Your website photos may be carrying more than pixels. A photo can contain EXIF metadata such as: → camera model → date and time → editing software → sometimes even GPS coordinates Most visitors will never see this information. So should you remove it? For many websites, stripping EXIF data makes sense. It removes metadata you probably don’t need and can help avoid exposing private location information. But not always. Photographers may want to preserve camera settings. Publishers may rely on copyright information. Creative portfolios may intentionally keep that metadata. There isn’t one rule for every website. The important part is knowing what your images contain and deciding intentionally what stays. With ShortPixel, you can choose whether EXIF data is preserved or removed during optimization. Do you keep EXIF data on your website images, or strip it by default? #ShortPixel #WordPress #ImageOptimization #Privacy
About us
ShortPixel helps your website load faster, improve Core Web Vitals, and rank higher in Google by intelligently reducing image and PDF file sizes—without sacrificing quality. Easy-to-use, lightweight WordPress plugin that automatically optimizes images & PDFs ★ Supports all major formats: PNG, JPG, GIF (including animated), WebP, AVIF & PDF ★ Automatic conversion to next-gen formats (WebP & AVIF) for modern browsers ★ Optimizes thumbnails, featured images, and WooCommerce product images ★ Lossy, Glossy, and Lossless compression modes ★ Free 100 image credits/month + bonus credits for minimal compression files ★ No file size limits – optimize even very large images ★ Smart resizing for better performance and responsive design ★ CMYK to RGB conversion for consistent web display ★ Backup of original files with one-click restore ★ Bulk optimization for your entire media library ★ Detailed optimization reports with historical insights ★ Built-in CDN option for faster global delivery ★ Compatible with WooCommerce, WP Engine & multisite setups ★ Works seamlessly with page builders and caching plugins ★ 24/7 expert support Why Choose ShortPixel? Website speed is no longer optional, it directly impacts your SEO, conversions, and user experience. ShortPixel automatically optimizes your media so your pages load faster, score higher in Core Web Vitals, and deliver a smoother experience across all devices. Whether you run a blog, business site, or eCommerce store, ShortPixel gives you instant performance gains with zero hassle.
- Website
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http://shortpixel.com/
External link for ShortPixel
- Industry
- IT Services and IT Consulting
- Company size
- 11-50 employees
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Website optimisation, Batch image optimisation, Lossy and lossless compression, Better search ranking, and Faster loading websites
Employees at ShortPixel
Updates
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WordPress doesn’t block SVG uploads because it forgot about the format. It blocks them because an SVG can contain executable code. That’s the part many “just add this snippet” tutorials leave out. Adding SVG to the allowed MIME types can make the upload work, but it does nothing to sanitize what’s inside the file. In our latest article, we break down: → why WordPress blocks SVG by default → how malicious SVG files can lead to stored XSS → why simply enabling uploads isn’t enough → how sanitization and upload permissions reduce the risk → best practices for logos and icons → how to enable SVG uploads safely with WP SVG Images SVG is still a great format for the web. You just need to treat it differently from a JPEG or PNG. 👇 Read the full article: https://lnkd.in/d88verbJ #WordPress #SVG #WordPressSecurity #WebDevelopment #ShortPixel
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You upload mountain-view.jpg. Then WordPress starts serving mountain-view-scaled.jpg. No plugin renamed it. Since WordPress 5.3, large uploads are automatically scaled down when they exceed the default 2560px threshold. But here’s the part many people miss: The original image is still on your server. And WordPress may need it later to generate new image sizes after a theme change, redesign, or plugin update. Delete that original, and you may be locking that image to today’s maximum dimensions for good. In our latest article, we break down: → why WordPress creates -scaled images → where the original file actually goes → why thumbnails are generated from the original → when it’s safe to delete either file → how to change or disable the 2560px threshold → what changed for large PNGs in WordPress 6.8 The -scaled file protects your visitors from oversized uploads. The original protects your future redesign. 👇 Read the full article: https://lnkd.in/dHVdWKxg #WordPress #ShortPixel #ImageOptimization #MediaLibrary #WebPerformance
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WordPress isn’t the only CMS that needs image optimization. Drupal websites generate image derivatives too. Sometimes thousands of them. Optimizing those images locally works… until your server suddenly has to regenerate everything after an Image Style flush. That’s where offloading the optimization makes a difference. With our new Drupal module you can: → optimize Image Style derivatives automatically → keep original uploads untouched → reduce server CPU usage by processing images on ShortPixel’s servers → deliver images through your own infrastructure or via ShortPixel CDN The result? Smaller images, faster page loads, and an image optimization workflow that fits naturally into Drupal’s Image Optimize pipeline. 👇 Learn how it works: https://lnkd.in/d2M5Dd9t #Drupal #WebDevelopment #ImageOptimization #CoreWebVitals #Performance
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You optimize your images to save space. But what happens when the backups quietly fill it again? Every WordPress upload can generate multiple thumbnail sizes. And when every version gets its own backup, one image can quickly turn into a long list of files sitting on your server. That’s why ShortPixel introduced Smart Backups. Instead of backing up every thumbnail separately, ShortPixel keeps the main image and regenerates the required thumbnail sizes when you restore it. The result: → fewer backup files → less disk space used → the same option to restore your images → less storage cleanup later You can also automatically remove older backups after a period you choose. Image optimization shouldn’t create a new storage problem while solving another one. #ShortPixel #WordPress #ImageOptimization #WebsiteMaintenance #WebPerformance
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You have 40,000 images in a folder on a server. No WordPress. No Media Library. No plugin interface. Now optimize them. This is the side of image optimization that often gets overlooked: → application assets → server upload folders → static websites → archived client libraries → thousands of files spread across subfolders Uploading them one by one to a web tool isn’t a workflow. It’s a punishment. ShortPixel CLI handles the process directly from the command line: ✓ processes images in parallel ✓ skips files that have already been optimized ✓ backs up the originals ✓ reports how much storage was saved ✓ runs locally, on a server, via cron, or inside a CI/CD workflow Point it at a folder, and it works through the entire directory tree. Thousands of images. One command. #ShortPixel #Developers #CLI #ImageOptimization #Automation
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A nonprofit website should make it easier for people to connect with your mission, not make them wait. That's why ShortPixel offers free image optimization credits for NGOs. Faster websites mean a better experience for visitors, improved accessibility, and more time for your team to focus on what really matters. If you're part of a nonprofit organization, we'd love to support your mission. Get in touch and we'll help you get started. 💙 #ShortPixel #Nonprofit #WebPerformance #ImageOptimization #WordPress
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A slow WPBakery page is often carrying more image weight than it needs. A full-resolution hero image, a few gallery photos, and some oversized uploads can add several megabytes to a page before the builder itself becomes the main issue. The good news is that you don’t need to rebuild the layout to fix that. In our latest article, we look at: → why images often make up the largest share of a WPBakery page → how oversized JPEGs and PNGs affect LCP → how WebP and AVIF reduce image weight → how to optimize existing media without changing the design 👇 Read the full guide: https://lnkd.in/dcgpcFxv #WordPress #WPBakery #ImageOptimization #WebPerformance #CoreWebVitals
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The image looked perfect on your laptop. That doesn’t mean it’s right for your website. A hero image designed on a 5K monitor often ends up being downloaded on: 📱 a phone 💻 a laptop 📲 a tablet Most visitors never see all those extra pixels. They just wait longer for the page to load. Good image optimization isn’t about making images look smaller. It’s about delivering the right image, in the right size and format, for every visitor. That’s exactly what ShortPixel helps with: optimizing, resizing, and serving images in modern formats like WebP and AVIF, so your pages stay fast without sacrificing quality. #WordPress #ImageOptimization #CoreWebVitals
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Your website only gets one first impression. Visitors don't know whether your images are compressed. They don't know what format they're served in. They don't know what plugin you're using. They simply notice whether the page feels fast. That first impression is built from dozens of small decisions: → properly sized images → modern image formats → responsive loading → stable layouts → fewer unnecessary requests Performance isn't one big optimization. It's hundreds of small ones working together. #WordPress #ImageOptimization #CoreWebVitals #WebPerformance
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