Adapty (@adapty) / X

Adapty

3,210 posts

Adapty

@adapty

Revenuemaxxing for apps: SDK for IAPs, paywall/onboarding builder, A/B testing with AI, LTV analytics, marketing attribution. 20k+ apps use it. Free to start.

Joined June 2020

Pinned
Adapty
@adapty
Jun 10
WE NEED TO HAVE A SERIOUS TALK ABOUT APPLE ADS 🚨 Apple Ads installs convert to paying subscribers at 2.1x the rate of your Facebook or Google installs 💀 subscription app teams still treat it as the secondary channel this report is here to change it: go.adapty.io/t1yewy
1.3K
Adapty
@adapty
4h
running Apple Ads? don't settle for average benchmarks. learn what your app niche pays 👇
Adapty
@adapty
Jun 11
Article
2 app niches. 30x gap in CPA on Apple Ads. here's why
screen recorder buys a download for $0.34 on Apple Ads. for exam preparation app, the same outcome costs $10.34. the gap comes from the niche. two sources the difference comes from two points in the...
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Adapty
@adapty
7h
Google Play "cut" subscription fees to 10%. for most apps it's still 15%. what changed and where it starts to pay off 👇
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Adapty
@adapty
7h
Replying to @adapty
does the switch pay? depends on the plan. $9.99/mo: a card processor's fixed per-transaction fee eats most of what you saved $99.99/yr: the processor's % comes in under 5%, so you keep the difference higher price, longer plan = more reason to move off google's billing.
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Adapty
@adapty
7h
timing: us, uk, eea on june 30. australia, japan, korea by end of 2026. rest of the world in sept 2027. full breakdown 👇
Google Play subscription fees: 10% headline, 15% reality
From adapty.io
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Adapty
@adapty
Jun 25
This is serious
Murat
@muratworks
Jun 25
guys, we’re creating an invite-only community for app founders and executives focused on people scaling apps to 6 figures in revenue and beyond private IRL events dinners and real conversations with people actually building SERIOUS app businesses DM me if you want to be part
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Adapty reposted
FunnelFox
@Funnelfoxhq
Jun 25
We've teamed up with FastSpring ☄️ App developers can now go live with web payments globally in minutes — full tax handling, 20+ local payment methods, real-time conversion data back into your ad campaigns, and no 15-30% store fees. Teams are seeing 35% average ROAS improvement.
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Adapty
@adapty
Jun 25
Apple just hiked prices $100-200 across most of its devices... and you're still scared to raise your app's subscription price by $1?
GIF
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Adapty reposted
Vitaly Davydov
@iwitaly
Jun 25
Meet Renight, a sleep app that reached #1 in the App Store. They grew organically first, but when the team decided to scale, they caught one key problem: their data lived in three separate systems. And without unifying it, scaling would be messy. So here's what they did 🧵
816
Adapty reposted
Barry Hott ☄️
@binghott
Jun 24
Back in April, I spoke on a panel at AIM on creative and AI. Tons of value in here, especially the bit where we talked about which AI is better at media buying: marketer-built media-buying platforms orrrr the ad platforms themselves. Recording is up now, along with other
1.5K
Adapty
@adapty
Jun 18
humans saw this and decided to invent hard paywalls
756
Adapty reposted
Murat
@muratworks
Jun 15
everyone is still obsessed with the US market but there’s a lot of revenue potential outside the US our report shows this pretty clearly Brazil returns 65 paying subscribers per $1000 spent the US returns 15 the UK returns 19 and it’s not just cheap traffic Brazil also has
Murat
@muratworks
Jun 15
whenever I launch a new app, I usually start with at least $1000 on Apple Ads for iOS apps Apple Ads is still one of the best channels you can test a lot at the same time product quality ASO onboarding paywall pricing there’s no complicated learning phase like Meta or Google
13K
Adapty
@adapty
Jun 12
Vitaly Davydov
@iwitaly
Jun 12
weak aura: sending every user from Apple Ads to the default store page strong aura: matching a Custom Product Page to each keyword's intent 12% more taps, 10% more downloads, same spend
869
Adapty
@adapty
Jun 12
your app can get there too. step 1: download this report -> go.adapty.io/adapty-apple-a… step 2: steal what works step 3: fix what's killing your Apple Ads ROAS
Vitaly Davydov
@iwitaly
May 22
This AI app has been losing money on Apple Ads for over a year. They were betting on long-tail revenue to bring the channel to break-even. It didn't. Custom paywalls per keyword flipped the channel from loss to profit. 🧵
1K
Adapty
@adapty
Jun 11
Article
2 app niches. 30x gap in CPA on Apple Ads. here's why
screen recorder buys a download for $0.34 on Apple Ads. for exam preparation app, the same outcome costs $10.34. the gap comes from the niche. two sources the difference comes from two points in the...
1.2K