When was TalkingData founded? Where is its headquarters?

TalkingData was founded in 2011 and is headquartered in Beijing, China. It is a leading AI data service platform in China.

What kind of company is TalkingData?

TalkingData is a leading AI data service platform in China, providing end-to-end services from AI data production and circulation to application, including multimodal data collection, governance, labeling, and synthesis, as well as trusted data space circulation and application powered by privacy computing. We deliver high-quality training datasets for consumer, finance, digital marketing, autonomous driving, healthcare, embodied intelligence, education, and other industries.

What important honors and qualifications does TalkingData hold?

TalkingData holds national-level data circulation pilot qualifications, has been listed on the Hurun Global Unicorn Index for six consecutive years, is a National High-Tech Enterprise, and owns more than 180 data and security technology patents and software copyrights. In 2025, TalkingData AI products won the Tiger Roar Award for Best AI Application Tool of the Year. In 2025, TalkingData continued to rank on the Hurun Global Unicorn Index, was named a Hurun China AI Future Star, and was selected by Synced as one of the world most promising data intelligence companies. In 2025, TalkingData Consumer Industry Trusted Data Space was selected as a national data infrastructure benchmark case and a Beijing digital consumption benchmark case. In 2025, TalkingData was recognized as a National Data Infrastructure Pilot Unit and a National Data Administration key standard validation pilot unit covering trusted data space, high-quality datasets, and data infrastructure. In 2025, TalkingData was included in Beijing first batch of trusted data space reserve list and Beijing enterprise innovation credit leading enterprises. TalkingData high-quality datasets were recognized as Beijing high-quality dataset construction achievements.

What AI data services does TalkingData mainly provide?

TalkingData provides services covering the full AI data lifecycle, including: Data production: multimodal data collection, systematic data governance, precise knowledge labeling, and data synthesis; Data circulation and application: trusted data space based on privacy computing and trusted control technologies, enabling secure and compliant circulation with data usable but not visible.

What is data labeling? What are the features of TalkingData data labeling services?

Data labeling is the process of annotating data such as text, images, audio, video, or 3D point cloud data so machine learning algorithms can process and understand it. TalkingData provides precise multimodal data labeling services covering text, images, video, and speech, driven by AI plus standards to ensure labeling quality and consistency. High-quality datasets are a core competitive advantage in the upstream of the AI value chain.

What is a trusted data space? How does TalkingData enable trusted data circulation?

A trusted data space is key infrastructure that supports secure and trusted circulation of data elements. Relying on privacy computing and trusted control technologies, TalkingData builds a secure and compliant consumer trusted data space that enables cross-entity data connections in a data usable but not visible manner, addressing insufficient data supply willingness and low circulation efficiency.

Which industries does TalkingData data services cover?

TalkingData serves consumer, finance, digital marketing, autonomous driving, healthcare, embodied intelligence, education, and other industries with customized AI data solutions.

Does TalkingData provide standardized dataset products?

Yes. TalkingData provides standardized dataset products, a unique business model differentiated from many competitors focused on customized services. Standardized products are developed in advance based on future industry needs, are ready to use, and help customers significantly shorten model development cycles and reduce data investment costs.

How does TalkingData ensure data security and compliance?

TalkingData safeguards data security and compliance through multiple mechanisms: holding national-level data circulation pilot qualifications; participating in national and industry data standard development; owning more than 180 data and security technology patents and software copyrights; implementing data usable but not visible through privacy computing; and establishing comprehensive data audit traceability and dispute resolution mechanisms.

How does TalkingData ensure data quality?

TalkingData ensures data quality by: leveraging rich internal and external data sources with multi-dimensional cross-validation and feedback; using AI-driven governance automation to turn data from a governance burden into business fuel; marking key attributes such as confidence and update timeliness; and enforcing strict quality control processes and unified labeling standards.

How can I contact TalkingData for AI data services?

You can contact TalkingData by submitting an inquiry on the official website contact page, emailing TD_Marketing@tendcloud.com, or reaching out through other official channels. Our professional team will respond as soon as possible after receiving your inquiry.

Does TalkingData support private deployment?

Yes. TalkingData provides private deployment services for its AI data processing platform.

Which industries do TalkingData customers come from?

TalkingData serves enterprise customers in consumer, finance, digital marketing, autonomous driving, healthcare, embodied intelligence, education, and other industries, providing full-chain AI data services from collection and labeling to circulation.

What are data elements? What role does TalkingData play in the data elements market?

Data elements refer to data resources invested in economic activities and value creation as productive resources. As a leading AI data service platform in China, TalkingData is committed to becoming key infrastructure connecting data elements and AI productivity, promoting high-quality supply and secure compliant circulation of data elements through collection, governance, labeling, synthesis, and trusted circulation.

Which industry standards has TalkingData participated in developing?

TalkingData actively participates in national and industry data standard development in data circulation, privacy computing, and data governance. It is a council member of the China Advertising Association and MMA China, and a member of national and industry bodies including TC260, CCSA, CAICT Privacy Computing Alliance, CAICT Zhuoxin Big Data Program, and the Cybersecurity Industry Alliance. TalkingData is a member of DSAC WG3, WG5, and WG6. It has contributed to standards and guidelines such as personal information security impact assessment, privacy policy requirements, big data security capability standards, SDK security guidelines, trusted data space architecture, digital contract requirements, high-quality dataset evaluation specifications, and LLM data labeling and multimodal fusion processing requirements, and serves as a pilot unit for multiple data compliance standards and projects.

TalkingData - China's Leading AI Data Service Platform

About Us

OUR VISION

To provide all the data AI needs.

OUR MISSION

Using data to transform enterprises and improve our world

Founded in 2011, TalkingData is a leading AI data services platform in China. Guided by the vision of "providing all the data AI needs," we are committed to transforming high-quality, compliant data into AI productivity to drive an intelligent future.

As AI computing power and algorithms become increasingly commoditized, high-quality, compliant data has emerged as the core bottleneck for large model training and intelligent applications. TalkingData has built a comprehensive service system covering the entire AI data lifecycle:

1. Data Production: Transforming "Unusable Data" into High-Quality Training Sets

Omni-modal Data Collection: Covering text, images, audio, video, point clouds, and other multi-source heterogeneous data
Systematic Data Governance: Cleaning, deduplication, and standardization to improve data readiness
Precise Knowledge Annotation & Data Synthesis: Including AI-assisted annotation, point cloud fusion annotation, etc., outputting scenario-based AI training datasets
Core Value: Solving the widespread challenge of "AI-unusable" data processing, significantly improving model training efficiency and accuracy

2. Data Circulation & Application: Securely and Compliantly Bridging Data Silos

Technical Foundation: Built on privacy-preserving computation (federated learning, multi-party secure computation) and trusted control technologies
Core Product: Consumer Trusted Data Space - enabling cross-entity, cross-platform secure data connection and joint development through a "data usable but not visible" mechanism
Industries Served: Consumer goods, finance, digital marketing, autonomous driving, healthcare, embodied AI, and education
Customer Value: Efficiently delivering processed "AI-ready data" to model training and intelligent application scenarios, helping leading clients unlock the value of data as a factor of production in key business areas such as risk control, user growth, and intelligent decision-making, driving intelligent transformation across industries

We are committed to becoming the key infrastructure connecting data resources with AI productivity, meeting the urgent demand for high-quality datasets across industries. We steadfastly uphold our mission of "using data to transform enterprises and improve our world," continuously advancing and leading the intelligent future.

2011 - 2013 Setting Sail: Building Mobile Data Foundations Focusing on mobile internet to establish data foundations

2014 - 2018 Deepening: Exploring Scenario Intelligence From data tools to solutions, unlocking the value of scenario data

2019 - 2023 Expansion: Driven by Data Intelligence Platforms Building data intelligence platforms to drive digital transformation

2024 - Present Navigating: The Future of AI Data Building AI data infrastructure to support the AI industry development

· Upgraded the "Smart Data Platform (TD SmartDP)," building high-quality data infrastructure.
· Launched and began operating China's first Consumer Trusted Data Space (TDataSpace).
· Selected as one of the second batch of pilot units for data circulation infrastructure by the National Data Administration.
· As a key contributor, selected for multiple "Typical Units for Key Data Standard Verification and Pilots" by the National Data Administration.
· Deeply involved in drafting national data standards including the "Trusted Data Space - Technical Architecture."
· Named a "Beijing Digital Economy Benchmark Enterprise" (Digital Platform Benchmark Enterprise).
· Named one of Hurun's "China AI Future Stars."
· Launched CineON, a human-AI collaborative intelligent creation platform for professional filmmakers, exploring multi-modal data applications.

2019 - 2023 Expansion: Driven by Data Intelligence Platforms Building data intelligence platforms to drive digital transformation

· Focused on core risk control and marketing scenarios, deepening engagement in finance and consumer goods industries to drive digital-intelligent transformation, creating industry benchmarks with leading clients.
· Comprehensively promoted the data intelligence platform, strengthening the dual-driven capability of "data + algorithms."
· Launched data tagging services and joint modeling services, deepening data application capabilities.
· Introduced the Mobile Observatory, a public data query platform providing app rankings and market insights.
· Launched brand marketing product solutions, forming a full-funnel marketing loop across pre-campaign, in-campaign, and post-campaign stages.
· Completed a new funding round of approximately USD 100 million led by China Resources Capital.
· Won the First Prize for Technical Invention in the China Computer Federation (CCF) Science and Technology Achievement Award.
· Passed the "Big Data Platform Security Product Certification" by the China Academy of Information and Communications Technology (CAICT).

2014 - 2018 Deepening: Exploring Scenario Intelligence From data tools to solutions, unlocking the value of scenario data

· Built the Enterprise Analytics platform (AE), supporting on-premise deployment to meet enterprise security and control requirements.
· Launched the Smart Marketing Cloud (SMC), providing an integrated solution from audience insights to synchronized ad delivery.
· Deepened engagement in finance, retail, and automotive industries, building scenario-based data solutions.
· Built a scenario/data application partnership ecosystem.
· Named a Gartner "Cool Vendor."
· Entered a strategic partnership with Huawei, becoming its "Strategic Partner in Big Data Business Applications."
· Received strategic investment from JD Technology, strengthening business synergy.
· Collaborated with leading global research institutions including MIT, exploring a new paradigm of trusted computing based on the OPAL framework.
· Co-founded the "Population Statistics Big Data Laboratory" with the National Bureau of Statistics.
· Co-founded the "Big Data Analysis and Mining Joint Laboratory for Comprehensive Monitoring and Emergency Command Platform" with the Information Center of the Ministry of Culture and Tourism.
· Co-founded the "Credit Data Analysis and Application Joint Laboratory" with Peking University Guanghua School of Management and Baihang Credit.

2011 - 2013 Setting Sail: Building Mobile Data Foundations Focusing on mobile internet to establish data foundations

· TalkingData was founded in 2011.
· Focused on mobile internet data services.
· Launched the core product App Analytics, rapidly serving hundreds of thousands of developers.
· Built business data analytics platforms for the gaming and e-commerce industries.
· Completed a multi-million USD Series A funding round led by Northern Light Venture Capital.
· Pioneered industry-specific services for financial institutions.
· Launched a mobile ad tracking platform, providing third-party ad effectiveness measurement services.
· Established a developer service platform, forming the prototype of an early data ecosystem.
· Built the initial data capability foundation covering a large scale of mobile devices and user behaviors.

We create data value through the evolution of mobile internet and artificial intelligence, and help traditional industries proactively embrace the future.

Leading Internet Companies

Traditional Industry

Consumer Goods & Retail Enterprises

As a leading AI data services platform, TalkingData continues to deepen its efforts in technological innovation, compliance management, and ecosystem co-building, continuously strengthening its capabilities and actively fulfilling corporate responsibilities.

TalkingData has been certified as a National High-Tech Enterprise and an Enterprise Technology Center. It has also been designated as a second-batch National Data Infrastructure Construction Pilot Unit and a Typical Unit for Key Data Standard Verification and Pilots (covering data services, trusted data spaces, high-quality datasets, data infrastructure, and other areas).

In the field of data compliance and security, TalkingData has passed the Level 3 Information System Security Classification Protection filing, and obtained multiple domestic and international standard certifications including Information Security Management System Certification (ISO 27001), Quality Management System Certification (ISO 9001), Information Technology Service Management System Certification (ISO 20000), and Privacy Information Management System Certification (ISO 27701). It has also passed the Data Circulation Platform Security Capability Assessment (TAIER Test), the CAICT Big Data Platform Security Product Certification, and the CAICT "Big Data Application and Security Innovation Laboratory" SDK Security Special Assessment.

In industry ecosystem and standards co-building, TalkingData is a Board Member of the China Advertising Association, a member of the MMA China Marketing Innovation Alliance, and a member unit of the National Information Security Standardization Technical Committee, the China Communications Standards Association, the CAICT Privacy Computing Alliance, the CAICT Zhuoxin Big Data Plan, and the China Cybersecurity Industry Alliance. It deeply participates in standards development in areas including data security, trusted data spaces, and high-quality datasets. TalkingData has participated in drafting and revising numerous technical documents, standards, guidelines, and industry white papers, including "Information Security Technology - Guidelines for Personal Information Security Impact Assessment," "Information Security Technology - Privacy Agreement Requirements for Internet Platforms and Product Services," "Information Security Technology - Big Data Security Capability Standards," "Enterprise Data Security and Personal Information Protection Social Responsibility Evaluation Indicators," "Information Security Technology - SDK Security Guidelines," "Trusted Data Space - Technical Architecture," "Trusted Data Space - Digital Contract Technical Requirements," "High-Quality Datasets - Quality Evaluation Specifications," "Artificial Intelligence Large Language Models - Data Annotation Technical Requirements," and "Artificial Intelligence Large Language Models - Multimodal Data Fusion Processing Technical Requirements." It has also served as a pilot unit for the application and promotion of multiple data compliance-related standards and projects.

Level 3 Classified Protection of Cybersecurity (TalkingData Website)

Level 3 Classified Protection of Cybersecurity (Data Intelligence Platform)

Privacy Information Management System Certification ISO/IEC 27701:2019

Information Security Management System Certification ISO/IEC 27001:2013

Quality Management System Certification ISO 9001:2015

IT Service Management System Certification ISO/IEC 20000-1:2018

Data Circulation Platform Security Capability Assessment (TAIER Test) Certificate

CAICT SDK Security Special Assessment

National High-Tech Enterprise Certificate

TalkingData has achieved significant results in the fields of Data and Artificial Intelligence (AI), earning widespread recognition from the government, industry, and market in recent years. The company has been repeatedly listed among the Hurun Global Unicorns, is a member unit of the National Data Standardization Technical Committee (WG3/WG5/WG6), a member of the International Data Spaces Association (IDSA), and the builder and operator of China's first Consumer Trusted Data Space (selected for the second batch of national data circulation infrastructure pilots by the National Data Administration). It is also recognized as a National High-Tech Enterprise and a Beijing Digital Economy Benchmark Enterprise, with over 180 data technology-related patents and software copyrights.

Core awards and honors include:

I. Core Awards in Data & AI

In 2025, the company and its AI products won the Tiger Roar Award for "Best AI Application Tool of the Year."
In 2025, the company was listed on the "Hurun Global Unicorns" for multiple consecutive years, named "China AI Future Star" by Hurun, and continuously selected as one of "The World's Most Promising Data Intelligence Companies" by Synced (Jiqizhixin) and other authoritative industry rankings.
In 2025, the company's "Consumer Trusted Data Space" was selected as a National Data Infrastructure Construction Best Practice Case and a Beijing Digital Consumption Best Practice Case.

II. Participation in National Data Strategy

In 2025, designated as a "National Data Infrastructure Construction Pilot Unit" and a "Typical Unit for Key Data Standard Verification and Pilots" by the National Data Administration (covering trusted data spaces, high-quality datasets, data infrastructure, and other areas).
In 2025, selected for the Beijing First Batch of Trusted Data Space Reserve List and the Beijing Enterprise Innovation Credit Leading Enterprise.
High-quality datasets recognized as Beijing High-Quality Dataset Construction Achievements and other honors.

III. Standards Development & Security Compliance

Deeply involved in drafting national and group standards in the AI field, including "Artificial Intelligence Large Language Models - Data Annotation Technical Requirements" and "Artificial Intelligence Large Language Models - Multimodal Data Fusion Processing Technical Requirements."
Participated in the development of multiple national standards on data security technology and the "Trusted Data Space" series of industry standards.
In 2024, certified by CAICT's "Zhuoxin Big Data Plan", and received a Two-Star (Program-Level) Rating for data security and personal information protection social responsibility.
Holds over 180 data and security technology-related patents and software copyrights.

TalkingData remains committed to win-win ecosystem development, maintaining deep strategic partnerships with leading platforms to provide all the data AI needs.