{"id":150,"date":"2024-02-26T09:37:38","date_gmt":"2024-02-26T09:37:38","guid":{"rendered":"http:\/\/localhost\/?page_id=150"},"modified":"2026-04-14T11:50:32","modified_gmt":"2026-04-14T10:50:32","slug":"home","status":"publish","type":"page","link":"https:\/\/dbexperience.com\/","title":{"rendered":"Home"},"content":{"rendered":"\n
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Welcome to the d&b Immersive Technology Experience Centre.<\/h1>\n\n\n\n

At d&b solutions, we design moments that connect people, spark emotion, and leave lasting impressions. It\u2019s never just about what you see; it\u2019s what you feel<\/em>. By blending bold design, thoughtful innovation, and immersive technologies like XR, virtual production, real-time rendering and live event solutions, we transform ideas into impactful experiences across the virtual, physical and hybrid worlds. <\/p>\n\n\n\n

The Immersive Technology Experience Centre (ITEC) was created from this same ethos. Born from our passion for immersive technologies that elevate human experience, ITEC showcases the most advanced capabilities from d&b in a place where creativity meets cutting-edge engineering, and the future of immersive storytelling becomes real.<\/strong> <\/p>\n\n\n\n

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AR51 x d&b solutions<\/h1>\n\n\n\n
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Exciting news! We\u2019re thrilled to share the launch of a brand\u2011new partnership between AR51<\/strong> and d&b solutions, with d&b solutions becoming AR51\u2019s exclusive solutions provider.  <\/p>\n\n\n\n

AR-51\u2019s lightning\u2011fast calibration, ultra\u2011low latency, precision tracking and scalability allow us to offer our clients 3D Marker-less motion capture and tracking tools that are purpose\u2011built for the next generation of immersive content production, data-enhanced interactive sports media and live experiences.  <\/p>\n\n\n\n

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Register your Interest and book a Demo!<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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The Space<\/h1>\n\n\n\n
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Step inside London\u2019s most advanced playground for immersive technology.
 
The d&b Immersive Technology Experience Centre (ITEC)<\/strong>, located in the iconic Science Museum is where the future of sound, vision, virtual content production and realtime performance quite literally comes to life. <\/p>\n\n\n\n

ITEC brings together an extraordinary suite of nextgeneration technologies under one roof, from spatial audio and XR to virtual environments and interactive multimedia spaces, all deployed across three distinct spaces designed for immersive storytelling<\/strong>. <\/p>\n\n\n\n

The Immersive Sound & Vision Lab<\/strong> 
An incredible d&b Soundscape system paired with projection-mapped visuals and an VP\/XR volume where modern immersive technologies are not only demonstrated, they\u2019re experienced<\/em>.  <\/p>\n\n\n\n

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Brand Activation & Gallery<\/strong> 
Dynamic spaces that showcase how immersive technology transforms communication, training, collaboration and audience engagement. <\/p>\n\n\n\n

Visualisation and Mixing Suite<\/strong> 
Behindthescenes access to the tools shaping the next generation of live events, broadcast, communication and experiential design.
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Come and see how ITEC can unlock your creative potential for: <\/strong><\/p>\n\n\n\n