🚀 Mixpanel MCP

Get answers to your product questions, right where you work.

🚀 Mixpanel MCP

Get answers to your product questions, right where you work.

Finance Analytics

Finance Analytics

Invest in your product experience

Invest in your product experience

Invest in your product experience

Improve privacy and security with data-driven decision making. Leverage self-serve analytics to improve user experience and create lasting customer relationships.

Improve privacy and security with data-driven decision making. Leverage self-serve analytics to improve user experience and create lasting customer relationships.

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Measure success with precision

Measure success with precision

Measure success with precision

Use Cohort Analysis and User Flows to map user journeys, pinpoint critical drop-off points, and refine retention tactics while maintaining privacy standards. Evaluating the success of your engagement and retention efforts is no longer a struggle.

Use Cohort Analysis and User Flows to map user journeys, pinpoint critical drop-off points, and refine retention tactics while maintaining privacy standards. Evaluating the success of your engagement and retention efforts is no longer a struggle.

Revenue per Brand

Revenue per Brand

Revenue per Brand

Revenue per Brand

Bar, unique, Feb 3rd, 2020 – May 3rd, 2020

Bar, unique, Feb 3rd, 2020 – May 3rd, 2020

Bar, unique, Feb 3rd, 2020 – May 3rd, 2020

Bar, unique, Feb 3rd, 2020 – May 3rd, 2020

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Steps

Steps

Steps

Steps

Conversion Criteria

Conversion Criteria

Conversion Criteria

Conversion Criteria

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All-in-one data, even more answers

All-in-one data, even more answers

All-in-one data, even more answers

Go beyond app data and track more events from multiple data warehouses and keep it all in perfect sync—even when the data changes. Monitor user behaviors, personalize product offerings, and enhance fraud detection—all from one hub.

Go beyond app data and track more events from multiple data warehouses and keep it all in perfect sync—even when the data changes. Monitor user behaviors, personalize product offerings, and enhance fraud detection—all from one hub.

GDPR

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GDPR

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CCPA

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CCPA

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SOC 2

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SOC 2

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Protect customer data, end to end

Protect customer data, end to end

Protect customer data, end to end

Enjoy full control of data you send to Mixpanel while meeting global privacy and security regulations like GDPR and CCPA. Rest easy knowing we’re SOC 2 Type II certified. Teams only get access to data they need with granular roles and permissions.

Enjoy full control of data you send to Mixpanel while meeting global privacy and security regulations like GDPR and CCPA. Rest easy knowing we’re SOC 2 Type II certified. Teams only get access to data they need with granular roles and permissions.

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“Without Mixpanel, bridging the gap between Product and Analytics would be challenging. Our collaboration with both Mixpanel and Hightouch is critical to support Betterment’s data-driven culture. ”

Liz Chang

Director of Engineering

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“Without Mixpanel, bridging the gap between Product and Analytics would be challenging. Our collaboration with both Mixpanel and Hightouch is critical to support Betterment’s data-driven culture. ”

Liz Chang

Director of Engineering

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Blog

Privacy, security, and analytics
Privacy, security, and analytics

Dive into the details, with examples, of how crypto startups can and should leverage powerful and secure self-serve product analytics.

Dive into the details, with examples, of how crypto startups can and should leverage powerful and secure self-serve product analytics.

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Privacy, security, and analytics

Dive into the details, with examples, of how crypto startups can and should leverage powerful and secure self-serve product analytics.

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Blog

2026 Finance benchmarks
2026 Finance benchmarks

See what data and trends are shaping the fintech industry, with a focus on the wealth management, blockchain and crypto, banking, and alternative financing industries across the world.

See what data and trends are shaping the fintech industry, with a focus on the wealth management, blockchain and crypto, banking, and alternative financing industries across the world.

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Blog

What is a North Star metric?
What is a North Star metric?

Learn more about north star metrics and how they can drive alignment, transparency, and customer focus in your org.

Learn more about north star metrics and how they can drive alignment, transparency, and customer focus in your org.