TrustWebTimes

@TrustWebTimes

The Trust Web Times was created to be a catalyst for change in marketing tech. We promote advertising innovation & practices that can be trusted & verified

New York City, NY

trustwebtimes.com

Joined August 2020

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TrustWebTimes
@TrustWebTimes
Sep 26, 2025
NEW ARTICLE: AI in marketing optimization holds great promise when well used. AI in marketing optimization harbors great peril if used badly. Know the difference. Article by @judyshapiro
Automated Optimization Is The Easiest Thing To Do In Digital Marketing and That’s the Problem. -...
From trustwebtimes.com
TrustWebTimes
@TrustWebTimes
Nov 20, 2024
NEW POST via @judyshapiro ... quote from RFK... “There’s only 2 countries in the world that allow Pharmaceutical advertising on the airwaves … and we have the highest disease rate, we buy more drugs, & they’re more expensive than anywhere in the world.”
The New Prescription for Prescription Drug Advertising. - The Trust Web Times
From trustwebtimes.com
TrustWebTimes
@TrustWebTimes
Aug 15, 2023
New post about how privacy and personalization are not an oxymoron in digital marketing by @OutfrontNow. trustwebtimes.com/new-ways-to-pe…
TrustWebTimes
@TrustWebTimes
Jul 23, 2023
New article by @judyshapiro ... 'Women in particular, tend to shy away from emphatic statements instead preferring inclusive language to bring everyone along. We often opt for a business style of speaking and writing that is courteous – not powerful.' trustwebtimes.com/power-play/
TrustWebTimes
@TrustWebTimes
Jul 5, 2023
Earlier today, @judyshapiro posted an article about Google's video ad buying platform that includes too many, low quality 3rd party publishers. This means that marketers are most definitely not getting what they think they are buying. Nope. eye-opening. trustwebtimes.com/trust-me/