Aide pricing

The helpdesk is free. You pay for AI replies. Start free with 150 AI replies a month, then Starter is $39, Pro $149 and Scale $499 a month, and every plan includes every feature.

Free plan with no card. 7-day free trial on every paid plan. Human replies are always free, and paid plans have no seat fees.
Starter

For one store and a team of any size

$39/mo

Billed monthly

  • 1,000 AI replies a month
  • Then $0.15 per AI reply, up to $110 a month
  • Everything in Free
  • Unlimited team members
  • Your branding on Aide Chat
  • 1 store
Recommended
Pro

For growing teams, or up to 3 stores

$149/mo

Billed monthly

  • 4,000 AI replies a month
  • Then $0.10 per AI reply, up to $350 a month
  • Everything in Starter
  • Up to 3 stores
  • We set it up with you on a call
  • Security questionnaire support
  • 99.9% availability target
Scale

For high-volume and multi-store brands

$499/mo

Billed monthly

  • 15,000 AI replies a month
  • Then $0.07 per AI reply, up to $1,000 a month
  • Everything in Pro
  • Unlimited stores
  • Dedicated account lead
  • Monthly performance review
  • Bi-weekly reviews through peak season
  • 99.9% SLA with service credits
  • Security review support and BAA
Enterprise

For large and regulated teams on an annual agreement

Custom

Contact us for pricing

  • 50,000+ AI replies a month at a volume rate
  • Everything in Scale
  • Named team and executive business reviews
  • Custom DPA, BAA, audit rights
  • Contract terms and SLA to your requirements
Free

Every feature, for a small team getting started

  • 150 AI replies a month, then AI pauses and your team keeps answering
  • Every feature included
  • Aide Helpdesk for up to 2 team members, unlimited human conversations
  • Aide Chat and the Aide AI Agent on your website or storefront
  • Shopify order lookups, refunds, cancellations and address changes
  • Drafts in Zendesk, Gorgias or Front, and Copilot for your team
  • Learns your full catalog, no product limit
  • 1 store, "Powered by Aide" on the chat
$0/moNo card required
Get started free
Every plan includes every feature, Zendesk, Gorgias and Front connectors included. Plans differ by AI replies included, team members on Free, stores, branding, and how much of our team you get. Your team's replies and notes are never counted.
The billable unit

How AI replies are counted

An AI reply is each customer message Aide wrote a reply or a draft for, sent or not, each draft, rewrite or summary Copilot writes for your team, plus each answer from Aide Superintelligence. Each customer message counts once. Your team's replies are always free.

What happensCounts as an AI reply?
A reply Aide sends to a customer, on any channelYes, one AI reply
A draft Aide leaves for your team: in your helpdesk, in Aide, or held for reviewYes, one AI reply
A handoff that carries Aide's draft for your teamYes, one AI reply
A draft, rewrite, summary or translation Copilot writes for a teammateYes, one AI reply each
An answer from Aide SuperintelligenceYes, one AI reply each
A customer message that gets a draft and later a sent replyOnce, not twice
Looking up, refunding or editing an order inside a replyNo, the reply is the unit
Your team's own replies and internal notesNever
A handoff where Aide wrote nothing for the customerNever
Topic classification, routing and taggingNever
Previews, spam conversations, and replies that failed on our sideNever

When you reach your included replies

On Free, AI pauses at 150 replies and your team keeps answering until next month. On paid plans Aide keeps answering and extra replies bill at your plan rate, up to a monthly cap of $110, $350 or $1,000. At the cap AI pauses and no customer message is dropped. Owners and admins get an email at 80% and 100% of the included replies.

A worked example

A store on Starter uses 1,400 AI replies in a month: 1,000 are included and 400 are extra. It pays $39 plus 400 × $0.15 = $60, so $99 for the month. Past about 1,730 replies a month, Pro at $149 costs less than Starter plus extra replies. Every reply appears in your usage log with its conversation.

ROI calculator

Know your ROI before you sign anything

Input your numbers to see the savings. When the math is this clear, the decision makes itself.

Your support operation

Monthly conversations

10,000

Target automation rate

40% automated
60% agent-assisted
$

Projected monthly impact

4,000 conversations resolved automatically640 hrs saved
Savings from automation$16,000
6,000 conversations agent-assisted96 hrs saved
Savings from efficiency gains$2,400
Monthly savings$18,400
Annual savings$220,800

Frequently asked questions

Aide is free to start: the Free plan is $0 with 150 AI replies a month and no card. Starter is $39 a month with 1,000 AI replies, Pro is $149 with 4,000, and Scale is $499 with 15,000. Enterprise is custom-priced for 50,000 or more AI replies a month: contact us for a quote. Paid plans billed yearly cost $372, $1,428 and $4,788 a year ($31, $119 and $399 a month). Every plan includes every feature.

Yes. The Free plan is $0 with no card and includes every feature: Aide Helpdesk for up to 2 team members with no cap on human conversations, Aide Chat and the Aide AI Agent on your website or storefront, Shopify order lookups and order actions (refunds, cancellations and address changes), Copilot drafts, Gmail, and drafts inside Zendesk, Gorgias or Front. It includes 150 AI replies a month; when they are used, AI pauses and your team keeps answering until next month. The chat carries "Powered by Aide" branding.

Each customer message Aide writes a reply or a draft for, sent or not: a reply the Aide AI Agent sends on any channel, a draft it leaves for your team in your helpdesk or in Aide (including drafts in Watch only), a reply held for review, and a handoff that carries Aide's draft. A customer message counts once, even if it gets a draft and later a sent reply, and actions inside the reply, like looking up or editing an order, are not counted separately. Each draft, rewrite, summary or translation Copilot writes for your team counts as one AI reply, and so does each answer from Aide Superintelligence. Never counted: your team's own replies and notes, a handoff where Aide wrote nothing for the customer, classification and routing, replies in conversations marked spam, previews, and replies that failed on our side. Replies Aide sends to test senders count like any other reply. Every AI reply appears in your usage log.

No. Aide bills per AI reply, not per resolution and not per seat. Human replies are always free and unlimited. Paid plans include unlimited team members; Free includes 2.

On Free, AI pauses at 150 replies and your team keeps answering until next month. On paid plans Aide keeps answering, and extra replies bill at your plan rate on your next invoice: $0.15 on Starter, $0.10 on Pro, $0.07 on Scale, up to a monthly cap of $110, $350 or $1,000. Each cap is about the price of the next plan up. At the cap, AI pauses and your team keeps answering; no customer message is dropped. Owners and admins get an email at 80% and 100% of your included replies.

Yes. Since October 25, 2026 every plan, Free included, has every feature: Aide Helpdesk, Aide Chat, the Aide AI Agent, Shopify order actions and returns, Copilot, Gmail, the Zendesk, Gorgias and Front connectors, previews and Watch-only rollout, the audit log and Aide Superintelligence. Plans differ by AI replies included, team members on Free, stores (1 on Free and Starter, 3 on Pro, unlimited on Scale), branding on Aide Chat, and services such as a setup call, an account lead and an SLA.

Yes, on every plan, Free included. Connecting Zendesk, Gorgias or Front turns Aide's drafts on in the helpdesk from the next new ticket, as an internal note and in Aide's sidebar panel or card. Nothing is sent to customers until you choose. Each inbox then moves from Watch only to test senders, a share of conversations and everyone when you are ready, and only topics set to AI Agent get sent replies. Your team keeps its helpdesk, its macros and its history. Voice is not offered.

Yes. Add Aide's MCP server (https://app-api.aide.app/mcp) as a custom connector in Claude or ChatGPT and sign in with your Aide account. From a chat you can search your knowledge, look up orders, read and answer conversations, and refund or cancel orders, as yourself and within your role in Aide. Replies and order changes are marked so the app asks you before using them, unless you set it to always allow. Refunds above your approval limit wait for an admin. See aide.app/mcp.

Starter, Pro and Scale start with a 7-day free trial, card on file. The trial includes every feature and 25% of the plan's monthly AI replies: 250 on Starter, 1,000 on Pro, 3,750 on Scale. If you use them before day 7, start your plan early and the full amount unlocks. The Free plan needs no card and has no trial.

Yes. Starter, Pro and Scale can be billed yearly for about 20% less: $372, $1,428 and $4,788 a year. You get the same monthly AI reply allowance and the same monthly cap on extra replies; replies are not pooled across the year. Choose Annual when you pick a plan, or switch in Settings > Billing.

Yes, from Settings > Billing. Upgrades apply right away. Downgrades and cancellations take effect at the end of your billing period, and cancelling moves you to the Free plan. Nothing is deleted. There are no refunds for the rest of a paid period.

Enterprise has custom pricing: contact us for a quote. It includes 50,000 or more AI replies a month at a volume rate, a named team, executive business reviews, a custom DPA, BAA and audit rights, a 99.9% SLA with service credits, and contract terms to your requirements.

Most teams see Aide's first drafts the same day. Connect your helpdesk and Aide drafts replies to a few recent tickets inside Aide within minutes, then drafts in the helpdesk from the next new ticket. On Aide Chat, connect your store and switch on the chat; Aide learns your catalog and website. On Pro and Scale we set it up with you on a call.

Not sure which plan fits?

Start free, or get a demo and we'll map Aide to your store and your volume.