# Brew.new: the AI-native ESP for modern teams and their AI agents

Brew is the AI-native email service provider (ESP) for modern teams and their AI agents. Brand lives in markdown files Brew reads at generation time, so every email ships on-brand from the app, the API, or any agent over MCP. Describe an email, automation, or audience in plain English. Brew.new generates the on-brand design, sends it from your verified domain, and reports on delivery. Create, send, schedule, automate, manage audiences, and read analytics through the Public API, TypeScript SDK, and hosted MCP server, including send-time optimization.

## What Brew.new does

Brew.new is a full email service provider, not a layer on another ESP. It stores contacts, authenticates your sending domain with SPF, DKIM, and DMARC, and owns delivery. Brand voice, palette, typography, and imagery are learned from your site and applied to every email. Teams ship one-off emails, event-driven automations, and transactional email from the same brand system. Live campaign and automation sends require a verified custom domain you own.

## Brew.new developer resources

Developers and AI agents can drive the lifecycle without the dashboard. Start at /developers (also /developer-resources) for the Public API, OpenAPI spec, authentication, webhooks, and hosted MCP. The same surfaces are listed in /llms.txt and /index.md.

### Public API and OpenAPI

REST API v1 plus the OpenAPI 3.1 document at /openapi.json, /openapi.yaml, and /api/openapi.yaml. The agent guide at /api/v1/llms.txt encodes endpoint order, error codes, idempotency, and rate limits.

### Authentication and webhooks

Bearer API keys, brand scoping, and X-Brand-Id. Delivery callbacks live in the events-and-webhooks catalog on docs.brew.new.

### MCP server

Streamable HTTP at /api/mcp (POST /mcp rewrites to the same handler). Discover it via /mcp.json and /.well-known/mcp/server.json. ChatGPT, Claude, Cursor, and other agents can generate, send, automate, and analyze email.

## Brew.new features

Every plan includes email creation, sending, and automations. Compare usage limits, AI models, branding, and support below.

### AI Email Generation

Create complete email campaigns from simple prompts

### Brand Consistency

Automatic extraction and application of brand colors, logos, and fonts

### Email Automations

Build sophisticated sequences with a single prompt (welcome, onboarding, re-engagement)

### Remix Gallery

Browse and customize remixable email designs

### Analytics

Real-time performance tracking and AI-powered insights

### Deliverability

Built-in DKIM, SPF, DMARC authentication

## How teams use Brew.new

Marketing and growth teams draft campaigns and event-driven automations in natural language. Typical Brew.new use cases: marketing campaigns, welcome email sequences, onboarding flows, post-purchase follow-ups, re-engagement campaigns, newsletter creation, transactional emails, abandoned cart reminders, birthday and anniversary emails. Permission-based sending, suppression lists, bounce handling, and inbox-placement testing are built in. Live sends require a verified custom domain you own.

Canonical: https://brew.new

## Start here

- [Pricing](https://brew.new/pricing.md): Free, Growth, Pro, and Enterprise
- [Enterprise](https://brew.new/enterprise.md): Build a plan and see the price, from $999 a month
- [Sign up](https://brew.new/sign-up.md): Free plan, no credit card required
- [Email templates](https://brew.new/browse/templates.md): Remixable email designs
- [Explore canvas](https://brew.new/explore.md): Pan, zoom, and search the template set
- [Integrations](https://brew.new/browse/integrations.md): Connect the tools you already use
- [MCP server](https://brew.new/mcp.md): Email marketing for AI agents
- [For marketers](https://brew.new/marketers.md): On-brand campaigns from one prompt
- [For startups](https://brew.new/startups.md): Product email from your agent, API, and stack
- [For agencies](https://brew.new/agencies.md): Every client's brand in one workspace
- [For ecommerce](https://brew.new/ecommerce.md): Campaigns and flows from your Shopify store
- [Brew vs Mailchimp](https://brew.new/compare/brew-vs-mailchimp.md): How Brew compares, with sources (more comparisons are linked from each page)
- [Brew.new developer resources](https://brew.new/developers.md): API, OpenAPI, authentication, webhooks, MCP
- [Blog](https://brew.new/blog.md): Product updates and email-marketing notes
- [Support](https://brew.new/support.md): Email support and docs

## Links

- Website: https://brew.new
- Documentation: https://docs.brew.new
- Twitter: https://x.com/brewdotnew
- LinkedIn: https://www.linkedin.com/company/brewdotnew
- Support: support@brew.new