—
#1 Route Optimisation in Latvia
Cut delivery costs.
Optimise your routes.
Optimistic is the advanced route planning platform trusted by leading companies. Reduce planning time by up to 80%, cut fuel costs by up to 20%, and minimise failed deliveries — from the first week.
Trusted across the Baltics & Scandinavia
Futech Group 200+ customers8 industries5 countries10+ years
Dashboard
Routes
Drivers
Overview
Live Map
Fleet (12)
Deliveries
Today
Done: 47
Active: 12
Pending: 23
12
Live veh.
82
Stops today
4 min
Plan time
Fuel saved today
€68.40
▼ 18% vs manual
Planning time
4 min
Was 47 min manually
The Cost of Manual Planning
Every day without Optimistic costs your business money
Manual route planning isn't just slow — it's expensive. See what changes from the first week.
❌ Without Optimistic
The daily logistics nightmare
- ✕Dispatcher spends 40–90 minutes planning routes by hand every morning
- ✕Drivers take suboptimal paths — fuel and overtime costs spiral
- ✕Time windows missed — customers complain, reputation suffers
- ✕No visibility — you don't know where your vehicles actually are
- ✕Vehicles run at 60–70% capacity — empty space is wasted money
- ✕One driver calls in sick — the whole day's plan collapses
✓ With Optimistic
The same morning takes 4 minutes
- ✓Mathematical algorithm builds optimal multi-vehicle routes in seconds
- ✓Fuel consumption drops up to 20% — measurable savings from the first week
- ✓Every time window respected — customers receive accurate ETAs automatically
- ✓Real-time tracking dashboard with instant deviation alerts
- ✓Load optimisation maximises vehicle capacity on every single run
- ✓Dynamic re-routing handles any last-minute change in under 60 seconds
0%
Less time on daily route planning
0%
Fuel & mileage cost reduction
0%
Fewer failed deliveries per month
10+
Years of logistics expertise
How It Works
From order list to optimised routes in 4 minutes
No long implementation projects. No months of setup. Results visible from your first working day.
Step 01
Import stops
Excel, API, or manual
Step 02
Algorithm optimises
40+ constraints
Step 03
Dispatch to drivers
Mobile app, live GPS
Step 04
Analyse & improve
Auto KPI reports
Import your delivery data in seconds
Upload an Excel file, connect via REST API, or enter addresses manually. Pre-built connectors for SAP, 1C, Microsoft Dynamics, Oracle, Excel. Full integration including testing typically takes 1–3 months.
Excel importAddress, time window, weight, volume — one upload.
SAP & ERP connectorsPre-built and tested. Integration timeline: 1–3 months end-to-end.
Import preview
address, window, kg
Brīvības 54, 08–10, 120
Tērbatas 20, 09–12, 85
Rūpniecības 3, 10–14, 200
... +47 more stops
Brīvības 54, 08–10, 120
Tērbatas 20, 09–12, 85
Rūpniecības 3, 10–14, 200
... +47 more stops
50 stops imported
Ready to optimise
Mathematical algorithm optimises in under 60 seconds
Our optimisation engine applies over 40 real-world constraints simultaneously — time windows, vehicle loads, driver certifications, fuel type, traffic, and more. Results consistently more efficient than any manual planning.
Under 60 secondsFull optimisation for any fleet size, any number of stops.
40+ constraintsTime windows, capacities, skills, priorities — all respected simultaneously.
Drivers receive routes instantly on their phones
One click dispatches optimised routes via the Optimistic mobile app (Android & iOS). Turn-by-turn navigation, stop list, customer details. Customers receive automatic SMS/email ETAs with branded tracking links.
Driver app — offline capableWorks in low-coverage areas. LV, LT, EE, RU, EN interface.
Customer notificationsBranded SMS/email with live tracking link and accurate ETA.
Analytics close the loop every day
After every shift, Optimistic compares planned routes against actual execution. Weekly and monthly KPI reports auto-generated. GDPR-compliant EU data centres.
Daily performance reportsPlanned vs actual — auto-generated every evening.
98.2%
On-time delivery
€4.20
Cost per delivery
94%
Fleet utilisation
↓17%
Fuel vs last month
Platform Capabilities
Everything your logistics team needs. All in one platform.
A complete route operations system — not a patchwork of disconnected tools.
Mathematical Route Optimisation Engine
Our proprietary algorithm processes 40+ real-world constraints simultaneously — time windows, vehicle loads, driver certifications, fuel type, hazmat, traffic — producing routes manual dispatching simply cannot match.
40+ constraints
Supported constraint types:
- Hard & soft time windows
- Vehicle weight, volume, pallet limits
- Driver skills & certifications
- Multi-depot & cross-dock operations
- Backhaul & pickup-delivery pairs
- Hazmat routing restrictions
- Load sequence & freshness priorities
Driver Mobile App
Android & iOS. Turn-by-turn navigation, offline mode, photo & signature proof-of-delivery, barcode scanning. Available in LV, LT, EE, RU, EN.
Works offline
Live Operations Dashboard
Real-time vehicle positions, stop status updates, deviation alerts, ETA recalculations. Full shift replay for post-day analysis.
Customer Notifications
Automatic SMS/email ETAs with branded live tracking links. Reduces inbound calls by over 80%.
Branded tracking
ERP / WMS / SAP / Excel
Full REST API with pre-built connectors for SAP, 1C, Microsoft Dynamics, Oracle, Excel. Full integration including testing typically takes 1–3 months.
SAP + Excel ready
Analytics & KPI Reports
Cost-per-delivery, fuel, on-time rates, fleet utilisation, planned vs actual. Weekly reports auto-generated. Excel export. GDPR EU data centres.
Dynamic Re-routing
New order? Driver delayed? Re-optimise the remaining workday in seconds without disrupting routes already in progress.
Proof of Delivery
Digital signatures, timestamped photos, barcode scans — captured in the driver app and synced to the dashboard in real time. Fully paperless.
Paperless
For Dispatchers
Your command center. Everything visible at once.
Plan, dispatch, and track every vehicle from a single screen. Real-time deviations, live ETAs, automatic re-routing when the day changes.
app.optimistic.lv / optimization / 207287
Live · 06 Nov 2025
1
Navigation
Map, orders, vehicles, users, optimizations — one sidebar, the whole workflow.
2
Optimization results
Every row is an optimized route: total distance, duration, time windows, start and end times per vehicle.
3
Live map
Color-coded routes, numbered stops in optimal delivery order, real geography via OpenStreetMap.
4
Orders
Addresses, weight, volume, invoices, delivery windows — auto-geocoded and ready to dispatch.
5
Fleet
Capacity, working hours, start/end depots — constraints the algorithm respects on every run.
Click the pulsing pins to explore
Real dashboard — client data anonymised.
For Drivers
Every stop, every detail, straight to the phone.
Android & iOS. Turn-by-turn navigation, photo and signature proof, real-time customer updates. Five languages: LV, LT, EE, RU, EN.
Step 01
Today's route
Every stop sequenced and numbered on the map. Zoom and tap for details.
Step 02
Stop-by-stop
Address, time window, weight, notes. Check off in one tap when delivered.
Step 03
Proof of delivery
Photo, signature, timestamp. Synced to dispatch instantly.
Offline-capable in low-coverage areas
Android & iOS
5 languages · LV · LT · EE · RU · EN
Turn-by-turn navigation
Real optimisation · Real routes
These aren't concept graphics. These are actual routes.
Every line below was generated by Optimistic for real Latvian operators. The algorithm handles 40+ constraints — time windows, vehicle capacity, driver certifications, hazmat — in under 60 seconds.
Urban multi-route
Rīga city · 21 routes
Dense urban delivery routing across the capital. Colour-coded by vehicle, sequenced by time window.
Zone-based planning
Rīga zones · 8 territories
Intelligent zone splitting for density-based dispatch. Each territory balanced for workload and drive time.
National coverage
Latvia-wide · 700+ points
Full-country delivery network optimisation with multi-depot logic and driver-hour compliance.
Solutions by Industry
Results from real companies
Click any industry to see challenges we solve. Metrics are industry-typical ranges based on McKinsey, Capgemini, and Gartner research.
Dairy & FMCG
↓15–20%
Fuel & mileage
↓80%
Planning time
Pieno Žvaigždės · Žemaitijos pienas · Rīgas Piena Kombināts · Rokiškio sūris · Forevers · Piena logistika
"We used to spend over an hour every morning on routes. Now the algorithm does it in 3 minutes — and the routes are measurably better."
— Dairy industryChallenges & solutions →
Beverages & Distribution
+15–20%
Stops/vehicle
↓15–18%
Fuel costs
Cēsu Alus · Volfas Engelman · A. Le Coq · Zaķumuižas Avots
"Load optimisation let us add 18% more stops per truck — we avoided buying three new vehicles this year."
— Beverage industryChallenges & solutions →
Bakeries & Fresh Food
↓10–15%
Fuel costs
95%+
On-time rate
Hanzas maiznica (Lantmännen) · Vilniaus duona · Dobeles Dzirnavnieks
"Every morning we rebuild 40 routes from scratch at 03:00. Optimistic does it in 3 minutes — we could not operate at this scale without it."
— Bakery industryChallenges & solutions →
Pharma & Healthcare
100%
Cold-chain compliance
↓30–40%
Failed deliveries
Tamro (BENU)
"Regulatory compliance was our biggest concern. The system handled chain-of-custody documentation perfectly from the first delivery."
— Pharma industryChallenges & solutions →
Fuel, Gas & Energy
↓12–18%
Mileage
100%
ADR compliance
Virši-A · PRAX CW (Straujupīte) · Latvijas Propāna gāze
"Hazmat compliance used to be a manual checklist nightmare. Now every route is automatically ADR-compliant — zero violations in 18 months."
— Fuel & energy industryChallenges & solutions →
Distribution & Logistics
↓15–25%
Total mileage
+20–30%
Route efficiency
Amber Distribution Lithuania · Top Trans · Vikotrans · Orkla Latvija · ADS Baltic · Latakko
"We handle 6 different product categories across 300 retail points daily. Optimistic cut our total mileage by 22% in the first quarter."
— Distribution industryChallenges & solutions →
Security & Cash-in-Transit
↓20%
Route costs
100%
Security compliance
Leading Baltic cash-in-transit operator
"Route unpredictability is critical for security. The system randomises patterns while still optimising for efficiency — we got both."
— Security industryChallenges & solutions →
Manufacturing & Production
↓10–15%
Fleet needed
Auto
Production sync
Kurzemes Gaļsaimnieks · Konig · Balticdecor · Onava · Tekasta · Šrēdereja
"Our delivery sequence must match production output exactly. Optimistic syncs routes to our factory schedule — dispatch is now fully automated."
— Manufacturing industryChallenges & solutions →
McKinsey & Company
"Logistics companies can increase operational efficiency by up to 15% through effective route optimisation."
15%
logistics efficiency gain · McKinsey
Industry Research Consensus
"Mid-size logistics teams typically achieve full ROI within 3–6 months. Key savings: 15–20% fuel, 20% fewer miles."
3–6 mo
typical payback · 20–100 vehicle fleets
UPS ORION System
"UPS saves approximately 100 million miles annually using route optimisation — 10–14 fewer miles per driver per day."
100M
miles saved annually · UPS
Metrics shown are industry-typical ranges based on published research by McKinsey, Capgemini, Gartner, and verified case studies. Individual results vary — your exact savings are confirmed during the Route Audit using your actual data.
ROI Calculator
How much are bad routes costing you?
Adjust the sliders to match your fleet. Most clients reach full payback within 3–6 months.
Your Fleet Parameters
Adjust to match your operation
Number of vehicles15
Stops per vehicle per day25
Daily km per vehicle120 km
Cost per km (€)€0.31
Mileage reduction (%)15%
Driver monthly salary (€)€1,100
Failed deliveries/month per vehicle2
Estimated Annual Savings
Fuel & mileage savings
€13,970
120 km × 15% × €0.31 × 15 × 252
Time savings per stop
1,575 hrs
2 min saved per optimised stop
Labour cost savings
€18,810
Based on driver salary × time freed
Failed delivery reduction
€7,200
€20 per failed delivery avoided
Calculating your savings...
Total annual benefit
€57,240
Conservative estimate · payback typically 3–6 months
Want proof before you commit? The Route Audit (€1,500) runs your real data and shows exact savings. Fee credited to subscription.
★ Flagship Engagement
Route Audit &
Simulation
Not ready to commit? Start here. We take your actual routes and real stop data — run a complete optimisation simulation — and show your exact savings before you spend a euro on software.
- ✓Full analysis of your current routing patterns and inefficiencies
- ✓Complete mathematical optimisation using your actual delivery data
- ✓Detailed savings report: fuel, time, accuracy, CO₂
- ✓Side-by-side comparison of current vs optimised routes
- ✓ERP/WMS/SAP/Excel integration feasibility assessment included
- ✓90-minute results presentation with full Q&A for your team
- ✓Audit fee credited in full to your subscription if you proceed
One-time engagement
€1,500
+ VAT · Delivered in 5 business days
100% credited towards your subscription if you proceed after the audit.
Average client identifies €60,000–€120,000 in annual savings for a 15-vehicle fleet.
or
Invoice payment · EU VAT registered · EU-based team
Competitive Comparison
Why companies choose Optimistic
How we compare to global route planning tools on the dimensions that matter most in daily operations.
← Scroll to compare all solutions →
| Feature | Optimistic ⭐ | Paragon / Aptean | Routific | SAP TM / S/4HANA | Manual Excel | Google Maps |
|---|---|---|---|---|---|---|
| Local language support (LV, LT, EE, RU) | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Local regulatory compliance | ✓ | Partial | ✗ | Partial | ✗ | ✗ |
| SAP / ERP integration | ✓ | ✓ | ✗ | ✓ Native | ✗ | ✗ |
| Excel import | ✓ | ✓ | ✓ | Limited | ✓ Manual | ✗ |
| Dedicated local support team | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| 40+ routing constraints | ✓ | ✓ | Basic | ✓ | ✗ Manual | ✗ |
| Offline driver mobile app | ✓ | ✓ | ✓ | Add-on | ✗ | ✗ |
| Live operations dashboard | ✓ | ✓ | ✓ | ✓ | ✗ | Basic |
| Customer SMS/email tracking | ✓ | ✓ | ✓ | Add-on | ✗ | ✗ |
| Route Audit before subscription | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Staff training & certification | ✓ | Extra cost | ✗ | Extra cost | ✗ | ✗ |
| SME-appropriate pricing | ✓ | ✗ Enterprise | ✓ | ✗ Enterprise | ✗ Staff cost | API costs |
| Implementation time | 1–3 months | 6–18 months | 1–3 months | 12–24 months | Immediate | ✗ |
| Planning time per day | ~4 min | 10–20 min | 10–20 min | 15–30 min | 45–90 min | 45–90 min |
Why Optimistic
Benefits your P&L will notice
Route optimisation directly impacts revenue, costs, customer satisfaction, and team morale.
Industry benchmark: route optimisation ROI
Fleets of 10–50 vehicles typically save €40,000–€180,000/year in combined fuel, labour and vehicle costs. Payback period: 3–6 months.
↓20%
Fuel cost reduction
Shorter, smarter routes. Measurable from the first week.
↓80%
Planning time saved
45 min → under 5. Dispatchers focus on exceptions, not planning.
↓90%
Failed deliveries
Time windows respected, customers informed automatically.
+20%
More stops/vehicle
Better load and route efficiency — no new trucks needed.
+30%
Customer satisfaction
Accurate ETAs, on-time arrivals, digital confirmations.
↓20%
CO₂ emissions
Fewer kilometres. Supports ESG and sustainability reporting.
3–6 mo
Months to payback
Most 10+ vehicle clients recover annual subscription in 3–6 months.
100%
Fleet visibility
Real-time tracking of every vehicle, stop, and deviation.
Custom Development
Bespoke logistics solutions for complex operations
Beyond the standard platform, Optimistic builds custom route and logistics automation tailored to your specific operation.
Production-Integrated Routing
For manufacturers where production schedules drive delivery sequences. Routes generated automatically from production output — eliminating the gap between factory floor and fleet dispatch. Integrates with any MES or ERP system.
Multi-Tier Distribution Networks
For distributors operating primary (factory to hub) and secondary (hub to customer) transport simultaneously. Our multi-tier optimisation considers the full network to minimise total logistics cost across all tiers.
White-Label Driver & Customer Apps
Custom-branded mobile apps for both drivers and customers, built on Optimistic's routing engine. Your branding, your features, your domain. Full development with ongoing support and roadmap alignment.
Demand Forecasting & Pre-Planning
Historical delivery data combined with external signals (seasonality, weather, events) to predict volume and pre-generate routes. By the time your dispatcher arrives, the plan is already drafted — saving up to 90% of planning effort.
Have a complex logistics challenge?
Tell us about your operation. We'll assess feasibility and propose a solution at no charge.
🏆 #1 Route Optimisation Software in Latvia
About Optimistic
Built by logistics people, for logistics people
Optimistic was founded in Riga, Latvia by a team with deep roots in logistics operations and software development. We saw firsthand how manual route planning was holding businesses back — and built the tools we wished we had.
Part of the Futech group, we combine over 10 years of logistics software expertise — route optimisation, GPS fleet management, and logistics analytics — to deliver tools built for the real conditions of our markets. The 200+ figure reflects active clients across the Futech group portfolio.
10+
Years of logistics software expertise
200+
Active clients across the Futech group portfolio (EU)
1–3 mo
Typical full integration duration including testing & go-live
5
Languages: LV, LT, EE, RU, EN
We show results before you commit
Our Route Audit exists because you should see your exact savings with your actual data before signing anything.
Long-term partner, not a vendor
We train your team, certify your staff, and actively improve your routes over time. Our success is measured by your results.
Genuinely local expertise
We know local roads, regulations, ERP systems, and logistics culture. Support in LV, LT, EE, RU, EN.
Your journey with Optimistic
1
Initial consultation
Free 45-minute call. We understand your operation and challenges. No sales pressure.
2
Route Audit & Simulation
Your real data through our engine. Full savings report in 5 business days. €1,500 fee credited to subscription.
3
Contract & onboarding
Straightforward contract in your language. System setup begins immediately after signing.
4
Integration (1–3 months)
Our technical team handles full ERP/WMS/SAP/Excel integration. Typical timeline: 1–3 months including configuration, testing, and go-live support.
5
Staff training & certification
Comprehensive training for dispatchers, managers, and drivers. On-site or remote. All staff who complete receive certification.
🏅 Optimistic Certification issued
6
Ongoing partnership
Regular performance reviews, feature updates, and priority support. We actively help you find additional savings over time.
FAQ
Frequently asked questions
What exactly is the Route Audit & Simulation?+
A one-time €1,500 engagement where we take your real routing data — delivery addresses, time windows, vehicle specs, driver constraints — and run it through our mathematical optimisation engine. Within 5 business days you receive a full report showing exactly what you would save in fuel, time, and delivery performance. The fee is credited in full to your subscription if you proceed.
How long does integration take?+
A full integration typically takes 1–3 months, covering ERP/WMS/SAP/Excel connectivity, data migration, constraint configuration, driver app deployment, staff training, and go-live support. This timeline ensures a clean, fully tested system with minimal disruption to your operations. We have completed this process hundreds of times across European markets.
Does Optimistic work with our existing ERP or WMS?+
Yes. Optimistic has a full REST API and pre-built connectors for SAP, 1C, Microsoft Dynamics, Oracle, and Excel imports. Integration feasibility is assessed during the Route Audit at no extra cost. We've successfully integrated with proprietary WMS, legacy ERP, and custom-built systems across hundreds of client deployments.
How is pricing structured?+
Pricing is based on fleet size — the number of vehicles using the system. We offer monthly and annual plans, with a meaningful discount for annual commitment. For most clients with 10+ vehicles, the full annual cost is recovered within 3–6 months of savings. We share indicative pricing on a call — we don't publish prices online because the right solution depends on your specific operation.
What languages does the driver app support?+
The driver mobile app is available in Latvian, Lithuanian, Estonian, Russian, and English. It works on Android and iOS, supports full offline operation for poor-coverage areas, and requires no special hardware.
Can Optimistic handle our specific constraints?+
Optimistic handles 40+ constraint types including hard and soft time windows, vehicle weight and volume limits, driver certifications, hazmat routing, multi-depot, cold-chain, backhaul, cross-docking, and more. Unusual requirements are assessed during the Route Audit at no extra cost.
Is my delivery data secure and GDPR-compliant?+
Yes. All data is stored in EU-based data centres and processed in full compliance with GDPR. Optimistic maintains appropriate data processing agreements and can provide full documentation for your compliance team. We never share or sell client data.
Ready to see Optimistic in action?
Book a personal demo. We'll walk you through the platform, show how it tackles real logistics challenges, and answer your questions — no obligation.
