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What’s Next for Our Industry in Washington? A Conversation with ECA’s Tommy Goodwin

What happens in Washington, D.C. doesn’t stay there, it shows up across the U.S. exhibitions and events ecosystem. Here, ECA President & CEO Tommy Goodwin breaks down the political and policy developments every industry professional needs to know heading into the second half of 2026. Because the decisions being made right now will shape the future of the industry, and the time to pay attention is before it's too late.

The Latest

Dennis Smith’s Legacy Will Shape Tomorrow’s Leaders

The Cost of Showing Up and Why Our Industry Must Rethink Value

Design Experiences That Exceed Expectations

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How Tara Brashear Mastered the Art of Showing Up

Discover the secrets behind building thriving professional communities from an award-winning leader who is helping transform her chapter. Chapter Merit Award winner Tara Brashear shares practical strategies for fostering authentic member connections, creating educational experiences that truly matter and finding your own path to impactful leadership – whether you’re a seasoned IAEE member or an enthusiastic new member with lots of great ideas and passion for the industry.
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How to Win and Keep Exhibitors

Filling your exhibit hall is one thing but building a roster of exhibitors who come back year after year is something else entirely. The good news? Your peers have figured out some smart, low-cost ways to do both. Here’s what they shared.
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Is Your Event an Experience or Just a Service?

Time is the new currency, smartphones are your competition and your attendees are settling for less than they truly want. The most forward-thinking organizations are already moving from passive presentations to dynamic conversations and from information delivery to collaborative output that couldn’t exist without the room. Catch up on the insights redefining what great events look like, then join us at CEIR Predict this September to hear what’s coming next.
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Healthy Strategies for Healthcare Sponsorship

The rules around healthcare event sponsorship are getting tighter, but the playbook is getting smarter. Discover how leading organizers are turning compliance constraints and vendor complexity into competitive advantages. The insights might just change how you approach your next event.
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Cutting Your Carbon Footprint from the Show Floor to the Supply Chain

Wanting to reduce your exhibition’s environmental impact is a great start but knowing exactly where to focus across a sprawling show floor, a complex supply chain and thousands of traveling attendees is where most organizers get stuck. The third installment of our sustainability series cuts through the complexity to deliver practical guidance on show initiatives, contractor accountability and attendee travel. Read on if you are ready to move from sustainability intent to measurable action!
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Kristin Martinez Exemplifies the Power of Proactive Leadership

Discover the strategies behind transforming chapter engagement and creating pathways for the next generation of events professionals! Chapter Merit Award winner Kristin Martinez reveals how she successfully brought academia and industry together, why hands-on mentorship matters more than ever and the leadership principles that drive meaningful organizational impact.
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Big Ideas for Better Events

If you attended Expo! Expo! last December, you left with tons of notes, a head full of ideas and enticing strategies you couldn’t wait to put into action. If you weren't able to make it, this blog series is your chance to catch up on the conversations that are still resonating months later. We’re breaking down three sessions that tackled the real challenges industry marketing professionals face every day, and the strategies that actually work.
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Have the AI Advantage in Smarter Exhibition Strategy

Are you making exhibition strategy decisions with yesterday’s data? AI is giving exhibition organizers an unprecedented view of market trends, audience segments and competitive dynamics, and the results are reshaping how the smartest organizers plan and grow. Industry veteran Tesi Baur draws on 24 years at the forefront of the global exhibition industry to break down how AI is transforming strategic decision-making.
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Make Every Moment Matter

Your event is generating more valuable data than you realize, but is your team equipped to capture and use it to its maximum benefit? IAEE’s upcoming Event Tech Demo Day features four innovative companies that will show you exactly how to turn attendee insights, session content and engagement data into assets that keep working long after the event has ended.
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Rethinking Events for the Next Gen

As the exhibitions and events landscape continue to evolve and shift beneath our feet, younger attendees are the ones driving the change. Discover the data-backed insights and real-world strategies that forward-thinking exhibition organizers and suppliers are already putting to work, so you can stop guessing what next-gen attendees want and start delivering it.
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Robyn Davis Shows How Leadership and Lifting Others Transforms an Industry

What does it take to shape an entire industry’s approach to transparency and engagement? Distinguished Service Award winner Robyn Davis reveals the philosophy behind her groundbreaking leadership style and offers invaluable insights for professionals looking to make their mark. Discover how one person’s commitment to showing up, speaking out and lifting others can create ripples of change across an entire profession.
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CEM Spotlight on Mohamed Adel, CEM

Mohamed Adel, CEM shares how earning the CEM designation has enhanced his contributions to the exhibitions and events industry.
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