I help first-time CEOs and their teams achieve their vision.

Coaching, advising, and leadership development that closes the gap between strategy and execution.

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Trusted by 50,000+ leaders…

Meet Claire Lew, Founder & CEO.

I’ve advised leaders at Apple and Uber, coached first-time CEOs at scaling startups, and trained 50,000+ leaders from companies like Amazon and Netflix.

What I specialize in: Turning strategy into action that’s truly internalized by the team — and helping them move with ownership and urgency, so you can execute what matters most.

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“I go back to Claire’s frameworks again and again, even though I have over a decade of leadership experience.”

Shannon Donohue, Vice President of Global Connectivity & Operations at Vonage

When I'm most helpful.

First 0–18 months as a CEO → Set the tone early, build trust fast, and avoid missteps that raise doubts with your team or board.

Changing industry dynamics → Help your team adapt quickly, integrate AI into their workflows, and stay resilient amidst uncertainty.

Extreme growth → Scale your strategy and systems, and align your team to move with focus, urgency, and ownership.

Board management → Strengthen your communication, anticipate concerns, and build board trust without becoming reactive.

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“Claire’s session on vision completely transformed us. It gave our leadership team the clarity to rewrite and commit to a vision we’re still using as our North Star today.”

Jen Randall, Founder and CEO at Maestro

How we work together.

CEO Coaching & Strategic Advising
1:1 partnership with the CEO to clarify vision and strategy, make better decisions, and unlock leadership capacity.

Executive Team Performance
Coaching and advising so your leadership team moves in the same direction, solves problems proactively, and executes on what matters most.

Leadership Development
Programs and workshops that increase speed, innovation, and performance as your company grows.

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"Claire's content and tools helped me set clear context, align expectations, and step back. My team moved faster, with more ownership."

Tim Knight, VP of Product Design at Responsive

Curious what it could look like to work together?

Let's talk