive Tours
These aren’t conventional tours. These are the insiders’ guides to Seoul with no propaganda and no trips to salesmen.
Easy Secure Payments
You can pay securely in USD online through credit card or pay in Korean Won by bank transfer or in cash.
Unbelievable Stories
Never be at a loss for party conversation again. Brag to your friends at home the real Seoul food you ate, the tales you learned, and the people you met.
Featured Partners
Check out these tours, rides, and essentials from our partners.
Dark Side of Seoul
Korea’s only ghost tour
Seoul Hike: The Historic Trail
Trek Through Folktales and Temples
The Ultimate Korean BBQ Night Out
Eat like Anthony Bourdain
Seoul Instagram Walk
Capture Seoul at Night
The Authentic Korean Chicken & Beer Experience
Crash course in Korean chicken
Tour Tips – Things to do in Korea
Green Seoul: How to Travel Sustainably in Korea’s Megacity (Without Giving Up BBQ)
Let’s be honest: “eco-travel” isn’t the first phrase that pops into your head when you think of Seoul. Maybe it’s K-pop, neon signs, or grilled meat on a sidewalk—not bamboo toothbrushes and compost toilets. But here’s the surprise: Seoul is sneakily one of…
What Kind of Traveler Are You? Here’s How to Do Seoul Right
Seoul is not a one-size-fits-all city. It doesn’t care why you came here. Want temples? It has those. Want to eat until your pants beg for mercy? Done. Want to drink makgeolli in a neon dive bar inside an abandoned print shop? That’s Thursday night in Euljiro. But the…
How Much Does Seoul Really Cost? A Budget Breakdown for Every Type of Traveler
Seoul’s got a rep. People think it’s ultra-cheap (“street food everywhere!”) or wildly expensive (“plastic surgery and rooftop bars!”). The truth? It’s both. Seoul is a city where you can spend $3 on a bowl of noodles that slaps, then $15 on coffee poured through a…
How Not to Look Like a Tourist in Seoul: Apps, Etiquette & Cultural Landmines
We’ve got you covered with apps, cultural etiquette, and food tips to help you blend in and navigate like a local. 🗺️🇰🇷
Want to know how to order food, use subway apps, and survive like a pro? Find out more in our latest guide!
What to Actually Do in Seoul: A Real Top 10 List (With Zero Bullsh*t)
Let’s skip the tourist checklist garbage. You’ve seen the clickbait: “10 Must-See Things in Seoul!” It always includes the same recycled spots: Myeongdong, N Seoul Tower, Lotte World, maybe a random palace for bonus “culture points.” Let’s fix that. This is the real…
How to Survive Arrival in Seoul: Transportation, SIM Cards & Subway Hacks
You’ve landed at Incheon International Airport. You’re sleep-deprived, dehydrated, and possibly questioning your life decisions. Congratulations—you’ve made it to Seoul. Now what? This isn’t a city that rolls out a red carpet for tourists. It rolls out… a…
Tour Stories
Adventures we have on our excursions
Tour Story: A Detour for a “Bizarre” Food
By request, we made a detour to a pub specializing in fermented skate. One of the dishes was a new one for me.
BBQ Food Tours Featured in Hong Kong’s Apple Daily
We were in Hong Kong’s Apple Daily. They had joined our BPM (BBQ, Pub, Market) Tour. Had a great time, as always. If you want to find out more about our tours and book, go to KoreaFoodTours.com.
Behind-the-scenes with Anthony Bourdain, What Is It Like?
This and many photos credited to CNN “Who’s that old geezer?” Oh, Christ, not now. We were shooting the final shot with Anthony Bourdain before he returned to the hotel and jumped on a flight back to New York. He was sitting at a lonely street…
The Original ZenKimchi Korean Food Journal
9 Best Korean Chicken Joints
My rule of thumb is this. To tell a good chicken place, look at the people inside. If it’s full of beautiful young women taking selfies, likely isn’t good chicken. If it’s full of middle-aged men who look like life has kicked them in the teeth–GREAT CHICKEN!
Recipe: Cilantro Kimchi
If you read most Korean food blogs, they will tell you that Koreans don’t eat coriander, aka cilantro. They’ll tell you straight to your face that cilantro and Korean cuisine have never crossed paths before.
As the Ask the Korean blog reported a couple of years ago:
…
Recipe: Korean Tofu “Steak”
Not THAT Tofu Steak A larger variation of many traditional Korean pancakes, Tofu Steak was trendy for a while in dieting circles. The “steak” in this sense is supposed to resemble the Korean and Japanese versions of Hamburger Steak. It’s basically…
