Erwin Gonzalez, Fitness & Culture·May 12When The Playlist Is NOT a PlaylistWhat happens when you build a fitness class the way a director builds a musical — and why it changes everything about what exercise can…
Erwin Gonzalez, Fitness & Culture·Apr 29I Paid $151 to Be a Background Extra in The Lost Boys’ Marketing CampaignI want to tell you about the night I paid $151 to sit in Orchestra L1 at the Palace Theatre and spend the next two and a half hours…
Erwin Gonzalez, Fitness & Culture·Apr 11Your Guests Don’t Need More Fitness Information. They Need a Reason to Return.Most fitness environments are designed for compliance. This one is designed for return.
Erwin Gonzalez, Fitness & Culture·Apr 8The Truth About +POOL: What the Critics Keep Getting WrongDisclosure: I am an independent fitness professional with 30 years of experience. I consult with +POOL and am not a paid employee or staff…
Erwin Gonzalez, Fitness & Culture·Mar 14The High Cost of “Knowing Better”Why Disengagement in Group Fitness Undermines Progress for Everyone
Erwin Gonzalez, Fitness & Culture·Aug 18, 2025Cringe Culture Meets Fitness“Cringe.” It’s a word that gets tossed around like an insult, especially online. To be labeled cringe is to be accused of trying too hard…
Erwin Gonzalez, Fitness & Culture·Aug 11, 2025The Untapped Potential of NYC’s 15,000+ Private PoolsWhen you picture the New York City aquatic scene, you might think of summer days at one of the NYC Parks Department’s free outdoor pools…
Erwin Gonzalez, Fitness & Culture·Jul 12, 2025Ageism at the Cauldron: Practical Magic 2 and the Vanishing Middle-Aged WomanWhen Warner Bros. announced Practical Magic 2, it was framed as a long-awaited return. Sandra Bullock (60) and Nicole Kidman (58) are not…
Erwin Gonzalez, Fitness & Culture·Feb 10, 2025Representation Matters: Wicked’s Long-Overdue ChangeFor the Good
Erwin Gonzalez, Fitness & Culture·Aug 10, 2024When You’re NOT as White as Snow in AmericaThere is a very unique public lynching that happens online when Disney live action remakes cast non-white heroines. Upon the announcement…