Serko

We surveyed 302 US-based travel managers who are actively using AI in their programs. Here is what the data told us. Swipe through the top findings and let me know in the comments which one surprised you most. Download the full report below https://loom.ly/JagtpBE

Jan T. Jacobsen, CCTE, GTP, Global Procurement Director - Travel and Mobility at Accenture, puts it simply. Speed gets the headlines. But the travel managers who are getting the most from AI aren't chasing speed. They're chasing clarity. AI that frees up time to think. To analyze. To make better decisions with the data that's actually in front of you. That is a different, and more valuable, goal than just doing the same thing faster. From Serko's 2026 State of AI in Corporate Travel report, where Jan, Karen Hutchings, and Ian Spearing share what AI adoption actually looks like inside mature travel programs. Full report linked below, https://loom.ly/JagtpBE What's your version of 'smarter'? What would you do with more time to think?

Serko is a proud sponsor of the 2nd Annual Business Travel Trends and Forecasts Sydney, hosted by The BTN Group on 21 April at Hyatt Regency Sydney. This buyer-focused conference covers the topics that matter most right now: - AI in corporate travel programs - Building modern hotel strategies - Travel risk management - Finding the right TMC fit - Rebuilding trust in managed travel It's a full day of expert-led sessions and real conversations with the people shaping the future of business travel. To register, head to the link below. https://lnkd.in/edMApMjA We're also hosting welcome drinks the night before at the QT Hotel, a relaxed chance to connect ahead of the main event. RSVP and come say hello. https://lnkd.in/ejR3Es2e

The conversation about AI in business travel has moved on. It's no longer 'should we?' It's 'how do we, and how fast?' Serko's 2026 State of AI in Corporate Travel report is out today. It's the most comprehensive look at how travel managers are actually adopting, measuring, and navigating AI in their programs right now. A few things we didn't expect to find: Efficiency has overtaken cost savings as the #1 goal of AI adoption. Travel managers want to do more with what they have, not just spend less. 82% say they'd consider implementing agentic AI tools right now. The appetite is real, and it's immediate. 97% say AI is now a strategic priority for their business. Executive buy-in is no longer the barrier. Implementation is. Download the full report below. It's worth 15 minutes of your time. https://loom.ly/JagtpBE What's your biggest barrier to AI adoption right now?

AI in corporate travel is no longer a future state. It is already reshaping how programs run today. Join Serko’s Brett Dowling alongside leaders from Intuit and Accenture for a 30-minute BTN Group webinar on the 9th of April, unpacking the real-world impact of AI. This session explores: • Why efficiency is now the top driver of AI investment • How travel managers are proving ROI • What it takes to move from strategy to implementation • Where agentic AI is heading and why adoption is accelerating Grounded in insights from Serko’s 2026 State of AI in Corporate Travel report, this is a practical look at what is working right now. If you are exploring or scaling AI in your travel program, this is worth your time. Register now. https://loom.ly/gkxFlGM

Serko’s Jess Ogley will be at the GBTA APAC Business Travel Forum 2026 in Perth on 18 March. The forum will explore AI in travel procurement, aviation capacity and duty of care for remote and regional travel. If you are attending, make sure to connect with Jess. Register for the event below https://loom.ly/q8ssI-U

AI is already part of everyday work. Business travel is still playing catch-up. Only 35% of travelers use AI to manage work trips, and most are doing it on their own, not through company tools. Yet 88% expect AI to become a standard part of business travel. Travelers are ready. Businesses need to meet them where they already are. 👉 Download the whitepaper to learn more. https://loom.ly/Do6cU-U

Serko’s Elaine Temple will be attending the GBTA APAC Business Travel Forum 2026 in Brisbane. The forum will bring together industry leaders to discuss sustainable travel, workforce mobility and the future of corporate travel across the region. If you’re attending, be sure to say hello. https://loom.ly/HAbn3Cg

Today at Serko's Investor Day, we shared our strategy which sets out Serko's AI advantage and pathway to 2030. We also issued a trading update, confirming we expect FY26 total income to be above the midpoint of the previous guidance, narrowing the range to $119-$121m. The founding promise of Serko has always been personal: Make business travel effortless. Make it less stressful, make it feel like someone is actually looking after you - not just processing your booking. Even better - make it feel like someone is anticipating your thoughts before you’ve had them. We have seen for some time now that AI would be the technology that allowed Serko to deliver this vision of effortless travel. We have always had the vision. We have the platform, the data and the relationships. Now we have the technology to deliver the solution we have always dreamed of - with AI the final, transformative piece. And not all AI is created equal. What separates the winners from the rest will come down to three things: Trust, expertise and data. You cannot build these overnight. The winners in AI will be trusted suppliers with rich proprietary data, layered with domain expertise and customer obsession. AI without these produces average outcomes, and often broken ones. What makes Serko different is AI that is deeply embedded in proprietary data earned through millions of real booking interactions, built on deep domain expertise in the nuances of corporate travel, and grounded in the trust of the travellers, travel managers and organisations who rely on us to get it right. This is extremely difficult to replicate. With more than twenty years in this space, these competitive and defensible advantages are broad and deep. This is the Serko advantage, which sits across all of our business from Zeno and Get There, to Booking.com for Business, and beyond. Access the full set of Investor Day materials here: https://lnkd.in/gr6j3pK3 https://lnkd.in/em6Ewkzm

30 minutes to rethink your business travel programme. Join Serko’s SVP David Holyoke, CMO Nick Whitehead, and Joshua Wood, Business Director at Booking.com Business, on March 18 at 5:30am NZT for a focused panel discussion on the trends reshaping business travel in 2026. From AI’s impact to evolving ROI and loyalty expectations, we’ll share practical ways to shift travel from a cost centre to a growth channel. Register now to join us. https://loom.ly/npIJh0w