Trusted by Top Global Brands

Publish or Print a Book

Self-publish a book with Lulu’s easy-to-use tools and global print-on-demand network. Print books to order or short runs to meet unexpected demand.

Direct-to-Consumer Sales

Integrate with popular ecommerce platforms like Shopify™ to automate printing and fulfilling while selling direct from your website.

Global Book Fulfillment & Infrastructure

Publishing infrastructure that enables white-labeled fulfillment of your books, magazines, and other content to more than 200 countries and territories.

Personalized Products at Scale

Use your AI tool of choice and our API to sell fully custom, personalized books, fulfilled and shipped internationally at scale.

How Does Lulu Work?

Instantly and efficiently, create and sell your book through retailers and your own website to grow your brand and your business. 

Upload

Create and upload two PDFs using industry-leading tools with no fees

Sell

With ecommerce or Print API integrations and distribution to 40,000 retailers

Print

Premium print quality with flexible, global on-demand production from 10+ facilities

Fulfillment

Seamless and automated drop shipping to your customers in 150+ countries

Affiliations & Partners

“...a game-changer for my company”

“Working with Lulu was a game-changer for my company! They integrate so smoothly with my personal Shopify store, and their customer support has been top-notch.”

— Katie Cross, Katie Cross Books

“Before switching to the Lulu API, I was spending 1–3 minutes per order manually entering customer details, addresses, and credit card info—one form at a time. Since moving to the Lulu API, it’s night and day: orders are automated, reliable, and take literally zero minutes of my time (and of my virtual assistant invoices)!”

Marc Pittet, Mustachian Post

“Since moving to the Lulu API, it’s night and day...”

Security & Sustainability

Lulu adheres to security standards and best practices, achieving security compliance certifications and vulnerability management. Lulu is SOC 2 certified and performs external testing to ensure the safety of our users.

Lulu has been a Certified B Corporation™ since 2016, working to maintain the highest levels of environmental and social equity and awareness. Read our Impact Report to learn more about what being a B Corp means and how Lulu strives to be the best print-on-demand provider for users, employees, and the environment.