The free edition of 2025 Newzoo Global Games Market Report is here!

The global leader in PC & console games data

  • Title-level game engagement and revenues
  • Gamer demographics & psychographics
  • Game awareness & purchase funnels
  • Games market sizing and forecasts
  • Microsoft
  • Take Two Interactive Software
  • Sony
  • Roblox
  • Bandai Namco
  • Activision Blizzard
  • Google
  • NetEase
  • Capcom
  • Nexon
  • Probably Monsters
  • Krafton
  • Plaion
  • SNK Corporation

The top games data Platform

We provide actionable, reliable insights to make an impact with far less risk.
Games Data

Game Performance Monitor

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Title-level engagement and revenue data for thousands of PC, Xbox, PlayStation, and Nintendo Switch games.

  • Access 100+ metrics including MAU, DAU, lifetime players, and revenue.
  • Explore playing and paying data over 37 markets.
  • Player overlap, acquisition, retention, and churn between titles.
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Games Data

Business & Store Intelligence

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Gain unique, platform-specific insights into your players’ marketing and sales journeys on Steam and Xbox.

  • Measure the impact and attribution of every store page and creative change and every sales and marketing campaign.
  • Track and outperform competitors - See every other game’s main visibility assets and design winning creatives.
  • Analyze all your games’ key business and engagement metrics in a single BI dashboard.
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Gamer Research

Global Gamer Study

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The most comprehensive gaming consumer research study on a global, regional, and local scale, updated annually.

  • Discover what motivates over 73,000 consumers worldwide to play and pay for games.
  • Explore demographic, psychographic, and motivational player data across 36 markets.
  • Use Motivational Player Personas to refine your audience segmentation.
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Gamer Research

Game Health Tracker

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Awareness and purchase funnel data of hundreds of upcoming and released PC and console games in the US.

  • Explore title-level survey data on 225+ released PC and console titles and 40+ upcoming games.
  • Track over 200 variables, including awareness, purchase intent, and player behaviors.
  • Demographics, psychographic, and lifestyle profiling of current and potential players.
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Market Intelligence

Games Market Reports & Forecasts

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Trusted and quoted games market sizing data, forecasts, and trends on a global and local level.

  • See forecasts for over 100 markets including revenues, players, and payers.
  • Access the Global Games Market Report for in-depth analysis and forecasting.
  • Get complete data sets for the broadest view of the market.
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Data to make, market, and scale PC and console games

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Sharpen your strategic decision making

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Benchmark against the entire industry

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Define, refine, and reach the right audiences

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Improve your go-to-market strategy

The widest data scope

Our Platform covers thousands of games and players worldwide, giving you the most expansive view of the market and its gamers.

10,000+

Released and upcoming PC and console games tracked

100+

Metrics including MAU, playtime, revenues, play intent, and motivations

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Markets covered in our telemetry and survey data and forecasts for 100 markets

73,000+

Consumers surveyed yearly worldwide

3,000+

PC and console gamers surveyed monthly

15+

Years of experience guiding the leading players in gaming

Custom solutions for every industry challenge

Get tailored support from Newzoo's leading games consultants and gamer researchers.

Custom Gamer Research

From concept testing to brand tracking and everything in between, find out all you need to know from our panel of 62 million game enthusiasts worldwide.

Consulting

Get tailored support for every stage of the game development and operation lifecycle from our games experts, analysts, and thought leaders.

Explore our latest free resources

Stay ahead of the game with free reports, rankings, webinars, and articles.

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