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  • Grow your business with cold emails: Everything you need to know about cold emails to get an avalanche of responses

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Jeremy Chatelaine
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Grow your business with cold emails: Everything you need to know about cold emails to get an avalanche of responses Kindle Edition

by Jeremy Chatelaine (Author) Format: Kindle Edition
4.4 out of 5 stars (211)
Cold email is how I started my business. I originally used it to get interviews to gain knowledge on a particular market, then to get feedback on what I was building and finally to get demo calls to gain new customers as well as expand my network as a founder. It’s what made my business profitable, so I know first hand that it can be a really lucrative channel when executed properly.

The problem is what most people tell about cold email on the Internet is highly subject to the survivorship bias (meaning it worked for them, failing to realize that what really made things work was actually something else), often outdated regarding what works in 2015, at best grossly inaccurate (revealing only half of the story, or tested with just 50 emails), or worse just plain wrong and totally misleading.

So be ready for a ride because all those fancy posts you read on the Internet on cold emails won't account for a fraction of what you’ll learn in this book.

For example:

- I’ll let you know about the number 1 reason why cold emails fail or succeed (based on real data after analyzing both winners and losers).
- I’ll explain why almost everyone is wrong in the way they build their cold email campaigns and how to fix this easily.
- I’ll tell you about every possible ways to build your prospect list
- I’ll show you how to setup up cold emails so you can get people thanking you for your emails and perseverance while not even spending a second on it.
- I’ll share with you 5 email sequences built for different purposes and all performing at more than 50% reply rate in 2015.

And many more things that will give you all the tools you need to crush it with your cold email campaign.
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  1. Print length
    87 pages
  2. Language
    English
  3. Accessibility
    Learn more
  4. Publication date
    June 21, 2015
  5. File size
    818 KB
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  7. Word Wise
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  8. Enhanced typesetting
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Product details

  • ASIN ‏ : ‎ B00X7THBWG
  • Accessibility ‏ : ‎ Learn more
  • Publication date ‏ : ‎ June 21, 2015
  • Edition ‏ : ‎ 1st
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 818 KB
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Not Enabled
  • Print length ‏ : ‎ 87 pages
  • Page Flip ‏ : ‎ Enabled
  • Best Sellers Rank: #2,185,452 in Kindle Store (See Top 100 in Kindle Store)
  • Customer Reviews:
    4.4 out of 5 stars (211)

About the author

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Jeremy Chatelaine

Jeremy Chatelaine

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Founder and CEO of QuickMail.io, a Sales Engagement Platform For Personalized Email Automation & Follow-Ups

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Customer reviews

4.4 out of 5 stars
211 global ratings
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Customers say

Customers find the book informative and packed with practical advice, with actual examples of cold email best practices. They appreciate its simplicity, with one customer noting it drastically shortens the learning curve, and consider it a worthwhile resource. Customers describe it as a quick read with a straightforward approach.
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34 customers mention informative, 30 positive, 4 negative
Customers find the book very informative, packed with practical advice and actionable information.
...Quick read with very practical and actionable information. Easily worth the price.Read more
Quick read that was highly informative and gave me play-by-play instructions on how to effectively craft an email outbound marketing campaign....Read more
Rock solid book with actionable tips, helpful links and an overall fun read....Read more
Concise and straight to the point. Anyone doing cold emails to get new business will get new insights by reading this book.Read more
29 customers mention content, 28 positive, 1 negative
Customers find the content of the book excellent and fun to read, with one customer noting it provides a play-by-play guide.
What a great read that is packed with the real insight to properly market any business with cold email strategies and how to put a plan in place...Read more
Great book, clear, concise and right on point - if you're looking for clients via cold email outreach this book is a must have....Read more
Rock solid book with actionable tips, helpful links and an overall fun read....Read more
Great, current stuff for 2015. I'll buy his 2016 version, too.Read more
10 customers mention readability, 10 positive, 0 negative
Customers find the book easy to read, describing it as a quick read.
...This is a quick read, but offers enough for just about any user to get started. Advanced users can review what they are doing wrong....Read more
...Quick and easy read. Has some good templates to get you thinking.Read more
...Takes about an hour to read and even if you just cut and paste a few emails you’re guaranteed to make some money with this one.Read more
...Quick read with very practical and actionable information. Easily worth the price.Read more
10 customers mention simplicity, 10 positive, 0 negative
Customers find the book's approach simple to understand, with one customer noting it drastically shortens the learning curve.
Great , simple , to the pointRead more
...thoughts to rest as it shows you how to do cold emailing in a straight forward way....Read more
Walks you through the process and gives you templates to run with. What more could you ask for? Quick read.Read more
Quick read that was highly informative and gave me play-by-play instructions on how to effectively craft an email outbound marketing campaign....Read more
8 customers mention cold emailing, 8 positive, 0 negative
Customers have mixed experiences with the cold email guide: some find it helpful with actual examples of best practices, while others report it doesn't work for their needs.
...How cold emailing works....Read more
...Jeremy wasn't afraid to share real (i.e. authentic) results from real cold email campaigns that created real results....Read more
No nonsense tactical advice and actual examples of cold email best practices and proven sequences....Read more
Jeremy did a great job at explaining cold email and its efficacy from a holistic point of view....Read more
7 customers mention practicality, 7 positive, 0 negative
Customers find the book practical, with one mentioning it provides no-nonsense tactical advice.
Practical and actionable info.Read more
Easy read with lots of practical, common sense advice. Some of the tips I never would have considered or used, but I am using them now....Read more
Though a quick read, this book is filled with extremely practical advice....Read more
...I can't believe I waited so long! This quick book is both tactical and strategic....Read more

Top reviews from the United States

  • Mr. JJ
    5.0 out of 5 stars If you are planning on using Cold Email as a marketing strategy, this book is for you.
    Reviewed in the United States on August 24, 2016
    Format: KindleVerified Purchase
    I hate it when negative commenters can't judge a book by it's content. If you are comparing this book to a Stephen King novel with perfect spelling and grammar, this book is not for you.

    But if you are planning or interested in using Cold Email Marketing as a marketing strategy to grow your prospects and business, this is an excellent book.

    Among the good comment and advise in this book, here are the three most valuable things I got from this book:

    1) How cold emailing works. Particularly on how email scoring is IP Address dominate and how to work around this issue if you run into email scoring issues.

    2) How to build a list and gain prospects. This is not for the faint of heart. If you use his techniques wisely, you can gain a large list of highly qualified prospects overnight (in my case, about a week).

    3) Examples of successful email sequences. I'm a pretty good copywriter and his email sequence templates are a great start for anyone.

    One last thing I'd like to address, some commenters claim it's the authors way of buying advertising or promoting his website. Although that comment is relatively true, it still does not take away from the great content in this book. You could use the knowledge and principles in his book and go to other sources of cold email marketing services (as I have in the past) and be quite successful. However, I have to admit that his website is one of the best solutions I found to cold email marketing.

    Good luck and now go implement and make lots of money!

    Mr. JJ
    3 people found this helpful
    Helpful
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  • I'mAWanderer
    4.0 out of 5 stars Practical and actionable info.
    Reviewed in the United States on April 6, 2017
    Format: KindleVerified Purchase
    Good book for a beginner to intermediate. The stats on a follow up sequence was an eye opener. Also learned quite a few things of what NOT to do so you don't get your email blacklisted. Quick read with very practical and actionable information. Easily worth the price.
    One person found this helpful
    Helpful
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  • JaSonWho?
    5.0 out of 5 stars Short, comprehensive and actionable.
    Reviewed in the United States on August 16, 2017
    Format: KindleVerified Purchase
    The only book on cold emails you will ever need. The author, Jeremy Chatelaine, delivers the goods without extra fluff. This is a quick read, but offers enough for just about any user to get started. Advanced users can review what they are doing wrong.

    The book covers beginner topics (such as Sender Reputation) not found in my other one dozen books on digital marketing (all which claimed to be comprehensive guides) plus advanced topics such as Google analytics. It's all here. My only criticism is that I wanted more explanation on some of the digital manipulation that must be done to get set up. (maybe a Facebook group or ???)
    Chatelaine's book is not a sales pitch for quickmail.io, though that is a strong platform for implementing the strategies.
    3 people found this helpful
    Helpful
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  • Abdul Ahmed
    5.0 out of 5 stars Amazing read and great templates to grow your business
    Reviewed in the United States on January 12, 2019
    Format: KindleVerified Purchase
    I think Jeremy has done a wonderful job of explaining cold emails. Not just the templates but the tech side as well. I am not a techy person at all but he makes it easy for you to follow things. The marketing side is 10/10 as well. I figured out a lot of things I was doing wrong and will fix them. If you don't have enough budget to advertise, cold emails are a great start but to get a good start you need the right guidelines and directions - Jeremy gives you both.
    2 people found this helpful
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  • S. Young
    3.0 out of 5 stars Three Stars
    Reviewed in the United States on January 28, 2017
    Format: KindleVerified Purchase
    This was pretty logical advice. Nothing that groundbreaking on any level.
    Helpful
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  • Seth Kaufman
    5.0 out of 5 stars Great , simple , to the point
    Reviewed in the United States on March 18, 2019
    Format: KindleVerified Purchase
    No fluff in this quick read. You get exactly what you came for and can finish this inside a couple hours

    - setting up your email properly to ensure deliverability
    - learning about exactly what goes into setting up copy and headlines that get massive open rates
    - prospecting correctly so that your copy is targeted towards the right people
    - actual examples of good converting emails so you can apply what you learned right away and begin to use those as a springboard to come up with your own funnels
    3 people found this helpful
    Helpful
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  • Kevin dailey
    4.0 out of 5 stars Good starter info. Very helpful.
    Reviewed in the United States on January 1, 2018
    Format: KindleVerified Purchase
    Short and to the point. Every chapter is on point to educate on a clear subject matter. Good use of time
    Helpful
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  • Bill Rice
    5.0 out of 5 stars Impactful quick read
    Reviewed in the United States on September 6, 2022
    Format: KindleVerified Purchase
    No nonsense tactical advice and actual examples of cold email best practices and proven sequences. Takes about an hour to read and even if you just cut and paste a few emails you’re guaranteed to make some money with this one.
    One person found this helpful
    Helpful
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Top reviews from other countries

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  • esther
    5.0 out of 5 stars Cold email was not for me...
    Reviewed in the Netherlands on June 24, 2015
    Format: KindleVerified Purchase
    I was always reluctant on sending cold emails especially from my business as it felt like spams. But this idea quickly vanished as I read through the content and understood how to approach cold emails differently. The author laid out what works and what doesn't work based on lots of data and it was amazing to see what really matters. I gave cold emails another go applying those concepts and I'm already getting great business out of those emails! Awesome!
    Report
  • Amazon Customer
    5.0 out of 5 stars Très bien et actionnable
    Reviewed in France on November 16, 2017
    Format: PaperbackVerified Purchase
    Livre très simple, facile à comprendre
    Contenu très précis et facilement actionnable.
    M'a permis d'économiser du temps, par rapport aux tonnes de contenus disponibles sur internet qui ne sont pas forcément tous très bons à prendre-
    ce livre ne propose que des méthodes ayant fait leurs preuves.
    En revanche un peu cher.
    Report
  • Sergio
    4.0 out of 5 stars Very valuable but a little bit high-priced
    Reviewed in Spain on August 15, 2016
    Format: PaperbackVerified Purchase
    It's only like 70 pages long, the content is good but it's just a little bit overpriced.

    I know, content and value is what matter. Because of that I'm giving you a 4 stars rating ;)
    Report
  • S Hannay
    5.0 out of 5 stars Great informative read!
    Reviewed in Australia on June 24, 2016
    Format: KindleVerified Purchase
    Simple, informative and great value. Thanks.
    Report
  • Marcell Nimfuehr
    5.0 out of 5 stars Finally a book without the blabber
    Reviewed in Germany on September 6, 2019
    Format: KindleVerified Purchase
    The topic is simple: coldmailing. There is about as much info on the topic as fits into 60 pages. Jeremy fit that info into 60 pages. He spared us the other 200 pages of Blabla that is so often happening to justify a book.

    Jeremy’s advice is worth the money. Given that he saved me 5 hours extra reading time, the book could be far more expensive.

    Good advice you might ask? Will find that out. But surely does sound like it!
    Report
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