Now available in total wine socal
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Now available in total wine socal —
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About Us
Welcome to Orgullo Ajeno, where the spirit of Mexico meets the heart of the LGBTQ+ community. Explore our exquisite tequila offerings, and become part of a movement that celebrates pride, Unity, love, inclusion and sustainability.
Have a taste of pride
Be the First to Experience Orgullo Ajeno Tequila, the first LGBTQ+, Mexican, woman-owned premium tequila brand crafted in Jalisco with pride using 100% agave.
HECHO CON ORGULLO
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Our first and purest expression of agave.
Experience the vibrant spirit of Mexico with our Orgullo Ajeno Blanco Tequila. Crafted from 100% agave, this unaged tequila captures the pure essence of agave with a crisp, clean taste full of citrus notes. The hand-selected agave is harvested at it’s peak maturity and then slowly steam-roasted in centuries old traditional brick ovens and high double-distilled to perfection, resulting in a smooth and refreshing tequila perfect for sipping or mixing in your favorite cocktails.
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Online via Passion Spirits.
Select Total Wine Locations in Southern California:
Northridge
W. Glendale
Woodland Hills
Laguna Hills
Palm Desert
Culver City
Brea
Thousand Oaks
Redondo Beach
Pasadena
Valencia
Newport Beach
San Dimas
Rancho Cucamonga
Long Beach
Temecula
LA Brentwood
W. Hollywood
Huntington Beach
Tustin
Meet Our Founder
Diana Bellaluz
Diana Bellaluz is a trailblazer with a mission. Frustrated by the lack of queer, Mexican, woman-owned tequila brands and the rise of celebrity tequilas that overlooked authentic Mexican culture, she decided to take matters into her own hands.
With her roots in Mexico and a passion for creating something meaningful, Diana poured her heart into every step of Orgullo Ajeno Tequila’s journey—from securing a quality distillery in Jalisco to designing a brand that celebrates inclusivity, community, and pride.
Her vision goes beyond crafting premium tequila. Diana is redefining the industry by breaking barriers, amplifying underrepresented voices, and giving back to the LGBTQ+ and Latinx communities.
Orgullo Ajeno is more than a tequila; it’s a movement. Salud to authenticity, resilience, and representation!
