What’s “Heat”?
For Dale Carnegie it’s “the eager want”. For Jim Ruta, it’s the burning desire or undeniable inspiration to make a difference both with audiences and with their prospects and clients. Heat comes from the style that helps people want to do what they know they can do but just haven’t done yet. Jim flips the switch, so advisors create the heat to transform their businesses now.
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Jim Speaks
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Partners & References
"Jim consistently deliver powerful, thought-provoking messages that challenge and inspire professionals in our industry"
It was a joy to share the stage once again with my dear friend Jim Ruta at the 10th Jubilee Budapest Life Insurance Summit. Over the past decade, I have witnessed Jim consistently deliver powerful, thought-provoking messages that challenge and inspire professionals in our industry.
His recent presentation in Budapest was exceptional , a clear reminder of the vital role we play as advisors and the importance of planning with both purpose and passion. Jim speaks with conviction, clarity, and a genuine heart for helping others succeed.
I highly recommend Jim Ruta as a speaker who not only informs but transforms the way audiences think about excellence, leadership, and service in our noble profession.
"It’s a discussion we know that won’t be soon forgotten."We wanted to thank you again for joining our event in Aruba. Our Agents had great feedback on the session and felt your presence brought a lot of value to our business session.Your expertise in Life insurance gave our Agents a lot of insight into taking their business to the next level, maximizing their potential, helping them walk away with tangible best practices we know they will apply in their offices.Thank you for sharing your expertise and knowledge with our group. It’s a discussion we know that won’t be soon forgotten.
"I will forever now see you in a different light"
“ Dear Jim,I have known you for many years & heard you speak on numerous occasions. You usually speak as a trainer which is how I have always thought of you, how wrong I have been. Last week in Hungary you were the closing speaker & what a job you did. I will forever now see you in a different light. You had heavy competition, some internationally known speakers yet you were the star of the show. You lifted the audience, raised their sights & aspirations, you sent them away buzzing. The whole day was a balance of experience & motivation, you capped it brilliantly, it was a pleasure for me to hear you.Jim I would have no hesitation in recommending you as a speaker, not just within financial services where you excel, but to any audience. "
"Jim will help the attendees to regain or increase any lost enthusiasm they have for our business."Jim Ruta is a wonderful speaker. He is authentic, interesting and more importantly, he is valuable. Your attendees will learn how to sell more life insurance. Jim will help the attendees to regain or increase any lost enthusiasm they have for our business. The attendees will book more meetings, close more deals and find the money to fund life insurance strategies.Jim Ruta's participation in your meeting guarantees success.
"Heartfelt, powerful, lasting impression"
“It was a privilege to host Jim as the keynote speaker at the BLIS Experience in Romania. His message was heartfelt, powerful, and left a lasting impression on everyone in the room. The standing ovation he received was a true reflection of the deep impact he made. As the organizer, I witnessed how effortlessly he connected with the audience and elevated the entire event. Beyond his talent as a speaker, Jim is like a brother to me—someone I trust, admire, and am proud to stand beside. I wholeheartedly recommend him to any organization looking for a speaker who truly moves people."
"No nonsense, straight forward. Real world experience."
“Jim, I’ve sat through so many awful keynotes and headliners….washed up athletes telling us how great they are, self proclaimed thought leaders droning on, and the motivators yelling at us to improve our lives-Ya, I should be up at 5 am looking in the mirror ready to take on the world but it never happens.You bring fun and excitment to a great business. No nonsense, straight forward. Real world experience. Energy and conviction and a love for the business and the people that shines through…"
"Relatable, energizing and entertaining"
“As a speaker, Jim Ruta has a connection to his audience that captivates the listener. During a recent keynote presentation at the IARFC Financial Forum, he imparted his knowledge to our financial professionals in a way that was relatable, energizing, and entertaining… evident by the standing ovation he received at the end. I would recommend Jim as a polished, engaging, and informative speaker – with an obvious passion to help others in his profession. A true gentleman that loves what he does!”
"Phenomenal, captivating, unmatched energy"“Jim is a phenomenal speaker with deep expertise and sharp insights into the insurance industry. Every time he takes the stage, he delivers unmatched energy and passion, captivating his audience and leaving a lasting impression with both his knowledge and dynamic presence.”
"He is an investment that pays off immediately"
“No one has more passion for the people and products of the life insurance business than Jim Ruta.l've known him for more than 40 years and as far as I can see, he is the last of his kind in the world. Like Zig Ziglar said, we all need a "check-up from the neck-up" and Jim does that for everyone with his insight, wit, wisdom, and engaging style. You can't do any better than having Jim on your platform working with your group to build a world class sales organization.I hope companies will be smart enough to invest in him for their events. He is an investment that pays off immediately."
"Jim is an amazing fountain of knowledge"“Jim is an amazing fountain of knowledge which he imparts with passion and enthusiasm! Whether you are new in the industry or an experienced professional, we all need guidance in getting the best from ourselves so we enhance our interactions with our current and future clients.”
"Transformational, highly recommended"
“Having Jim Ruta speak at our insurance VIP Day was nothing short of transformational. His energy, insight, and deep understanding of the unique challenges we face in the insurance world truly resonated with our partners in attendance. He doesn’t just motivate—he inspired action. Our agents walked away with a renewed sense of purpose, practical tools for client engagement, and a stronger belief in the impact they can make every day. It’s not the first time I have used Jim at one of our events and certainly won’t be the last! I highly recommend Jim to any organization looking to reignite passion and performance in their team. "
"Jim taught me how to practice my profession at a higher level, but also showed me passion and humility, which, after knowledge, are the two greatest strengths of a true role model! "
"I was a top athlete for the first half of my life. Whether on my club team or on the national team, I was able to become a better athlete with the help of internationally recognized coaches. I have been a financial advisor for 26 years, and I found a mentor in Jim at an international level, who, with his knowledge and experience, can be one of the best Masters in this area of my life. Jim's thoughts can also be present in the homes of my clients in Hungary, which means that although I negotiate with my client, the safety of many families through me belongs to Jim!And why do I consider him the best mentor? One evening, at the MDRT event in Miami, we went to dinner with five of my Hungarian colleagues. Jim was only with us for 20 minutes, but when he saw how captivated we were by his words and that we were constantly taking notes and asking questions, he stayed with us. He became fully aware that in his life, this evening meant only a few hours, while we will feel the impact of this evening for decades! He was there with us for four hours.Jim taught me how to practice my profession at a higher level, but also showed me passion and humility, which, after knowledge, are the two greatest strengths of a true role model! I am proud that after sports, I can also learn from the best mentor in the world in my profession (for me)!"
""You were absolutely AWESOME""
Make Insurance Great Again!
Life insurance productivity is nowhere near what it can be around the world... so Jim Ruta customizes his message to serve the needs of your group in your country so that productivity soars. His novel approach to life insurance selling is compelling for prospects, confidence building for advisors, commission driving for organizations, and compliant for regulators too. He will help make life insurance sale great again for your team.
