Brandopia

Sysomos, een bedrijf actief in social media analytics, heeft twee weken terug een bericht gepubliceerd waarin de procentuele opdeling van de Twitter gebruikers per land aangegeven werden. België zou goed zijn voor 0,21% van het totaal aantal Twitter gebruikers.

Het totaal aantal Twitter gebruikers is België zou bijgevolg zich kunnen situeren tussen de 150.000 en 200.000 (0,21% van 75 en 96 miljoen).

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“The concept aims to capture the essence of magazine reading, which people have been enjoying for decades: an engaging and unique reading experience in which high-quality writing and stunning imagery build up immersive stories.
The concept uses the power of digital media to create a rich and meaningful experience, while maintaining the relaxed and curated features of printed magazines. It has been designed for a world in which interactivity, abundant information and unlimited options could be perceived as intrusive and overwhelming.”

businesses driven by a higher ideal motivate employees and inspire consumers/customers. This leads to sustained strong results. This has been validated by the study I have fielded with the collaboration of Millward Brown Optimor, and the UCLA Anderson School of Management. Brands that consistently outperform their competition financially and in brand equity are driven by a higher ideal.

But at the end of the day, that doesn't really matter. Windows 7 is, overall, a fantastic OS. It builds on a solid platform, and just makes it even better.

Recruiters are in surprising agreement as to which companies they avoid when looking for executive talent

PayPal is smart to engage developers in the early stages of releasing this new API. The company also partnered with TechCrunch50 demopit startups FundRazr and Lottay to build off the adaptive payments API. In fact, PayPal’sPayPal X Innovate 2009 conference in November is designed to attract more developers to the platform. The new APIs will only be released to those developers that attend the conference. Although, we scooped the news of the new Adapative Payments API, PayPal says that additional APIs will be announced at the conference. It should be interesting to see what these APIs enable developers to build, considering the impressive vision PayPal has for the future.

Here's the bad news for Yahoo (YHOO). Since the launch of "It's Y!ou" campaign on September 28th, Yahoo's buzz score dropped from a 35.4 to a score of 25.5 as of yesterday, Monday, October 12th.

De recente initiatieven van Apple kunnen alleen maar aangemoedigd worden. Eerlijk duurt het langst is een oud gezegde, maar vandaag meer dan ooit actueel. Transparantie is voor merken essentieel. De consument wil weten waarop het staat en zoekt naar producten en merken die hem een zeker comfort of plezier verschaffen, maar zonder het grote geheel of onze maatschappij te veel schade te berokkenen. Onze planeet is de verantwoordelijkheid van eenieder, ook van coole merken.