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Mark Eisele

WHEN THE SPOTLIGHT HITS: A Town's Guide to Surviving (and Thriving) the Hollywood Invasion

by Mark Eisele (Author) Format: Kindle Edition

When Hollywood comes to town, will your business be ready?

In WHEN THE SPOTLIGHT HITS, discover how Boulder, Colorado, and towns around it can prepare for and prosper from the tidal wave of opportunity brought on by events like the 2027 Sundance Film Festival®. Backed by $71 million in proposed state and local investment and projected to generate $2 billion in economic impact over a decade, the arrival of Sundance® is not just a celebration of cinema; it's a business meeting in disguise. Where contracts will be signed and hands shaken. As reported by the Denver Business Journal on May 19, 2025.

This upbeat and practical guide explores how the film industry can ignite long-term job growth, small business innovation, tourism expansion, and regional partnerships that last long after the red carpet rolls up. From spin-off events to talent pipelines, media tech to local incentives, this book is a roadmap for any town ready to seize its moment in the spotlight.

Learn how to:
Prepare your town’s infrastructure for sustained growth
Build partnerships between local government, private enterprise, and creative talent
Turn a 10-day festival into a 10-year economic boom

If you're a business owner, community leader, entrepreneur, or civic planner, WHEN THE SPOTLIGHT HITS offers the insights and strategies to turn temporary buzz into permanent prosperity.