Part 2
Don’t require KYC just to refer users.
Someone may not be able to use your product, but they can still bring users who can.
Don’t turn a referral into a full product onboarding process.
Referral and affiliate programs are one of the simplest ways for crypto teams to build distribution.
Yet many are still poorly structured.
They should be transparent, fair and clearly defined, with clear rewards, attribution, eligibility and terms.
