GlobeHack Season 1: The Go-To-Market (GTM) Sprint

The Vision: Kill the "Code-in-a-Vacuum" Model

Standard university hackathons are broken. Students spend 36 hours building code in a vacuum, with zero business viability, and the project dies the moment the clock hits zero.

GlobeHack S1 is Arizona’s first Go-To-Market (GTM) Hackathon. We are bridging the Great Divide between technical engineering and commercial execution. We pair ASU’s top 200 developers (from the Association for Computing Machinery) with the sharpest business strategists (from the Global Career Network) to build products that don't just "work"—they scale.

Why GlobeHack is Different
  • Engineering + Business: Every team is tasked with building a functional prototype and a comprehensive business model, including pricing, distribution channels, and AI-native growth strategies.
  • The "Zero-Cost Consultant" Model: Our partners aren't just judges; they are the architects of the event. They provide live technical bottlenecks they are facing right now, and our 30+ teams act as their outsourced R&D squad to solve them.
  • Direct Talent Pipeline: Partners bypass the traditional resume "black hole" and recruit the top 5% of ASU talent while watching them perform under extreme pressure.
Who Should Join?
  • Developers: Build something that matters. Integrate real enterprise APIs, practice your cloud architecture, and get your code in front of hiring managers.
  • Business Strategists: Learn to build the GTM strategy, pricing, and distribution model behind the tech.
  • Founders/Recruiters: Come for the innovation, stay for the talent. Get 30+ execution-ready solutions to your business problems in one weekend.

Join the movement. Build the future of Arizona Tech.

Requirements

  • The Repository: A link to your GitHub/GitLab repository. We expect clean, documented code and evidence of your tech stack (e.g., AWS architecture, API integrations, or AI logic).
  • The GTM Slide Deck (PDF): A 5-7 slide presentation covering:
    • The Problem: What industry bottleneck are you solving?
    • The Solution: A high-level overview of the technical architecture.
    • The Business Case: How does this product make money? (Pricing tiers, subscription models, or ROI for the client).
    • Go-To-Market Strategy: Who is the target user, and how would you acquire the first 1,000 customers?
  • The 1-Minute Demo Video: A recorded screen share showing the prototype in action. Focus on the "Aha!" moment—don't just show code; show the tool solving the problem.
  • The Problem Statement Match: Clearly state which Sponsor Track you are competing for and how your solution specifically addresses their prompt.

Hackathon Sponsors

Prizes

1 non-cash prize
Internship
1 winner

we will update this soon

Devpost Achievements

Submitting to this hackathon could earn you:

Judges

Christina

Christina
Moatable

Judging Criteria

  • Technical Execution & Architecture
    Does the code actually work? We evaluate backend architecture, API integrations (e.g., Vector AI, Dynamo), and whether the prototype functions during the live demo or relies on smoke-and-mirrors.
  • Business Model & GTM Strategy
    How does this product make money? Teams must present a realistic pricing model, define their target user, and outline a data-driven Go-To-Market strategy to acquire their first 1,000 customers.
  • User Experience (UX) & Design
    Is the product intuitive and accessible? We evaluate the frontend interface, seamless user flows, and whether the design looks like a polished, production-ready app for the target demographic.
  • Innovation & The "Aha!" Moment
    Did the team build something obvious, or did they disrupt the space? We look for highly original, risk-taking solutions to the sponsor's bottleneck that make the judges immediately see the value.
  • Pitch Delivery & Q&A Defense
    Can the team sell their vision to executives? We evaluate the clarity of their 5-minute pitch, the story they tell, and how well they defend their technical and business decisions during the Q&A.

Questions? Email the hackathon manager

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