Sinch

In my conversations with business leaders, two priorities consistently rise to the top: earning customer trust and scaling globally.    These goals are completely intertwined. You can't build lasting trust with customers if your communications fail to reach them reliably, wherever they are.    This is the core promise we've built our company around, and it’s why I’m proud that Sinch was named a Leader in the inaugural IDC MarketScape for Worldwide Communications Engagement Platforms 2026 Vendor Assessment.    I believe it validates our strategy to provide everything from the carrier-grade network and APIs to the applications our customers need to scale their communications with absolute confidence.    For any leader grappling with how to build a truly global and trustworthy customer experience, this report offers essential clarity.    See the analysis for yourself: https://lnkd.in/dHG6JCnx   🐝 #wearesinch #dreambig #wintogether #makeithappen #keepitsimple 🐝

The CPaaS market has changed. Customers expect seamless, personalized interactions across every channel. At the same time, brands are untangling point solutions and AI-powered tools that were never designed to work together. Sound familiar? It's a common challenge, and IDC MarketScape has defined a new category to address it: Worldwide Communications Engagement Platforms. The 2026 assessment is the first of its kind to bring CPaaS, UCaaS, and CCaaS into a single evaluation. And in this first-ever IDC MarketScape for Communications Engagement Platforms assessment, Sinch is named a Leader. If you're building a communications strategy for this new reality, the 2026 IDC MarketScape excerpt is worth a look. Get the excerpt here: https://lnkd.in/exd7tWWr

We are thrilled to announce that our own Jonathan Bean will be taking on a new role as Executive Vice President, EMEA & Global Partnerships. After seven transformative years as our Chief Marketing Officer, Jonathan's deep understanding of our customers, our products and the rapidly evolving market will be instrumental in driving our continued growth across EMEA and the wider AI focused global partner ecosystem. At the same time, we want to extend our sincere gratitude to Nicklas Molin for his exceptional leadership and dedication as he departs for his next chapter. His contributions have been invaluable in building Sinch to what it is today.

Heading to Adobe Summit? Don't miss this session with Sinch and Google! Sinch's Michael Ahearn is teaming up with Alexandre Allemand of Google to discuss "Future-Proofing Customer Engagement Through Messaging." In this session, learn how to leverage SMS and the rapidly growing RCS channel to create immersive, secure mobile experiences that cut through the noise. Discover how to connect messaging with real-time customer data, orchestrate cross-channel journeys, and walk away with a clear, future-ready messaging strategy. 📅 Wednesday, April 22 📍 Las Vegas, NV 🕘 9:00 AM 👉 Register here: https://lnkd.in/eMpqEG-C

3x higher click-through rates. That's what Chronodrive, a top player in France's grocery drive-thru market, achieved for its new loyalty program launch. They needed a communication strategy that could cut through the noise and truly engage customers. Sinch's RCS solution allowed them to create a campaign with rich media, strong branding, and clickable action buttons. The results speak for themselves: the RCS campaign tripled the click-through rate compared to traditional SMS campaigns. "Our RCS campaign click-through rate is three times higher than our classic SMS campaigns. RCS is now a core part of our strategy, from promoting commercial operations to our loyalty program.” - Caroline Dauce, Leader CRM, Chronodrive. Read the full story: https://lnkd.in/e4jY_gmC

RCS is transforming the hospitality industry. It turns a simple notification into a feature-rich "concierge in your pocket," allowing guests to self-serve in a way that feels effortless and empowering. In this video, Brenda Fackler talks how the future of guest communication isn't just about sending information, it's about providing an experience.

🎤 Exciting news! Sinch's very own Hugh Haley is speaking at HubSpot Grow! If you're joining us at the ICC | Sydney on April 21st, make sure you catch his breakout session: Win More with AI and Next-Gen Messaging With over a billion RCS users globally and WhatsApp reaching 2B+ people daily, the opportunity for brands to connect in richer, more meaningful ways has never been bigger. In this session, Hugh will share how leading businesses are using SMS, WhatsApp, and RCS inside HubSpot to build smarter customer journeys, and turn everyday messages into conversations that drive real growth. 📅 April 21st 📍 2pm – 2:30pm Parkside 2, ICC Sydney 👉 Register here: https://lnkd.in/eq4ZS4Q6 We'd love to see you there!

Why do 93% of patients opt-in to healthcare texts? The answer is simple: convenience. Rather than viewing SMS as a novel channel, patients largely see it as the easiest way to manage routine healthcare interactions without adding friction to their day. Read the full State of Healthcare Patient Communication in 2026 from Sinch Engage: https://lnkd.in/eXTp68PT

Is your email program costing you more than you think? It's time to find out. To get the answer, we surveyed 1,200 email senders around the world for our latest report from Sinch Mailgun, the 2026 Email Impact Report. Their responses uncover the hidden gaps between sending emails and generating revenue, revealing how deliverability issues, poor authentication, and bad data can quietly drain your ROI. 👉 Read the full report: https://lnkd.in/eFy8wPVg

#CPExpo is one of those events where you can either blend in or actually have the conversations that move your business forward. Turns out I'll be in Vegas back to back with the Sinch team starting out with Channel Partners and this year we're talking about How voice is evolving into something that's ✨More flexible ✨More software-driven ✨Actually tied to real customer experience If you're going to be there, come find me at Booth #1547 and learn how to modernize your voice solution. #ChannelPartners #CloudCommunications #UCaaS #CX