ActivationPal

Great marketing analytics
for iOS and Android apps.

See which installs turn into revenue, where onboarding leaks, and what to fix next—across every app you ship.

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  • Native Swift
  • Native Android
  • Flutter
  • React Native
  • RevenueCat
  • Superwall
3919.5$61$31Oct 7Oct 10Oct 13Oct 16Oct 19Oct 22Oct 25Oct 28Oct 31Nov 3

Onboarding

  • installed715100%
  • 0your goal68195%
    • build muscle33950%
    • lose weight20730%
    • stay consistent13520%
  • 1experience level63188%
    • beginner33152%
    • intermediate17327%
    • advanced12720%
  • 2weekly schedule58482%
    • 3 days31554%
    • 4 days16729%
    • 5+ days10217%
  • 3notifications54777%
    • allowed33060%
    • skipped21740%
  • completed52373%
  • paywall shown52373%
  • plan selected21830%
    • monthly13160%
    • lifetime8740%
  • purchased324%
    • monthly2063%
    • lifetime1238%

Acquisition

installsrevenue
  • Tier 1483$211.79
  • Tier 259$3.99
  • Tier 399$37.44
  • Tier 459$9.56
  • Tier 515—

Outcomes

10

started

cohort outcomes

50% churn by

7.0d

churn paths

cancelled
0
expired
1

Apple Ads

Spend
$246.80
Revenue
$52.45
Impressions
12889
Installs
154
CPI
$1.60
spendinstalls
  • US — brand$110.4092
  • Worldwide — generic$136.4062

Devices

  • 📱 iPhone751
  • 🖥️ iPad46

Events

  • workout_logged730 · 508
  • streak_extended124 · 110
  • reminder_set64 · 63
  • badge_unlocked54 · 51
  • workout_shared29 · 29
  • apple_health_sync15 · 14
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